Sign inConnect your AI
Levi's logo

Levi's ads

Fashion & ApparelMetaUpdated

Adspy has recorded 4,382 ad creatives for Levi's on Meta since Sep 23, 2018: 69% images and 31% videos. A creative has a median recorded running time of 31 days. 2,160 were live at the last record, on Nov 3, 2026.

4,382
creatives recorded
2,160
live at the last record
31 days
median recorded running time
371
new in the last 30 days

Levi's ads, longest recorded first

24 ads first recorded 20 days ago or more, the longest recorded first: 12 videos and 12 images. Each links to its public record.

  • Levi's video ad, first frame on Meta, first recorded Feb 9, 2026

    Meta · Video · 271 days recorded

    LiveFirst recorded

    • Opens with: Visual Surprise
    • Branded Production
    • Montage
    Meta Ad Library record
  • Levi's image ad on Meta, first recorded Sep 2, 2025

    Meta · Image · 258 days recorded

    LiveFirst recorded

    • Studio Shot
    • Single Image
    Meta Ad Library record
  • Levi's video ad, first frame on Meta, first recorded Feb 9, 2026

    Meta · Video · 254 days recorded

    LiveFirst recorded

    • Opens with: Visual Surprise / Pattern Interrupt
    • Branded Production
    • Montage
    Meta Ad Library record
  • Levi's image ad on Meta, first recorded Sep 1, 2025

    Meta · Image · 250 days recorded

    LiveFirst recorded

    • Studio Shot
    • Single Image
    Meta Ad Library record
  • Levi's image ad on Meta, first recorded Aug 22, 2025

    Meta · Image · 239 days recorded

    LiveFirst recorded

    • Studio Shot
    • Single Image
    Meta Ad Library record
  • Levi's image ad on Meta, first recorded Nov 30, 2025

    Meta · Image · 228 days recorded

    LiveFirst recorded

    • Studio Shot
    • Single Image
    Meta Ad Library record
  • Levi's image ad on Meta, first recorded Aug 13, 2025

    Meta · Image · 225 days recorded

    LiveFirst recorded

    • Product Photography
    • Single Image
    Meta Ad Library record
  • Levi's image ad on Meta, first recorded Aug 1, 2025

    Meta · Image · 219 days recorded

    LiveFirst recorded

    • Studio Shot
    • Single Image
    Meta Ad Library record
  • Levi's image ad on Meta, first recorded Aug 21, 2025

    Meta · Image · 217 days recorded

    LiveFirst recorded

    • Product Photography
    • Single Image
    Meta Ad Library record
  • Levi's video ad, first frame on Meta, first recorded Mar 13, 2026

    Meta · Video · 217 days recorded

    LiveFirst recorded

    • Opens with: Visual Surprise and Pattern Interrupt
    • Branded Production
    • Montage
    Meta Ad Library record
  • Levi's image ad on Meta, first recorded Mar 15, 2026

    Meta · Image · 215 days recorded

    LiveFirst recorded

    • Branded Production
    • Single Image
    Meta Ad Library record
  • Levi's image ad on Meta, first recorded Jan 15, 2026

    Meta · Image · 215 days recorded

    LiveFirst recorded

    • Studio Shot
    • Single Image
    Meta Ad Library record
  • Levi's video ad, first frame on Meta, first recorded Mar 31, 2026

    Meta · Video · 214 days recorded

    LiveFirst recorded

    • Opens with: Visual Surprise
    • Branded Production
    • Lifestyle Photography
    Meta Ad Library record
  • Levi's image ad on Meta, first recorded Feb 9, 2026

    Meta · Image · 214 days recorded

    LiveFirst recorded

    • Studio Shot
    • Single Image
    Meta Ad Library record
  • Levi's video ad, first frame on Meta, first recorded Feb 9, 2026

    Meta · Video · 209 days recorded

    LiveFirst recorded

    • Opens with: Visual Surprise
    • Branded Production
    • Behind the Scenes
    Meta Ad Library record
  • Levi's video ad, first frame on Meta, first recorded Feb 10, 2026

    Meta · Video · 208 days recorded

    LiveFirst recorded

    • Opens with: Visual Surprise
    • Branded Production
    • Behind the Scenes
    Meta Ad Library record
  • Levi's video ad, first frame on Meta, first recorded Feb 9, 2026

    Meta · Video · 208 days recorded

    LiveFirst recorded

    • Opens with: Visual Surprise
    • Branded Production
    • Text Overlay on Footage
    Meta Ad Library record
  • Levi's video ad, first frame on Meta, first recorded Feb 9, 2026

    Meta · Video · 208 days recorded

    LiveFirst recorded

    • Opens with: Visual Surprise
    • Branded Production
    • Behind the Scenes
    Meta Ad Library record
  • Levi's video ad, first frame on Meta, first recorded Feb 28, 2026

    Meta · Video · 205 days recorded

    LiveFirst recorded

    • Opens with: Visual Surprise
    • Branded Production
    • Talking Head
    Meta Ad Library record
  • Levi's image ad on Meta, first recorded Apr 13, 2026

