TUI ads
E-commerce & RetailMetaUpdated
Adspy has recorded 3,857 ad creatives for TUI on Meta since Jan 9, 2024: 85% images and 15% videos. A creative has a median recorded running time of 17 days. 810 were live at the last record, on Nov 7, 2026.
- 3,857
- creatives recorded
- 810
- live at the last record
- 17 days
- median recorded running time
- 519
- new in the last 30 days
TUI ads, longest recorded first
24 ads first recorded 20 days ago or more, the longest recorded first: 12 videos and 12 images. Each links to its public record.
Meta · Image · 1,036 days recorded
LiveFirst recorded
- Branded Production
- Single Image
Meta · Image · 1,036 days recorded
LiveFirst recorded
- Branded Production
- Single Image
Meta · Image · 1,023 days recorded
LiveFirst recorded
- Branded Production
- Single Image
Meta · Image · 1,009 days recorded
LiveFirst recorded
- Stock Footage
- Single Image
Meta · Image · 1,000 days recorded
LiveFirst recorded
- Stock Footage
- Single Image
Meta · Image · 984 days recorded
LiveFirst recorded
- Branded Production
- Single Image
Meta · Image · 866 days recorded
EndedFirst recorded
- Branded Production
- Single Image
Meta · Video · 769 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- UGC
- POV
Meta · Image · 766 days recorded
EndedFirst recorded
- Branded Production
- Single Image
Meta · Image · 755 days recorded
LiveFirst recorded
- Lifestyle Photography
- Single Image
Meta · Image · 683 days recorded
LiveFirst recorded
- Lifestyle Photography
- Single Image
Meta · Image · 665 days recorded
LiveFirst recorded
- Lifestyle Photography
- Single Image
Meta · Image · 581 days recorded
EndedFirst recorded
- Illustration
- Single Image
Meta · Video · 182 days recorded
EndedFirst recorded
- Opens with: Visual Surprise
- Branded Production
- Text Overlay on Footage
Meta · Video · 182 days recorded
EndedFirst recorded
- Opens with: Visual Surprise
- Branded Production
- Text Overlay on Footage
Meta · Video · 182 days recorded
EndedFirst recorded
- Opens with: Visual Surprise
- Branded Production
- Text Overlay on Footage
Meta · Video · 153 days recorded
EndedFirst recorded
- Opens with: Visual Surprise
- Branded Production
- Text Overlay on Footage
Meta · Video · 153 days recorded
EndedFirst recorded
- Opens with: Visual Surprise
- Branded Production
- Text Overlay on Footage
Meta · Video · 153 days recorded
EndedFirst recorded
- Opens with: Visual Surprise
- Branded Production
- Text Overlay on Footage
Meta · Video · 153 days recorded
EndedFirst recorded
- Opens with: Visual Surprise
- Branded Production
- Text Overlay on Footage
Meta · Video · 153 days recorded
EndedFirst recorded
Meta Ad Library recordMeta · Video · 142 days recorded
EndedFirst recorded
- Opens with: Visual Surprise
- Branded Production
- POV
Meta · Video · 132 days recorded
EndedFirst recorded
- Opens with: Question
- Branded Production
- Text Overlay on Footage
Meta · Video · 132 days recorded
EndedFirst recorded
- Opens with: Question
- Branded Production
- Text Overlay on Footage
Key facts about TUI's ads
- As of Nov 7, 2026, Adspy's library holds 3,857 ad creatives for TUI, recorded on Meta since Jan 9, 2024.
- 810 of the 3,857 TUI creatives read here (21%) were live at the last record; 3,047 had ended.
- TUI's creatives are 85% images and 15% videos. The median recorded running time is 16 days for its images and 22 days for its videos.
- TUI's most common video openings are "Visual Surprise" (51%), "Pattern Interrupt" (14%) and "Question" (5%), as a share of its analysed videos.
- 230 TUI creatives (6%) were seen live for 90 days or more, and 917 for under 7 days.
- TUI added 519 new creatives in the last 30 days and 1,728 in the last 90, against an average of 298 a month over the last 12 months.
- The longest-recorded TUI ad shown here is an image on Meta, first recorded Jan 9, 2024 and seen live for 1,036 days.
- Across the 403 E-commerce & Retail brands in Adspy's library, the median brand has a recorded running time of 27 days, 34% videos and 43 new creatives in 30 days. TUI has 17 days, 15% videos and 519.
How TUI advertises, in figures
Computed on 3,857 recorded creatives, 3,826 of them analysed by Adspy.
