SKECHERS ads
Fashion & ApparelMetaUpdated
Adspy has recorded 2,802 ad creatives for SKECHERS on Meta since Feb 28, 2024: 73% images and 27% videos. A creative has a median recorded running time of 92 days. 1,140 were live at the last record, on Nov 6, 2026.
- 2,802
- creatives recorded
- 1,140
- live at the last record
- 92 days
- median recorded running time
- 284
- new in the last 30 days
SKECHERS ads, longest recorded first
24 ads first recorded 20 days ago or more, the longest recorded first: 12 videos and 12 images. Each links to its public record.
Meta · Image · 707 days recorded
LiveFirst recorded
- Lifestyle Photography
- Single Image
Meta · Image · 628 days recorded
LiveFirst recorded
- Branded Production
- Single Image
Meta · Image · 616 days recorded
EndedFirst recorded
- Product Photography
- Product Closeup
Meta · Image · 604 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Image · 600 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Image · 599 days recorded
LiveFirst recorded
- Branded Production
- Single Image
Meta · Image · 576 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Image · 576 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Image · 576 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Image · 570 days recorded
LiveFirst recorded
- Studio Shot
- Product Closeup
Meta · Video · 553 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- Branded Production
- Montage
Meta · Image · 552 days recorded
LiveFirst recorded
- Lifestyle Photography
- Single Image
Meta · Video · 538 days recorded
LiveFirst recorded
- Opens with: Pattern Interrupt
- Branded Production
- Voiceover B-Roll
Meta · Image · 536 days recorded
EndedFirst recorded
- Product Photography
- Single Image
Meta · Video · 483 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- 3D Render
- Product Closeup
Meta · Video · 443 days recorded
EndedFirst recorded
- Opens with: Visual Surprise
- 3D Render
- Montage
Meta · Video · 443 days recorded
LiveFirst recorded
- Opens with: Pattern Interrupt
- Branded Production
- Talking Head
Meta · Video · 430 days recorded
EndedFirst recorded
- Opens with: Pattern Interrupt
- Branded Production
- Talking Head
Meta · Video · 418 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- Product Photography
- Product Closeup
Meta · Video · 406 days recorded
LiveFirst recorded
- Opens with: Pattern Interrupt
- Branded Production
- Talking Head
Meta · Video · 405 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- Branded Production
- Voiceover B-Roll
Meta · Video · 400 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- Product Photography
- Product Closeup
Meta · Video · 363 days recorded
LiveFirst recorded
- Opens with: Pattern Interrupt
- Branded Production
- POV
Meta · Video · 363 days recorded
LiveFirst recorded
- Opens with: Pattern Interrupt
- Branded Production
- Talking Head
Key facts about SKECHERS's ads
- As of Nov 6, 2026, Adspy's library holds 2,802 ad creatives for SKECHERS, recorded on Meta since Feb 28, 2024.
- 1,140 of the 2,802 SKECHERS creatives read here (41%) were live at the last record; 1,662 had ended.
- SKECHERS's creatives are 73% images and 27% videos. The median recorded running time is 93 days for its images and 89 days for its videos.
- SKECHERS's most common video openings are "Visual Surprise" (33%), "Pattern Interrupt" (25%) and "UGC-style Opening" (11%), as a share of its analysed videos.
- 1,477 SKECHERS creatives (53%) were seen live for 90 days or more, and 19 for under 7 days.
- SKECHERS added 284 new creatives in the last 30 days and 678 in the last 90, against an average of 156 a month over the last 12 months.
- The longest-recorded SKECHERS ad shown here is an image on Meta, first recorded Nov 27, 2024 and seen live for 707 days.
- Across the 468 Fashion & Apparel brands in Adspy's library, the median brand has a recorded running time of 25 days, 27% videos and 59 new creatives in 30 days. SKECHERS has 92 days, 27% videos and 284.
- In Footwear, the brands whose ads are closest to SKECHERS's are OluKai, Stance and Vionic Shoes, among 33 brands of that sector in Adspy's library.
How SKECHERS advertises, in figures
Computed on 2,802 recorded creatives, 2,767 of them analysed by Adspy.
Formats
| Format | Creatives | Share | Median recorded days |
|---|---|---|---|
| Image | 2,047 | 73% | 93 |
| Video | 755 | 27% | 89 |
Recorded running time
| Running time | Creatives |
|---|---|
| Under 7 days | 19 |
| 7 to 29 days | 398 |
| 30 to 89 days | 908 |
| 90 days or more | 1,477 |
Median: 92 days. Days a creative was seen live in the public ad libraries, not a result.
How its videos open
| Hook type | Creatives | Share | Median recorded days |
|---|---|---|---|
| Visual Surprise | 238 | 33% | 90 |
| Pattern Interrupt | 180 | 25% | 91 |
| UGC-style Opening | 78 | 11% | 79 |
| Pain Point Agitation | 27 | 4% | 82 |
| Pattern Interrupt / Visual Surprise | 15 | 2% | 96 |
| Bold Statement | 14 | 2% | 94 |
| Visual Surprise / Pattern Interrupt | 12 | 2% | 83 |
| Bold Statement / Pattern Interrupt | 6 | under 1% | 118 |
Share of the brand's analysed videos. A video has one hook type, assigned by Adspy's analysis.
When SKECHERS launches new creatives
New creatives per month, from Dec 2024 to Nov 2026. The busiest month was May 2026, with 214 new creatives. 678 were first recorded in the last 90 days.
