The Farmer's Dog ads
Pets & AnimalsMetaUpdated
Adspy has recorded 2,981 ad creatives for The Farmer's Dog on Meta since Jul 28, 2023: 60% videos and 40% images. A creative has a median recorded running time of 31 days. 286 were live at the last record, on Nov 6, 2026.
- 2,981
- creatives recorded
- 286
- live at the last record
- 31 days
- median recorded running time
- 206
- new in the last 30 days
The Farmer's Dog ads, longest recorded first
24 ads first recorded 20 days ago or more, the longest recorded first: 12 videos and 12 images. Each links to its public record.
Meta · Image · 1,090 days recorded
EndedFirst recorded
- UGC
- Single Image
Meta · Image · 658 days recorded
EndedFirst recorded
- Product Photography
- Single Image
Meta · Image · 482 days recorded
EndedFirst recorded
- UGC
- Split Screen
Meta · Image · 403 days recorded
LiveFirst recorded
- UGC
- Single Image
Meta · Image · 360 days recorded
EndedFirst recorded
- Lo-Fi
- Single Image
Meta · Video · 357 days recorded
EndedFirst recorded
- Opens with: Bold Statement / Pattern Interrupt
- UGC
- POV
Meta · Image · 348 days recorded
EndedFirst recorded
- Lifestyle Photography
- Single Image
Meta · Image · 330 days recorded
EndedFirst recorded
- Branded Production
- Single Image
Meta · Image · 329 days recorded
LiveFirst recorded
- User Screenshot
- Single Image
Meta · Video · 308 days recorded
LiveFirst recorded
- Opens with: UGC-style Opening
- Branded Production
- Voiceover B-Roll
Meta · Image · 265 days recorded
LiveFirst recorded
- Branded Production
- Single Image
Meta · Image · 258 days recorded
LiveFirst recorded
- UGC
- Single Image
Meta · Image · 258 days recorded
LiveFirst recorded
- Lo-Fi
- Single Image
Meta · Image · 258 days recorded
LiveFirst recorded
- Lifestyle Photography
- Text Overlay on Footage
Meta · Video · 244 days recorded
EndedFirst recorded
- Opens with: Pattern Interrupt/Question
- Branded Production
- Street Interview
Meta · Video · 232 days recorded
LiveFirst recorded
- Opens with: Pain Point Agitation
- UGC Mashup
- Before After
Meta · Video · 227 days recorded
LiveFirst recorded
- Opens with: Bold Statement
- Lo-Fi
- Before After
Meta · Video · 222 days recorded
EndedFirst recorded
- Opens with: Visual Surprise
- Lo-Fi
- Text Overlay on Footage
Meta · Video · 219 days recorded
EndedFirst recorded
- Opens with: Visual Surprise
- UGC
- Text Overlay on Footage
Meta · Video · 214 days recorded
EndedFirst recorded
- Opens with: Visual Surprise (Historical Image)
- UGC Mashup
- Voiceover B-Roll
Meta · Video · 212 days recorded
EndedFirst recorded
- Opens with: Pattern Interrupt
- Lo-Fi
- Text Overlay on Footage
Meta · Video · 211 days recorded
EndedFirst recorded
- Opens with: UGC-style Opening
- Branded Production
- Voiceover B-Roll
Meta · Video · 203 days recorded
EndedFirst recorded
- Opens with: Pattern Interrupt
- Branded Production
- Voiceover B-Roll
Meta · Video · 200 days recorded
EndedFirst recorded
- Opens with: Pattern Interrupt
- UGC Mashup
- Before After
Key facts about The Farmer's Dog's ads
- As of Nov 6, 2026, Adspy's library holds 2,981 ad creatives for The Farmer's Dog, recorded on Meta since Jul 28, 2023.
- 286 of the 2,981 The Farmer's Dog creatives read here (10%) were live at the last record; 2,665 had ended.
- The Farmer's Dog's creatives are 60% videos and 40% images. The median recorded running time is 30 days for its videos and 31 days for its images.
- The Farmer's Dog's most common video openings are "Pattern Interrupt" (22%), "UGC-style Opening" (13%) and "Bold Statement" (12%), as a share of its analysed videos.
