SHEIN ads
Fashion & ApparelMetaUpdated
Adspy has recorded 7,616 ad creatives for SHEIN on Meta since Jul 8, 2026: 85% images and 15% videos. A creative has a median recorded running time of 74 days. 4,943 were live at the last record, on Nov 9, 2026.
Figures on this page are computed on the 5,000 newest of the 7,616 recorded creatives.
- 7,616
- creatives recorded
- 4,943
- live at the last record
- 74 days
- median recorded running time
- 1,061
- new in the last 30 days
SHEIN ads, longest recorded first
24 ads first recorded 20 days ago or more, the longest recorded first: 12 videos and 12 images. Each links to its public record.
Meta · Image · 682 days recorded
LiveFirst recorded
- Studio Shot
- Single Image
Meta · Image · 666 days recorded
LiveFirst recorded
- Studio Shot
- Single Image
Meta · Image · 664 days recorded
LiveFirst recorded
- Studio Shot
- Single Image
Meta · Image · 664 days recorded
LiveFirst recorded
- Studio Shot
- Single Image
Meta · Image · 625 days recorded
LiveFirst recorded
- Studio Shot
- Single Image
Meta · Image · 617 days recorded
LiveFirst recorded
- Studio Shot
- Single Image
Meta · Image · 612 days recorded
LiveFirst recorded
- Studio Shot
- Single Image
Meta · Image · 603 days recorded
LiveFirst recorded
- Studio Shot
- Single Image
Meta · Image · 590 days recorded
LiveFirst recorded
- Studio Shot
- Single Image
Meta · Image · 586 days recorded
LiveFirst recorded
- Studio Shot
- Flat Lay
Meta · Image · 583 days recorded
LiveFirst recorded
- Studio Shot
- Single Image
Meta · Image · 554 days recorded
LiveFirst recorded
- Product Photography
- Flat Lay
Meta · Video · 224 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- Branded Production
- Text Overlay on Footage
Meta · Video · 224 days recorded
LiveFirst recorded
- Opens with: Pattern Interrupt
- Branded Production
- Montage
Meta · Video · 224 days recorded
LiveFirst recorded
- Opens with: Visual Surprise / Quick Outfit Change
- Studio Shot
- Montage
Meta · Video · 224 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- Product Photography
- Flat Lay
Meta · Video · 224 days recorded
LiveFirst recorded
- Opens with: Pattern Interrupt
- UGC
- Montage
Meta · Video · 224 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- UGC
- Montage
Meta · Video · 224 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- Lo-Fi
- Product Closeup
Meta · Video · 224 days recorded
LiveFirst recorded
- Opens with: Pattern Interrupt
- UGC
- Talking Head
Meta · Video · 224 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- UGC Mashup
- Split Screen
Meta · Video · 224 days recorded
LiveFirst recorded
- Opens with: Pattern Interrupt
- Lo-Fi
- Split Screen
Meta · Video · 224 days recorded
LiveFirst recorded
- Branded Production
- Montage
Meta · Video · 223 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- UGC
- POV
Key facts about SHEIN's ads
- As of Nov 9, 2026, Adspy's library holds 7,616 ad creatives for SHEIN, recorded on Meta since Jul 8, 2026.
- 4,943 of the 5,000 SHEIN creatives read here (99%) were live at the last record; 57 had ended.
- SHEIN's creatives are 85% images and 15% videos. The median recorded running time is 71 days for its images and 78 days for its videos.
- SHEIN's most common video openings are "Visual Surprise" (62%), "Pattern Interrupt" (21%) and "UGC-style Opening" (4%), as a share of its analysed videos.
- 1,707 SHEIN creatives (34%) were seen live for 90 days or more, and 371 for under 7 days.
- SHEIN added 1,061 new creatives in the last 30 days and 3,493 in the last 90, against an average of 1,000 a month over the last 5 months.
- The longest-recorded SHEIN ad shown here is an image on Meta, first recorded Dec 29, 2024 and seen live for 682 days.
- Across the 468 Fashion & Apparel brands in Adspy's library, the median brand has a recorded running time of 25 days, 27% videos and 59 new creatives in 30 days. SHEIN has 74 days, 15% videos and 1,061.
