Rise & Fall ads
Beauty & Personal CareMetaUpdated
Adspy has recorded 5,404 ad creatives for Rise & Fall on Meta since Jul 1, 2025: 55% videos and 46% images. A creative has a median recorded running time of 32 days. 2,298 were live at the last record, on Nov 7, 2026.
Figures on this page are computed on the 5,000 newest of the 5,404 recorded creatives.
- 5,404
- creatives recorded
- 2,298
- live at the last record
- 32 days
- median recorded running time
- 630
- new in the last 30 days
Rise & Fall ads, longest recorded first
24 ads first recorded 20 days ago or more, the longest recorded first: 12 videos and 12 images. Each links to its public record.
Meta · Video · 430 days recorded
LiveFirst recorded
Meta Ad Library recordMeta · Video · 427 days recorded
LiveFirst recorded
- Opens with: Bold Statement
- Lifestyle Photography
- Text Overlay on Footage
Meta · Video · 374 days recorded
LiveFirst recorded
- Opens with: Bold Statement / Pain Point Agitation
- Lo-Fi
- Text Overlay on Footage
Meta · Image · 366 days recorded
LiveFirst recorded
- Studio Shot
- Single Image
Meta · Video · 356 days recorded
LiveFirst recorded
- Opens with: Pattern Interrupt
- Lo-Fi
- Tutorial
Meta · Video · 356 days recorded
LiveFirst recorded
- Opens with: Bold Statement
- Lo-Fi
- Text Overlay on Footage
Meta · Image · 351 days recorded
LiveFirst recorded
- UGC
- Text Overlay on Footage
Meta · Image · 340 days recorded
LiveFirst recorded
- UGC
- Text Overlay on Footage
Meta · Image · 336 days recorded
EndedFirst recorded
- Studio Shot
- Single Image
Meta · Video · 333 days recorded
EndedFirst recorded
- Opens with: Visual Surprise
- Branded Production
- Text Overlay on Footage
Meta · Video · 328 days recorded
LiveFirst recorded
- Opens with: Bold Statement
- Lo-Fi
- Text Overlay on Footage
Meta · Video · 320 days recorded
LiveFirst recorded
- Opens with: Visual Intrigue
- Lo-Fi
- Text Overlay on Footage
Meta · Video · 318 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- UGC
- Unboxing
Meta · Image · 316 days recorded
LiveFirst recorded
- Studio Shot
- Single Image
Meta · Video · 311 days recorded
LiveFirst recorded
- Opens with: Bold Statement
- Lo-Fi
- Voiceover B-Roll
Meta · Image · 301 days recorded
LiveFirst recorded
- UGC
- Single Image
Meta · Image · 295 days recorded
LiveFirst recorded
- Studio Shot
- Single Image
Meta · Video · 295 days recorded
LiveFirst recorded
- Opens with: Visual Intrigue
- Lifestyle Photography
- Text Overlay on Footage
Meta · Image · 288 days recorded
LiveFirst recorded
- Branded Production
- Single Image
Meta · Video · 288 days recorded
EndedFirst recorded
- Opens with: Bold Statement
- UGC
- Text Overlay on Footage
Meta · Image · 278 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Image · 264 days recorded
LiveFirst recorded
- Branded Production
- Single Image
Meta · Image · 256 days recorded
LiveFirst recorded
- User Screenshot
- Single Image
Meta · Image · 255 days recorded
LiveFirst recorded
- Studio Shot
- Single Image
Key facts about Rise & Fall's ads
- As of Nov 7, 2026, Adspy's library holds 5,404 ad creatives for Rise & Fall, recorded on Meta since Jul 1, 2025.
- 2,298 of the 5,000 Rise & Fall creatives read here (46%) were live at the last record; 2,702 had ended.
- Rise & Fall's creatives are 55% videos and 46% images. The median recorded running time is 30 days for its videos and 38 days for its images.
- Rise & Fall's most common video openings are "Bold Statement" (36%), "Pattern Interrupt" (15%) and "Pain Point Agitation" (10%), as a share of its analysed videos.