- 401 The Farmer's Dog creatives (14%) were seen live for 90 days or more, and 36 for under 7 days.
- The Farmer's Dog added 206 new creatives in the last 30 days and 480 in the last 90, against an average of 174 a month over the last 12 months.
- The longest-recorded The Farmer's Dog ad shown here is an image on Meta, first recorded Jul 31, 2023 and seen live for 1,090 days.
- Across the 23 Pets & Animals brands in Adspy's library, the median brand has a recorded running time of 30 days, 49% videos and 96 new creatives in 30 days. The Farmer's Dog has 31 days, 60% videos and 206.
- In Pet Food, the brands whose ads are closest to The Farmer's Dog's are Butternut Box, Elmut and Smalls, among 11 brands of that sector in Adspy's library.
How The Farmer's Dog advertises, in figures
Computed on 2,981 recorded creatives, 2,956 of them analysed by Adspy.
Formats
| Format | Creatives | Share | Median recorded days |
|---|---|---|---|
| Video | 1,794 | 60% | 30 |
| Image | 1,187 | 40% | 31 |
Recorded running time
| Running time | Creatives |
|---|---|
| Under 7 days | 36 |
| 7 to 29 days | 1,251 |
| 30 to 89 days | 1,263 |
| 90 days or more | 401 |
Median: 31 days. Days a creative was seen live in the public ad libraries, not a result.
How its videos open
| Hook type | Creatives | Share | Median recorded days |
|---|---|---|---|
| Pattern Interrupt | 393 | 22% | 30 |
| UGC-style Opening | 226 | 13% | 31 |
| Bold Statement | 205 | 12% | 30 |
| Visual Surprise | 189 | 11% | 31 |
| Pain Point Agitation | 70 | 4% | 35 |
| Question | 53 | 3% | 30 |
| Visual Surprise / Pattern Interrupt | 53 | 3% | 31 |
| Pattern Interrupt / Bold Statement | 37 | 2% | 38 |
Share of the brand's analysed videos. A video has one hook type, assigned by Adspy's analysis.
When The Farmer's Dog launches new creatives
New creatives per month, from Dec 2024 to Nov 2026. The busiest month was Jul 2026, with 303 new creatives. 480 were first recorded in the last 90 days.
- Dec 2024: 6 new creatives
- Jan 2025: 0 new creatives
- Feb 2025: 0 new creatives
- Mar 2025: 21 new creatives
- Apr 2025: 12 new creatives
- May 2025: 30 new creatives
- Jun 2025: 131 new creatives
- Jul 2025: 92 new creatives
- Aug 2025: 100 new creatives
- Sep 2025: 219 new creatives
- Oct 2025: 120 new creatives
- Nov 2025: 121 new creatives
- Dec 2025: 158 new creatives
- Jan 2026: 171 new creatives
- Feb 2026: 161 new creatives
- Mar 2026: 123 new creatives
- Apr 2026: 131 new creatives
- May 2026: 203 new creatives
- Jun 2026: 241 new creatives
- Jul 2026: 303 new creatives
- Aug 2026: 193 new creatives
- Sep 2026: 102 new creatives
- Oct 2026: 253 new creatives
- Nov 2026: 47 new creatives
The Farmer's Dog next to its closest brands in Pet Food
The 3 brands closest to The Farmer's Dog among the 11 Pet Food brands in Adspy's library: same sector, and analysed ads that address the same audiences and pain points with the same angles and offers.
| Brand | Creatives | Live | Videos | Median recorded days | New in 30 days | Top video opening |
|---|---|---|---|---|---|---|
| The Farmer's Dog | 2,981 | 286 | 60% | 31 | 206 | Pattern Interrupt |
 Butternut Box | 3,186 | 803 | 78% | 18 | 266 | Pattern Interrupt |
 Elmut | 873 | 100 | 68% | 14 | 84 | Pattern Interrupt |
 Smalls | 2,314 | 84 | 67% | 41 | 114 | Bold Statement |
- Compared with Butternut Box, The Farmer's Dog has 2,981 creatives recorded against 3,186, 60% videos against 78%, 206 new in the last 30 days against 266, and a median recorded running time of 31 days against 18 days.