    Meta · Image · 201 days recorded

    LiveFirst recorded

    • Studio Shot
    • Single Image
    Meta Ad Library record
  • Levi's image ad on Meta, first recorded Nov 3, 2025

    Meta · Image · 197 days recorded

    LiveFirst recorded

    • Studio Shot
    • Single Image
    Meta Ad Library record
  • Levi's video ad, first frame on Meta, first recorded Apr 6, 2026

    Meta · Video · 196 days recorded

    LiveFirst recorded

    • Opens with: Visual Surprise
    • Branded Production
    • Montage
    Meta Ad Library record
  • Levi's video ad, first frame on Meta, first recorded Apr 30, 2026

    Meta · Video · 192 days recorded

    LiveFirst recorded

    • Opens with: Visual Intrigue & Statement
    • Branded Production
    • Split Screen
    Meta Ad Library record
  • Levi's video ad, first frame on Meta, first recorded Apr 23, 2026

    Meta · Video · 188 days recorded

    LiveFirst recorded

    • Opens with: Visual Surprise
    • Branded Production
    • Montage
    Meta Ad Library record

Key facts about Levi's's ads

  • As of Nov 3, 2026, Adspy's library holds 4,382 ad creatives for Levi's, recorded on Meta since Sep 23, 2018.
  • 2,160 of the 4,382 Levi's creatives read here (49%) were live at the last record; 2,222 had ended.
  • Levi's's creatives are 69% images and 31% videos. The median recorded running time is 32 days for its images and 30 days for its videos.
  • Levi's's most common video openings are "Visual Surprise" (48%), "Pattern Interrupt" (17%) and "Bold Statement" (11%), as a share of its analysed videos.
  • 975 Levi's creatives (22%) were seen live for 90 days or more, and 222 for under 7 days.
  • Levi's added 371 new creatives in the last 30 days and 1,201 in the last 90, against an average of 266 a month over the last 12 months.
  • The longest-recorded Levi's ad shown here is a video on Meta, first recorded Feb 9, 2026 and seen live for 271 days; it opens with "Visual Surprise".
  • Across the 468 Fashion & Apparel brands in Adspy's library, the median brand has a recorded running time of 25 days, 27% videos and 59 new creatives in 30 days. Levi's has 31 days, 31% videos and 371.
  • In Streetwear, the brands whose ads are closest to Levi's's are Fresh Cuts Clothing, Citadium and Nude Project, among 11 brands of that sector in Adspy's library.

How Levi's advertises, in figures

Computed on 4,382 recorded creatives, 4,332 of them analysed by Adspy.

Formats

Levi's creatives by format
FormatCreativesShareMedian recorded days
Image3,03469%32
Video1,34831%30

Recorded running time

Levi's creatives by recorded running time
Running timeCreatives
Under 7 days222
7 to 29 days1,873
30 to 89 days1,312
90 days or more975

Median: 31 days. Days a creative was seen live in the public ad libraries, not a result.

How its videos open

Levi's videos by hook type
Hook typeCreativesShareMedian recorded days
Visual Surprise62948%31
Pattern Interrupt22117%29
Bold Statement14511%26
UGC-style Opening413%25
Visual Intrigue282%41
Visual Surprise / Pattern Interrupt161%15
Bold Statement / Visual Intrigue8under 1%81
Visual Intrigue / Pattern Interrupt7under 1%38

Share of the brand's analysed videos. A video has one hook type, assigned by Adspy's analysis.

When Levi's launches new creatives

New creatives per month, from Dec 2024 to Nov 2026. The busiest month was Oct 2026, with 462 new creatives. 1,201 were first recorded in the last 90 days.

462
  1. Dec 2024: 65 new creatives
  2. Jan 2025: 44 new creatives
  3. Feb 2025: 21 new creatives
  4. Mar 2025: 26 new creatives
  5. Apr 2025: 16 new creatives
  6. May 2025: 43 new creatives
  7. Jun 2025: 49 new creatives
  8. Jul 2025: 131 new creatives
  9. Aug 2025: 138 new creatives
  10. Sep 2025: 153 new creatives
  11. Oct 2025: 174 new creatives
  12. Nov 2025: 170 new creatives
  13. Dec 2025: 131 new creatives
  14. Jan 2026: 161 new creatives
  15. Feb 2026: 129 new creatives
  16. Mar 2026: 167 new creatives
  17. Apr 2026: 319 new creatives
  18. May 2026: 367 new creatives
  19. Jun 2026: 249 new creatives
  20. Jul 2026: 293 new creatives
  21. Aug 2026: 453 new creatives
  22. Sep 2026: 301 new creatives
  23. Oct 2026: 462 new creatives
  24. Nov 2026: 155 new creatives

Levi's next to its closest brands in Streetwear

The 3 brands closest to Levi's among the 11 Streetwear brands in Adspy's library: same sector, and analysed ads that address the same audiences and pain points with the same angles and offers.