- 1,200 Rise & Fall creatives (24%) were seen live for 90 days or more, and 487 for under 7 days.
- Rise & Fall added 630 new creatives in the last 30 days and 1,442 in the last 90, against an average of 312 a month over the last 12 months.
- The longest-recorded Rise & Fall ad shown here is a video on Meta, first recorded Jul 3, 2025 and seen live for 430 days.
- Across the 345 Beauty & Personal Care brands in Adspy's library, the median brand has a recorded running time of 25 days, 49% videos and 52 new creatives in 30 days. Rise & Fall has 32 days, 55% videos and 630.
- In Skincare, the brands whose ads are closest to Rise & Fall's are Cocorico, Odaje and SALT & STONE, among 109 brands of that sector in Adspy's library.
How Rise & Fall advertises, in figures
Computed on 5,000 recorded creatives, 4,936 of them analysed by Adspy.
Formats
| Format | Creatives | Share | Median recorded days |
|---|---|---|---|
| Video | 2,727 | 55% | 30 |
| Image | 2,273 | 46% | 38 |
Recorded running time
| Running time | Creatives |
|---|---|
| Under 7 days | 487 |
| 7 to 29 days | 1,868 |
| 30 to 89 days | 1,445 |
| 90 days or more | 1,200 |
Median: 32 days. Days a creative was seen live in the public ad libraries, not a result.
How its videos open
| Hook type | Creatives | Share | Median recorded days |
|---|---|---|---|
| Bold Statement | 961 | 36% | 27 |
| Pattern Interrupt | 394 | 15% | 28 |
| Pain Point Agitation | 256 | 10% | 43 |
| Visual Surprise | 236 | 9% | 28 |
| Question | 90 | 3% | 32 |
| UGC-style Opening | 86 | 3% | 38 |
| Bold Statement / Question | 72 | 3% | 34 |
| Bold Statement / Pattern Interrupt | 68 | 3% | 26 |
Share of the brand's analysed videos. A video has one hook type, assigned by Adspy's analysis.
When Rise & Fall launches new creatives
New creatives per month, from Jul 2025 to Nov 2026. The busiest month was Oct 2026, with 559 new creatives. 1,442 were first recorded in the last 90 days.
- Jul 2025: 229 new creatives
- Aug 2025: 199 new creatives
- Sep 2025: 207 new creatives
- Oct 2025: 250 new creatives
- Nov 2025: 376 new creatives
- Dec 2025: 220 new creatives
- Jan 2026: 97 new creatives
- Feb 2026: 37 new creatives
- Mar 2026: 198 new creatives
- Apr 2026: 170 new creatives
- May 2026: 534 new creatives
- Jun 2026: 395 new creatives
- Jul 2026: 500 new creatives
- Aug 2026: 384 new creatives
- Sep 2026: 421 new creatives
- Oct 2026: 559 new creatives
- Nov 2026: 224 new creatives
Rise & Fall next to its closest brands in Skincare
The 3 brands closest to Rise & Fall among the 109 Skincare brands in Adspy's library: same sector, and analysed ads that address the same audiences and pain points with the same angles and offers.
| Brand | Creatives | Live | Videos | Median recorded days | New in 30 days | Top video opening |
|---|---|---|---|---|---|---|
| Rise & Fall | 5,404 | 2,298 | 55% | 32 | 630 | Bold Statement |
 Cocorico | 2,952 | 235 | 30% | 13 | 224 | Bold Statement |
 Odaje | 1,485 | 382 | 22% | 28 | 69 | Visual Surprise |
 SALT & STONE | 2,985 | 1,234 | 53% | 15 | 232 | Bold Statement |
- Compared with Cocorico, Rise & Fall has 5,404 creatives recorded against 2,952, 55% videos against 30%, 630 new in the last 30 days against 224, and a median recorded running time of 32 days against 13 days.
- Compared with Odaje, Rise & Fall has 5,404 creatives recorded against 1,485, 55% videos against 22%, 630 new in the last 30 days against 69, and a median recorded running time of 32 days against 28 days.