- Compared with Elmut, The Farmer's Dog has 2,981 creatives recorded against 873, 60% videos against 68%, 206 new in the last 30 days against 84, and a median recorded running time of 31 days against 14 days.
- Compared with Smalls, The Farmer's Dog has 2,981 creatives recorded against 2,314, 60% videos against 67%, 206 new in the last 30 days against 114, and a median recorded running time of 31 days against 41 days.
Ads similar to The Farmer's Dog's
5 ads from Elmut, Scrumbles and Butternut Box that share their production and their message with one of the The Farmer's Dog ads shown on this page. Same rule: first recorded 20 days ago or more.
Elmut
Meta · Image · 109 days recorded
- Shares: Lo-Fi
- Shares: Pet
Elmut
Meta · Image · 383 days recorded
- Shares: Lo-Fi
- Shares: Single Image
- Shares: Pet
Scrumbles
Meta · Image · 234 days recorded
- Shares: Product Photography
- Shares: Single Image
- Shares: Pet
Meta · Video · 314 days recorded
- Shares: Voiceover B-Roll
Meta · Video · 292 days recorded
- Shares: Text Overlay on Footage
- Shares: Pet
The full reading of The Farmer's Dog's ads
A Brand Full Analysis also reads what The Farmer's Dog says and where it sends people. That part is for Adspy's users: ask your assistant for it once Adspy is connected.
Ask your assistant, with Adspy connected:
Run a Brand Full Analysis of The Farmer's Dog with AdspyShow me The Farmer's Dog's longest-running video ads and what they open withCompare The Farmer's Dog's ads with its closest competitorMessaging angles
37 angles read across 2,956 analysed creatives
Shown in the full analysis.
Offers
10 offer types with their share and running time
Shown in the full analysis.
Landing pages
Where the ads send people, grouped by destination
Shown in the full analysis.
Observations and verdicts
291 tagged patterns compared, each with its count and interval
Shown in the full analysis.
Questions about The Farmer's Dog's ads
How many ads has The Farmer's Dog run?
Adspy has recorded 2,981 ad creatives for The Farmer's Dog on Meta since Jul 28, 2023. A creative is one image or video, and several ads can use the same one.
Is The Farmer's Dog running ads right now?
At the last record, on Nov 6, 2026, 286 creatives of The Farmer's Dog were live on Meta. This page is refreshed weekly; each ad links to its public record, which shows its state today.
What ad formats does The Farmer's Dog use?
Of the creatives recorded for The Farmer's Dog, 60% videos and 40% images.
How do The Farmer's Dog's video ads open?
The Farmer's Dog's most common video openings are "Pattern Interrupt" (22%), "UGC-style Opening" (13%) and "Bold Statement" (12%), as a share of its analysed videos. Hook types are assigned by Adspy's analysis of each video.
How long do The Farmer's Dog's ads run?
The median recorded running time of a The Farmer's Dog creative is 31 days. Recorded running time is the number of days a creative was seen live in the public ad libraries. It says how long an ad stayed up, not how it performed.
What is The Farmer's Dog's longest-running ad?
The longest-recorded The Farmer's Dog ad shown here is an image on Meta, first recorded Jul 31, 2023 and seen live for 1,090 days.
How often does The Farmer's Dog launch new ads?
The Farmer's Dog added 206 new creatives in the last 30 days and 480 in the last 90, against an average of 174 a month over the last 12 months.
Which brands advertise like The Farmer's Dog?
In Pet Food, the brands whose ads are closest to The Farmer's Dog's are Butternut Box, Elmut and Smalls, among 11 brands of that sector in Adspy's library. Compared with Butternut Box, The Farmer's Dog has 2,981 creatives recorded against 3,186, 60% videos against 78%, 206 new in the last 30 days against 266, and a median recorded running time of 31 days against 18 days.
Where does this data come from?
From the public records of the Meta Ad Library and the Google Ads Transparency Center, collected by Adspy. They show the ads and their dates, never spend, reach or targeting. Adspy is not affiliated with The Farmer's Dog.
Counts, dates and shares are worked out from the library's records and refreshed weekly. Format and hook labels are assigned by Adspy's analysis of each creative.Adspy is not affiliated with The Farmer's Dog.Request a correction or removal. Requests are handled within 72 hours; a removed page is not rebuilt.
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