Formats
| Format | Creatives | Share | Median recorded days |
|---|---|---|---|
| Image | 3,270 | 85% | 16 |
| Video | 587 | 15% | 22 |
Recorded running time
| Running time | Creatives |
|---|---|
| Under 7 days | 917 |
| 7 to 29 days | 1,435 |
| 30 to 89 days | 1,275 |
| 90 days or more | 230 |
Median: 17 days. Days a creative was seen live in the public ad libraries, not a result.
How its videos open
| Hook type | Creatives | Share | Median recorded days |
|---|---|---|---|
| Visual Surprise | 290 | 51% | 29 |
| Pattern Interrupt | 78 | 14% | 19 |
| Question | 27 | 5% | 31 |
| UGC-style Opening | 25 | 4% | 32 |
| Bold Statement | 14 | 3% | 17 |
| Visual Surprise / Pattern Interrupt | 13 | 2% | 10 |
| Pain Point Agitation | 9 | 2% | 24 |
| Pattern Interrupt / Bold Statement | 8 | 1% | 9 |
Share of the brand's analysed videos. A video has one hook type, assigned by Adspy's analysis.
When TUI launches new creatives
New creatives per month, from Dec 2024 to Nov 2026. The busiest month was Sep 2026, with 707 new creatives. 1,728 were first recorded in the last 90 days.
- Dec 2024: 1 new creatives
- Jan 2025: 3 new creatives
- Feb 2025: 1 new creatives
- Mar 2025: 5 new creatives
- Apr 2025: 2 new creatives
- May 2025: 0 new creatives
- Jun 2025: 0 new creatives
- Jul 2025: 19 new creatives
- Aug 2025: 37 new creatives
- Sep 2025: 37 new creatives
- Oct 2025: 92 new creatives
- Nov 2025: 70 new creatives
- Dec 2025: 105 new creatives
- Jan 2026: 112 new creatives
- Feb 2026: 171 new creatives
- Mar 2026: 164 new creatives
- Apr 2026: 171 new creatives
- May 2026: 165 new creatives
- Jun 2026: 392 new creatives
- Jul 2026: 380 new creatives
- Aug 2026: 470 new creatives
- Sep 2026: 707 new creatives
- Oct 2026: 580 new creatives
- Nov 2026: 161 new creatives
The full reading of TUI's ads
A Brand Full Analysis also reads what TUI says and where it sends people. That part is for Adspy's users: ask your assistant for it once Adspy is connected.
Ask your assistant, with Adspy connected:
Run a Brand Full Analysis of TUI with AdspyShow me TUI's longest-running video ads and what they open withCompare TUI's ads with its closest competitorMessaging angles
23 angles read across 3,826 analysed creatives
Shown in the full analysis.
Offers
13 offer types with their share and running time
Shown in the full analysis.
Landing pages
Where the ads send people, grouped by destination
Shown in the full analysis.
Observations and verdicts
240 tagged patterns compared, each with its count and interval
Shown in the full analysis.
Questions about TUI's ads
How many ads has TUI run?
Adspy has recorded 3,857 ad creatives for TUI on Meta since Jan 9, 2024. A creative is one image or video, and several ads can use the same one.
Is TUI running ads right now?
At the last record, on Nov 7, 2026, 810 creatives of TUI were live on Meta. This page is refreshed weekly; each ad links to its public record, which shows its state today.
What ad formats does TUI use?
Of the creatives recorded for TUI, 85% images and 15% videos.
How do TUI's video ads open?
TUI's most common video openings are "Visual Surprise" (51%), "Pattern Interrupt" (14%) and "Question" (5%), as a share of its analysed videos. Hook types are assigned by Adspy's analysis of each video.
How long do TUI's ads run?
The median recorded running time of a TUI creative is 17 days. Recorded running time is the number of days a creative was seen live in the public ad libraries. It says how long an ad stayed up, not how it performed.
What is TUI's longest-running ad?
The longest-recorded TUI ad shown here is an image on Meta, first recorded Jan 9, 2024 and seen live for 1,036 days.
How often does TUI launch new ads?
TUI added 519 new creatives in the last 30 days and 1,728 in the last 90, against an average of 298 a month over the last 12 months.
Where does this data come from?
From the public records of the Meta Ad Library and the Google Ads Transparency Center, collected by Adspy. They show the ads and their dates, never spend, reach or targeting. Adspy is not affiliated with TUI.
Counts, dates and shares are worked out from the library's records and refreshed weekly. Format and hook labels are assigned by Adspy's analysis of each creative.Adspy is not affiliated with TUI.Request a correction or removal. Requests are handled within 72 hours; a removed page is not rebuilt.
Have a brand in mind?
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https://www.adspy.sh/mcp