Royal Caribbean International ads
Travel & HospitalityMetaPublished Updated Data as of
Adspy has recorded 1,737 ad creatives for Royal Caribbean International on Meta since Feb 6, 2024: 73% images and 27% videos. A creative has a median recorded running time of 44 days. 222 were first recorded in the last 90 days, the newest on Nov 10, 2026.
- 1,737
- creatives recorded
- 44 days
- median recorded running time
- 109
- new in the 30 days to Nov 11, 2026
- 222
- new in the 90 days to Nov 11, 2026
Royal Caribbean International ads, longest recorded first
24 ads first recorded 20 days ago or more, the longest recorded first: 12 videos and 12 images. Each links to its public record.
Meta · Image · 650 days recorded
First recorded
- Branded Production
- Single Image
Meta · Image · 617 days recorded
First recorded
- Lifestyle Photography
- Single Image
Meta · Image · 615 days recorded
First recorded
- Branded Production
- Single Image
Meta · Image · 615 days recorded
First recorded
- Lifestyle Photography
- Single Image
Meta · Image · 615 days recorded
First recorded
- Lifestyle Photography
- Single Image
Meta · Image · 612 days recorded
First recorded
- Stock Footage
- Single Image
Meta · Image · 609 days recorded
First recorded
- Branded Production
- Single Image
Meta · Image · 565 days recorded
First recorded
- Stock Footage
- Single Image
Meta · Image · 529 days recorded
First recorded
- Stock Footage
- Single Image
Meta · Image · 474 days recorded
First recorded
- Branded Production
- Single Image
Meta · Video · 460 days recorded
First recorded
- Opens with: Visual Surprise and Pattern Interrupt
- Branded Production
- Montage
Meta · Video · 432 days recorded
First recorded
- Opens with: Visual Surprise & Bold Statement
- Branded Production
- Text Overlay on Footage
Meta · Video · 410 days recorded
First recorded
- Opens with: Visual Surprise
- Branded Production
- Montage
Meta · Image · 338 days recorded
First recorded
- 3D Render
- Single Image
Meta · Video · 332 days recorded
First recorded
- Opens with: Visual Surprise
- Branded Production
- Montage
Meta · Video · 307 days recorded
First recorded
- Opens with: Visual Surprise
- Branded Production
- Montage
Meta · Video · 303 days recorded
First recorded
- Opens with: Visual Surprise
- Branded Production
- Montage
Meta · Video · 298 days recorded
First recorded
- Opens with: Visual Surprise
- Branded Production
- Montage
Meta · Video · 296 days recorded
First recorded
- Opens with: Visual Surprise & Energetic Motion
- Branded Production
- Montage
Meta · Image · 293 days recorded
First recorded
- Branded Production
- Single Image
Meta · Video · 293 days recorded
First recorded
- Opens with: Visual Surprise
- Branded Production
- Montage
Meta · Video · 290 days recorded
First recorded
- Opens with: Visual Surprise / Action
- Branded Production
- Montage
Meta · Video · 289 days recorded
First recorded
- Opens with: Pattern Interrupt
- Branded Production
- Montage
Meta · Video · 287 days recorded
First recorded
- Opens with: Visual Surprise & Pattern Interrupt
- Branded Production
- Montage
Key facts about Royal Caribbean International's ads
- As of Nov 10, 2026, Adspy's library holds 1,737 ad creatives for Royal Caribbean International, recorded on Meta since Feb 6, 2024.
- Royal Caribbean International's creatives are 73% images and 27% videos. The median recorded running time is 40 days for its images and 58 days for its videos.
- Royal Caribbean International's most common video openings are "Visual Surprise" (76%), "Pattern Interrupt" (7%) and "Bold Statement" (2%), as a share of its analysed videos.
- 551 Royal Caribbean International creatives (32%) were recorded running for 90 days or more, and 140 for under 7 days.
- Royal Caribbean International added 109 new creatives in the last 30 days and 222 in the last 90, against an average of 81 a month over the last 12 months.
- The longest-recorded Royal Caribbean International ad shown here is an image on Meta, first recorded May 22, 2024 and recorded running for 650 days.
- Across the 76 Travel & Hospitality brands in Adspy's library, the median brand has a recorded running time of 30 days, 29% videos and 50 new creatives in 30 days. Royal Caribbean International has 44 days, 27% videos and 109.
- In Cruises, the brand whose ads are closest to Royal Caribbean International's is Norwegian Cruise Line, among 2 brands of that sector in Adspy's library.
How Royal Caribbean International advertises, in figures
Computed on 1,737 recorded creatives, 1,717 of them analysed by Adspy.
Formats
| Format | Creatives | Share | Median recorded days |
|---|---|---|---|
| Image | 1,264 | 73% | 40 |
| Video | 473 | 27% | 58 |
Recorded running time
| Running time | Creatives |
|---|---|
| Under 7 days | 140 |
| 7 to 29 days | 523 |
| 30 to 89 days | 523 |
| 90 days or more | 551 |
Median: 44 days. Days a creative was recorded running in the public ad libraries, not a result.
How its videos open
| Hook type | Creatives | Share | Median recorded days |
|---|---|---|---|
| Visual Surprise | 351 | 76% | 65 |
| Pattern Interrupt | 30 | 7% | 45 |
| Bold Statement | 10 | 2% | 46 |
| Visual Surprise & Pattern Interrupt | 9 | 2% | 223 |
| Visual Surprise / Pattern Interrupt | 8 | 2% | 37 |
| Visual Surprise & Bold Statement | 5 | 1% | 25 |
| Visual Surprise and Pattern Interrupt | 5 | 1% | 136 |
| Bold Statement / Visual Surprise | 3 | under 1% | 26 |
Share of the brand's analysed videos. A video has one hook type, assigned by Adspy's analysis.