- Compared with SALT & STONE, Rise & Fall has 5,404 creatives recorded against 2,985, 55% videos against 53%, 630 new in the last 30 days against 232, and a median recorded running time of 32 days against 15 days.
Ads similar to Rise & Fall's
5 ads from Cocorico, Odaje and touchland that share their production and their message with one of the Rise & Fall ads shown on this page. Same rule: first recorded 20 days ago or more.
Meta · Video · 165 days recorded
- Shares: Text Overlay on Footage
- Shares: Hands Only
Meta · Image · 152 days recorded
- Shares: Studio Shot
- Shares: Single Image
Odaje
Meta · Video · 211 days recorded
- Shares: Lifestyle Photography
- Shares: Text Overlay on Footage
- Shares: Hands Only
Odaje
Meta · Image · 180 days recorded
- Shares: Studio Shot
- Shares: Single Image
touchland
Meta · Image · 265 days recorded
- Shares: Single Image
The full reading of Rise & Fall's ads
A Brand Full Analysis also reads what Rise & Fall says and where it sends people. That part is for Adspy's users: ask your assistant for it once Adspy is connected.
Ask your assistant, with Adspy connected:
Run a Brand Full Analysis of Rise & Fall with AdspyShow me Rise & Fall's longest-running video ads and what they open withCompare Rise & Fall's ads with its closest competitorMessaging angles
36 angles read across 4,936 analysed creatives
Shown in the full analysis.
Offers
14 offer types with their share and running time
Shown in the full analysis.
Landing pages
Where the ads send people, grouped by destination
Shown in the full analysis.
Observations and verdicts
297 tagged patterns compared, each with its count and interval
Shown in the full analysis.
Questions about Rise & Fall's ads
How many ads has Rise & Fall run?
Adspy has recorded 5,404 ad creatives for Rise & Fall on Meta since Jul 1, 2025. A creative is one image or video, and several ads can use the same one.
Is Rise & Fall running ads right now?
At the last record, on Nov 7, 2026, 2,298 creatives of Rise & Fall were live on Meta. This page is refreshed weekly; each ad links to its public record, which shows its state today.
What ad formats does Rise & Fall use?
Of the creatives recorded for Rise & Fall, 55% videos and 46% images.
How do Rise & Fall's video ads open?
Rise & Fall's most common video openings are "Bold Statement" (36%), "Pattern Interrupt" (15%) and "Pain Point Agitation" (10%), as a share of its analysed videos. Hook types are assigned by Adspy's analysis of each video.
How long do Rise & Fall's ads run?
The median recorded running time of a Rise & Fall creative is 32 days. Recorded running time is the number of days a creative was seen live in the public ad libraries. It says how long an ad stayed up, not how it performed.
What is Rise & Fall's longest-running ad?
The longest-recorded Rise & Fall ad shown here is a video on Meta, first recorded Jul 3, 2025 and seen live for 430 days.
How often does Rise & Fall launch new ads?
Rise & Fall added 630 new creatives in the last 30 days and 1,442 in the last 90, against an average of 312 a month over the last 12 months.
Which brands advertise like Rise & Fall?
In Skincare, the brands whose ads are closest to Rise & Fall's are Cocorico, Odaje and SALT & STONE, among 109 brands of that sector in Adspy's library. Compared with Cocorico, Rise & Fall has 5,404 creatives recorded against 2,952, 55% videos against 30%, 630 new in the last 30 days against 224, and a median recorded running time of 32 days against 13 days.
Where does this data come from?
From the public records of the Meta Ad Library and the Google Ads Transparency Center, collected by Adspy. They show the ads and their dates, never spend, reach or targeting. Adspy is not affiliated with Rise & Fall.
Counts, dates and shares are worked out from the library's records and refreshed weekly. Format and hook labels are assigned by Adspy's analysis of each creative.Adspy is not affiliated with Rise & Fall.Request a correction or removal. Requests are handled within 72 hours; a removed page is not rebuilt.
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