How SHEIN advertises, in figures
Computed on 5,000 recorded creatives, 4,945 of them analysed by Adspy.
Formats
| Format | Creatives | Share | Median recorded days |
|---|---|---|---|
| Image | 4,235 | 85% | 71 |
| Video | 765 | 15% | 78 |
Recorded running time
| Running time | Creatives |
|---|---|
| Under 7 days | 371 |
| 7 to 29 days | 724 |
| 30 to 89 days | 2,198 |
| 90 days or more | 1,707 |
Median: 74 days. Days a creative was seen live in the public ad libraries, not a result.
How its videos open
| Hook type | Creatives | Share | Median recorded days |
|---|---|---|---|
| Visual Surprise | 463 | 62% | 74 |
| Pattern Interrupt | 156 | 21% | 78 |
| UGC-style Opening | 32 | 4% | 90 |
| Visual Surprise / Pattern Interrupt | 20 | 3% | 59 |
| Bold Statement | 9 | 1% | 78 |
| Visual Appeal | 6 | under 1% | 74 |
| Question | 5 | under 1% | 124 |
| Pattern Interrupt / Bold Statement | 3 | under 1% | 59 |
Share of the brand's analysed videos. A video has one hook type, assigned by Adspy's analysis.
When SHEIN launches new creatives
New creatives per month, from Jul 2026 to Nov 2026. The busiest month was Aug 2026, with 1,479 new creatives. 3,493 were first recorded in the last 90 days.
- Jul 2026: 1,064 new creatives
- Aug 2026: 1,479 new creatives
- Sep 2026: 1,021 new creatives
- Oct 2026: 1,062 new creatives
- Nov 2026: 374 new creatives
The full reading of SHEIN's ads
A Brand Full Analysis also reads what SHEIN says and where it sends people. That part is for Adspy's users: ask your assistant for it once Adspy is connected.
Ask your assistant, with Adspy connected:
Run a Brand Full Analysis of SHEIN with AdspyShow me SHEIN's longest-running video ads and what they open withCompare SHEIN's ads with its closest competitorMessaging angles
26 angles read across 4,945 analysed creatives
Shown in the full analysis.
Offers
8 offer types with their share and running time
Shown in the full analysis.
Landing pages
Where the ads send people, grouped by destination
Shown in the full analysis.
Observations and verdicts
239 tagged patterns compared, each with its count and interval
Shown in the full analysis.
Questions about SHEIN's ads
How many ads has SHEIN run?
Adspy has recorded 7,616 ad creatives for SHEIN on Meta since Jul 8, 2026. A creative is one image or video, and several ads can use the same one.
Is SHEIN running ads right now?
At the last record, on Nov 9, 2026, 4,943 creatives of SHEIN were live on Meta. This page is refreshed weekly; each ad links to its public record, which shows its state today.
What ad formats does SHEIN use?
Of the creatives recorded for SHEIN, 85% images and 15% videos.
How do SHEIN's video ads open?
SHEIN's most common video openings are "Visual Surprise" (62%), "Pattern Interrupt" (21%) and "UGC-style Opening" (4%), as a share of its analysed videos. Hook types are assigned by Adspy's analysis of each video.
How long do SHEIN's ads run?
The median recorded running time of a SHEIN creative is 74 days. Recorded running time is the number of days a creative was seen live in the public ad libraries. It says how long an ad stayed up, not how it performed.
What is SHEIN's longest-running ad?
The longest-recorded SHEIN ad shown here is an image on Meta, first recorded Dec 29, 2024 and seen live for 682 days.
How often does SHEIN launch new ads?
SHEIN added 1,061 new creatives in the last 30 days and 3,493 in the last 90, against an average of 1,000 a month over the last 5 months.
Where does this data come from?
From the public records of the Meta Ad Library and the Google Ads Transparency Center, collected by Adspy. They show the ads and their dates, never spend, reach or targeting. Adspy is not affiliated with SHEIN.
Counts, dates and shares are worked out from the library's records and refreshed weekly. Format and hook labels are assigned by Adspy's analysis of each creative.Adspy is not affiliated with SHEIN.Request a correction or removal. Requests are handled within 72 hours; a removed page is not rebuilt.
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