When Royal Caribbean International launches new creatives
New creatives per month, from Dec 2024 to Nov 2026. The busiest month was Jun 2026, with 161 new creatives. 222 were first recorded in the last 90 days.
- Dec 2024: 17 new creatives
- Jan 2025: 26 new creatives
- Feb 2025: 33 new creatives
- Mar 2025: 9 new creatives
- Apr 2025: 43 new creatives
- May 2025: 59 new creatives
- Jun 2025: 57 new creatives
- Jul 2025: 109 new creatives
- Aug 2025: 38 new creatives
- Sep 2025: 75 new creatives
- Oct 2025: 100 new creatives
- Nov 2025: 94 new creatives
- Dec 2025: 127 new creatives
- Jan 2026: 91 new creatives
- Feb 2026: 63 new creatives
- Mar 2026: 31 new creatives
- Apr 2026: 117 new creatives
- May 2026: 58 new creatives
- Jun 2026: 161 new creatives
- Jul 2026: 89 new creatives
- Aug 2026: 44 new creatives
- Sep 2026: 49 new creatives
- Oct 2026: 72 new creatives
- Nov 2026: 75 new creatives
Royal Caribbean International next to its closest brands in Cruises
The brand closest to Royal Caribbean International among the 2 Cruises brands in Adspy's library: same sector, and analysed ads that address the same audiences and pain points with the same angles and offers.
| Brand | Creatives | Videos | Median recorded days | New in 30 days | New in 90 days | Top video opening |
|---|---|---|---|---|---|---|
| Royal Caribbean International | 1,737 | 27% | 44 | 109 | 222 | Visual Surprise |
 Norwegian Cruise Line | 1,140 | 4% | 37 | 14 | 35 | Visual Surprise |
- Compared with Norwegian Cruise Line, Royal Caribbean International has 1,737 creatives recorded against 1,140, 27% videos against 4%, 109 new in the last 30 days against 14, and a median recorded running time of 44 days against 37 days.
The full reading of Royal Caribbean International's ads
A Brand Full Analysis also reads what Royal Caribbean International says and where it sends people. That part is for Adspy's users: ask your assistant for it once Adspy is connected.
Ask your assistant, with Adspy connected:
Run a Brand Full Analysis of Royal Caribbean International with AdspyShow me Royal Caribbean International's longest-running video ads and what they open withCompare Royal Caribbean International's ads with its closest competitorMessaging angles
11 angles read across 1,717 analysed creatives
Shown in the full analysis.
Offers
9 offer types with their share and running time
Shown in the full analysis.
Landing pages
Where the ads send people, grouped by destination
Shown in the full analysis.
Observations and verdicts
153 tagged patterns compared, each with its count and interval
Shown in the full analysis.
Questions about Royal Caribbean International's ads
How many ads has Royal Caribbean International run?
Adspy has recorded 1,737 ad creatives for Royal Caribbean International on Meta since Feb 6, 2024. A creative is one image or video, and several ads can use the same one.
How recent are Royal Caribbean International's ads?
The newest Royal Caribbean International creative in Adspy's library was first recorded on Nov 10, 2026. 109 creatives were first recorded in the last 30 days and 222 in the last 90. This page is refreshed weekly; each ad links to its public record, which shows its state today.
What ad formats does Royal Caribbean International use?
Of the creatives recorded for Royal Caribbean International, 73% images and 27% videos.
How do Royal Caribbean International's video ads open?
Royal Caribbean International's most common video openings are "Visual Surprise" (76%), "Pattern Interrupt" (7%) and "Bold Statement" (2%), as a share of its analysed videos. Hook types are assigned by Adspy's analysis of each video.
How long do Royal Caribbean International's ads run?
The median recorded running time of a Royal Caribbean International creative is 44 days. Recorded running time is the number of days a creative was recorded running in the public ad libraries. It says how long an ad stayed up, not how it performed.
What is Royal Caribbean International's longest-running ad?
The longest-recorded Royal Caribbean International ad shown here is an image on Meta, first recorded May 22, 2024 and recorded running for 650 days.
How often does Royal Caribbean International launch new ads?
Royal Caribbean International added 109 new creatives in the last 30 days and 222 in the last 90, against an average of 81 a month over the last 12 months.
Which brands advertise like Royal Caribbean International?
In Cruises, the brand whose ads are closest to Royal Caribbean International's is Norwegian Cruise Line, among 2 brands of that sector in Adspy's library. Compared with Norwegian Cruise Line, Royal Caribbean International has 1,737 creatives recorded against 1,140, 27% videos against 4%, 109 new in the last 30 days against 14, and a median recorded running time of 44 days against 37 days.
Where does this data come from?
From the public records of the Meta Ad Library and the Google Ads Transparency Center, collected by Adspy. They show the ads and their dates, never spend, reach or targeting. Adspy is not affiliated with Royal Caribbean International.
Counts, dates and shares are worked out from the library's records and refreshed weekly. Format and hook labels are assigned by Adspy's analysis of each creative.Adspy is not affiliated with Royal Caribbean International.Request a correction or removal. Requests are handled within 72 hours; a removed page is not rebuilt.
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