Mytheresa ads
Fashion & ApparelMetaUpdated
Adspy has recorded 3,208 ad creatives for Mytheresa on Meta since Apr 23, 2024: 90% images and 10% videos. A creative has a median recorded running time of 17 days. 1,090 were live at the last record, on Nov 9, 2026.
- 3,208
- creatives recorded
- 1,090
- live at the last record
- 17 days
- median recorded running time
- 406
- new in the last 30 days
Mytheresa ads, longest recorded first
24 ads first recorded 20 days ago or more, the longest recorded first: 12 videos and 12 images. Each links to its public record.
Meta · Image · 518 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Image · 500 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Image · 422 days recorded
EndedFirst recorded
- Product Photography
- Single Image
Meta · Image · 422 days recorded
EndedFirst recorded
- Product Photography
- Single Image
Meta · Image · 388 days recorded
EndedFirst recorded
- Product Photography
- Single Image
Meta · Image · 388 days recorded
EndedFirst recorded
- Product Photography
- Single Image
Meta · Image · 382 days recorded
LiveFirst recorded
- Studio Shot
- Single Image
Meta · Image · 341 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Image · 313 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Image · 283 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Image · 275 days recorded
EndedFirst recorded
- Product Photography
- Single Image
Meta · Image · 265 days recorded
EndedFirst recorded
- Product Photography
- Single Image
Meta · Video · 250 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- Branded Production
- Montage
Meta · Video · 246 days recorded
LiveFirst recorded
- Opens with: Visual Intrigue
- Branded Production
- Single Image
- Text Overlay on Footage
Meta · Video · 201 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- Branded Production
- Montage
Meta · Video · 188 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- Branded Production
- Montage
Meta · Video · 174 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- Branded Production
- Montage
Meta · Video · 174 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- Branded Production
- Montage
Meta · Video · 173 days recorded
LiveFirst recorded
- Opens with: Visual Appeal
- Studio Shot
- Single Image
Meta · Video · 171 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- Studio Shot
- Single Image
Meta · Video · 167 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- Branded Production
- Montage
Meta · Video · 153 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- Studio Shot
- Montage
Meta · Video · 145 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- Branded Production
- Montage
Meta · Video · 145 days recorded
LiveFirst recorded
- Opens with: Visual Appeal
- Studio Shot
- Single Image
Key facts about Mytheresa's ads
- As of Nov 9, 2026, Adspy's library holds 3,208 ad creatives for Mytheresa, recorded on Meta since Apr 23, 2024.
- 1,090 of the 3,208 Mytheresa creatives read here (34%) were live at the last record; 2,049 had ended.
- Mytheresa's creatives are 90% images and 10% videos. The median recorded running time is 18 days for its images and 4 days for its videos.
- Mytheresa's most common video openings are "Visual Surprise" (87%), "Visual Intrigue" (6%) and "Pattern Interrupt" (2%), as a share of its analysed videos.
- 452 Mytheresa creatives (14%) were seen live for 90 days or more, and 726 for under 7 days.
- Mytheresa added 406 new creatives in the last 30 days and 827 in the last 90, against an average of 184 a month over the last 12 months.
- The longest-recorded Mytheresa ad shown here is an image on Meta, first recorded Sep 19, 2024 and seen live for 518 days.
- Across the 468 Fashion & Apparel brands in Adspy's library, the median brand has a recorded running time of 25 days, 27% videos and 59 new creatives in 30 days. Mytheresa has 17 days, 10% videos and 406.
How Mytheresa advertises, in figures
Computed on 3,208 recorded creatives, 3,184 of them analysed by Adspy.
Formats
| Format | Creatives | Share | Median recorded days |
|---|---|---|---|
| Image | 2,877 | 90% | 18 |
| Video | 331 | 10% | 4 |
Recorded running time
| Running time | Creatives |
|---|---|
| Under 7 days | 726 |
| 7 to 29 days | 1,251 |
| 30 to 89 days | 710 |
| 90 days or more | 452 |
Median: 17 days. Days a creative was seen live in the public ad libraries, not a result.