- Dec 2024: 3 new creatives
- Jan 2025: 16 new creatives
- Feb 2025: 26 new creatives
- Mar 2025: 65 new creatives
- Apr 2025: 75 new creatives
- May 2025: 42 new creatives
- Jun 2025: 66 new creatives
- Jul 2025: 170 new creatives
- Aug 2025: 133 new creatives
- Sep 2025: 70 new creatives
- Oct 2025: 101 new creatives
- Nov 2025: 139 new creatives
- Dec 2025: 71 new creatives
- Jan 2026: 108 new creatives
- Feb 2026: 47 new creatives
- Mar 2026: 165 new creatives
- Apr 2026: 118 new creatives
- May 2026: 214 new creatives
- Jun 2026: 186 new creatives
- Jul 2026: 212 new creatives
- Aug 2026: 163 new creatives
- Sep 2026: 213 new creatives
- Oct 2026: 194 new creatives
- Nov 2026: 179 new creatives
SKECHERS next to its closest brands in Footwear
The 3 brands closest to SKECHERS among the 33 Footwear brands in Adspy's library: same sector, and analysed ads that address the same audiences and pain points with the same angles and offers.
| Brand | Creatives | Live | Videos | Median recorded days | New in 30 days | Top video opening |
|---|---|---|---|---|---|---|
| SKECHERS | 2,802 | 1,140 | 27% | 92 | 284 | Visual Surprise |
 OluKai | 4,748 | 2,322 | 21% | 24 | 338 | Visual Surprise |
 Stance | 1,844 | 331 | 16% | 20 | 98 | Visual Surprise |
 Vionic Shoes | 694 | 134 | 41% | 24 | 55 | Visual Surprise |
- Compared with OluKai, SKECHERS has 2,802 creatives recorded against 4,748, 27% videos against 21%, 284 new in the last 30 days against 338, and a median recorded running time of 92 days against 24 days.
- Compared with Stance, SKECHERS has 2,802 creatives recorded against 1,844, 27% videos against 16%, 284 new in the last 30 days against 98, and a median recorded running time of 92 days against 20 days.
- Compared with Vionic Shoes, SKECHERS has 2,802 creatives recorded against 694, 27% videos against 41%, 284 new in the last 30 days against 55, and a median recorded running time of 92 days against 24 days.
Ads similar to SKECHERS's
5 ads from Allbirds, Bombas and KICKS CREW that share their production and their message with one of the SKECHERS ads shown on this page. Same rule: first recorded 20 days ago or more.
Allbirds
Meta · Image · 288 days recorded
- Shares: Product Photography
- Shares: Single Image
Allbirds
Meta · Image · 212 days recorded
- Shares: Product Photography
- Shares: Single Image
Bombas
Meta · Image · 126 days recorded
- Shares: Product Photography
Bombas
Meta · Image · 107 days recorded
- Shares: Product Photography
- Shares: Single Image
KICKS CREW
Meta · Video · 80 days recorded
- Shares: Product Photography
- Shares: Product Closeup
The full reading of SKECHERS's ads
A Brand Full Analysis also reads what SKECHERS says and where it sends people. That part is for Adspy's users: ask your assistant for it once Adspy is connected.
Ask your assistant, with Adspy connected:
Run a Brand Full Analysis of SKECHERS with AdspyShow me SKECHERS's longest-running video ads and what they open withCompare SKECHERS's ads with its closest competitorMessaging angles
20 angles read across 2,767 analysed creatives
Shown in the full analysis.
Offers
9 offer types with their share and running time
Shown in the full analysis.
Landing pages
Where the ads send people, grouped by destination
Shown in the full analysis.
Observations and verdicts
219 tagged patterns compared, each with its count and interval
Shown in the full analysis.
Questions about SKECHERS's ads
How many ads has SKECHERS run?
Adspy has recorded 2,802 ad creatives for SKECHERS on Meta since Feb 28, 2024. A creative is one image or video, and several ads can use the same one.
Is SKECHERS running ads right now?
At the last record, on Nov 6, 2026, 1,140 creatives of SKECHERS were live on Meta. This page is refreshed weekly; each ad links to its public record, which shows its state today.
What ad formats does SKECHERS use?
Of the creatives recorded for SKECHERS, 73% images and 27% videos.
How do SKECHERS's video ads open?
SKECHERS's most common video openings are "Visual Surprise" (33%), "Pattern Interrupt" (25%) and "UGC-style Opening" (11%), as a share of its analysed videos. Hook types are assigned by Adspy's analysis of each video.
How long do SKECHERS's ads run?
The median recorded running time of a SKECHERS creative is 92 days. Recorded running time is the number of days a creative was seen live in the public ad libraries. It says how long an ad stayed up, not how it performed.
What is SKECHERS's longest-running ad?
The longest-recorded SKECHERS ad shown here is an image on Meta, first recorded Nov 27, 2024 and seen live for 707 days.
How often does SKECHERS launch new ads?
SKECHERS added 284 new creatives in the last 30 days and 678 in the last 90, against an average of 156 a month over the last 12 months.
Which brands advertise like SKECHERS?
In Footwear, the brands whose ads are closest to SKECHERS's are OluKai, Stance and Vionic Shoes, among 33 brands of that sector in Adspy's library. Compared with OluKai, SKECHERS has 2,802 creatives recorded against 4,748, 27% videos against 21%, 284 new in the last 30 days against 338, and a median recorded running time of 92 days against 24 days.
Where does this data come from?
From the public records of the Meta Ad Library and the Google Ads Transparency Center, collected by Adspy. They show the ads and their dates, never spend, reach or targeting. Adspy is not affiliated with SKECHERS.
Counts, dates and shares are worked out from the library's records and refreshed weekly. Format and hook labels are assigned by Adspy's analysis of each creative.Adspy is not affiliated with SKECHERS.Request a correction or removal. Requests are handled within 72 hours; a removed page is not rebuilt.
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