How its videos open
| Hook type | Creatives | Share | Median recorded days |
|---|---|---|---|
| Visual Surprise | 286 | 87% | 4 |
| Visual Intrigue | 18 | 6% | 6 |
| Pattern Interrupt | 5 | 2% | 3 |
| Visual Surprise / Pattern Interrupt | 3 | under 1% | 4 |
| Bold Statement | 2 | under 1% | 70 |
| Question | 2 | under 1% | 68 |
| Visual Appeal | 2 | under 1% | 159 |
| Direct Address / Visual Introduction | 1 | under 1% | 49 |
Share of the brand's analysed videos. A video has one hook type, assigned by Adspy's analysis.
When Mytheresa launches new creatives
New creatives per month, from Dec 2024 to Nov 2026. The busiest month was Oct 2026, with 332 new creatives. 827 were first recorded in the last 90 days.
- Dec 2024: 1 new creatives
- Jan 2025: 23 new creatives
- Feb 2025: 35 new creatives
- Mar 2025: 29 new creatives
- Apr 2025: 58 new creatives
- May 2025: 82 new creatives
- Jun 2025: 45 new creatives
- Jul 2025: 86 new creatives
- Aug 2025: 36 new creatives
- Sep 2025: 78 new creatives
- Oct 2025: 209 new creatives
- Nov 2025: 224 new creatives
- Dec 2025: 169 new creatives
- Jan 2026: 92 new creatives
- Feb 2026: 137 new creatives
- Mar 2026: 151 new creatives
- Apr 2026: 208 new creatives
- May 2026: 193 new creatives
- Jun 2026: 228 new creatives
- Jul 2026: 156 new creatives
- Aug 2026: 128 new creatives
- Sep 2026: 298 new creatives
- Oct 2026: 332 new creatives
- Nov 2026: 118 new creatives
The full reading of Mytheresa's ads
A Brand Full Analysis also reads what Mytheresa says and where it sends people. That part is for Adspy's users: ask your assistant for it once Adspy is connected.
Ask your assistant, with Adspy connected:
Run a Brand Full Analysis of Mytheresa with AdspyShow me Mytheresa's longest-running video ads and what they open withCompare Mytheresa's ads with its closest competitorMessaging angles
11 angles read across 3,184 analysed creatives
Shown in the full analysis.
Offers
5 offer types with their share and running time
Shown in the full analysis.
Landing pages
Where the ads send people, grouped by destination
Shown in the full analysis.
Observations and verdicts
155 tagged patterns compared, each with its count and interval
Shown in the full analysis.
Questions about Mytheresa's ads
How many ads has Mytheresa run?
Adspy has recorded 3,208 ad creatives for Mytheresa on Meta since Apr 23, 2024. A creative is one image or video, and several ads can use the same one.
Is Mytheresa running ads right now?
At the last record, on Nov 9, 2026, 1,090 creatives of Mytheresa were live on Meta. This page is refreshed weekly; each ad links to its public record, which shows its state today.
What ad formats does Mytheresa use?
Of the creatives recorded for Mytheresa, 90% images and 10% videos.
How do Mytheresa's video ads open?
Mytheresa's most common video openings are "Visual Surprise" (87%), "Visual Intrigue" (6%) and "Pattern Interrupt" (2%), as a share of its analysed videos. Hook types are assigned by Adspy's analysis of each video.
How long do Mytheresa's ads run?
The median recorded running time of a Mytheresa creative is 17 days. Recorded running time is the number of days a creative was seen live in the public ad libraries. It says how long an ad stayed up, not how it performed.
What is Mytheresa's longest-running ad?
The longest-recorded Mytheresa ad shown here is an image on Meta, first recorded Sep 19, 2024 and seen live for 518 days.
How often does Mytheresa launch new ads?
Mytheresa added 406 new creatives in the last 30 days and 827 in the last 90, against an average of 184 a month over the last 12 months.
Where does this data come from?
From the public records of the Meta Ad Library and the Google Ads Transparency Center, collected by Adspy. They show the ads and their dates, never spend, reach or targeting. Adspy is not affiliated with Mytheresa.
Counts, dates and shares are worked out from the library's records and refreshed weekly. Format and hook labels are assigned by Adspy's analysis of each creative.Adspy is not affiliated with Mytheresa.Request a correction or removal. Requests are handled within 72 hours; a removed page is not rebuilt.
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