Levi's and its closest brands, from Adspy's records
BrandCreativesLiveVideosMedian recorded daysNew in 30 daysTop video opening
Levi's4,3822,16031%31371Visual Surprise
Fresh Cuts Clothing4761149%1114Visual Surprise
Citadium1,0115418%1059Visual Surprise
Nude Project2,2391,29711%40164Visual Surprise
  • Compared with Fresh Cuts Clothing, Levi's has 4,382 creatives recorded against 476, 31% videos against 49%, 371 new in the last 30 days against 14, and a median recorded running time of 31 days against 11 days.
  • Compared with Citadium, Levi's has 4,382 creatives recorded against 1,011, 31% videos against 18%, 371 new in the last 30 days against 59, and a median recorded running time of 31 days against 10 days.
  • Compared with Nude Project, Levi's has 4,382 creatives recorded against 2,239, 31% videos against 11%, 371 new in the last 30 days against 164, and a median recorded running time of 31 days against 40 days.

Ads similar to Levi's's

5 ads from Percival, Drôle de Monsieur and Represent Clo that share their production and their message with one of the Levi's ads shown on this page. Same rule: first recorded 20 days ago or more.

  • Percival image ad, first recorded Feb 4, 2026

    Percival

    Meta · Image · 273 days recorded

    • Shares: Single Image
    • Shares: Model
    Meta Ad Library record
  • Percival image ad, first recorded Jun 20, 2025

    Percival

    Meta · Image · 273 days recorded

    • Shares: Studio Shot
    • Shares: Single Image
    • Shares: Model
    Meta Ad Library record
  • Drôle de Monsieur image ad, first recorded May 21, 2026

    Drôle de Monsieur

    Meta · Image · 170 days recorded

    • Shares: Studio Shot
    • Shares: Single Image
    • Shares: Model
    Meta Ad Library record
  • Drôle de Monsieur image ad, first recorded May 24, 2026

    Drôle de Monsieur

    Meta · Image · 169 days recorded

    • Shares: Studio Shot
    • Shares: Single Image
    • Shares: Model
    Meta Ad Library record
  • Represent Clo image ad, first recorded Apr 14, 2026

    Represent Clo

    Meta · Image · 203 days recorded

    • Shares: Studio Shot
    • Shares: Single Image
    • Shares: Model
    Meta Ad Library record

The full reading of Levi's's ads

A Brand Full Analysis also reads what Levi's says and where it sends people. That part is for Adspy's users: ask your assistant for it once Adspy is connected.

Ask your assistant, with Adspy connected:

Run a Brand Full Analysis of Levi's with Adspy
Show me Levi's's longest-running video ads and what they open with
Compare Levi's's ads with its closest competitor
  • Messaging angles

    27 angles read across 4,332 analysed creatives

    Shown in the full analysis.

  • Offers

    14 offer types with their share and running time

    Shown in the full analysis.

  • Landing pages

    Where the ads send people, grouped by destination

    Shown in the full analysis.

  • Observations and verdicts

    249 tagged patterns compared, each with its count and interval

    Shown in the full analysis.

Questions about Levi's's ads

How many ads has Levi's run?

Adspy has recorded 4,382 ad creatives for Levi's on Meta since Sep 23, 2018. A creative is one image or video, and several ads can use the same one.

Is Levi's running ads right now?

At the last record, on Nov 3, 2026, 2,160 creatives of Levi's were live on Meta. This page is refreshed weekly; each ad links to its public record, which shows its state today.

What ad formats does Levi's use?

Of the creatives recorded for Levi's, 69% images and 31% videos.

How do Levi's's video ads open?

Levi's's most common video openings are "Visual Surprise" (48%), "Pattern Interrupt" (17%) and "Bold Statement" (11%), as a share of its analysed videos. Hook types are assigned by Adspy's analysis of each video.

How long do Levi's's ads run?

The median recorded running time of a Levi's creative is 31 days. Recorded running time is the number of days a creative was seen live in the public ad libraries. It says how long an ad stayed up, not how it performed.

What is Levi's's longest-running ad?

The longest-recorded Levi's ad shown here is a video on Meta, first recorded Feb 9, 2026 and seen live for 271 days; it opens with "Visual Surprise".

How often does Levi's launch new ads?

Levi's added 371 new creatives in the last 30 days and 1,201 in the last 90, against an average of 266 a month over the last 12 months.

Which brands advertise like Levi's?

In Streetwear, the brands whose ads are closest to Levi's's are Fresh Cuts Clothing, Citadium and Nude Project, among 11 brands of that sector in Adspy's library. Compared with Fresh Cuts Clothing, Levi's has 4,382 creatives recorded against 476, 31% videos against 49%, 371 new in the last 30 days against 14, and a median recorded running time of 31 days against 11 days.

Where does this data come from?

From the public records of the Meta Ad Library and the Google Ads Transparency Center, collected by Adspy. They show the ads and their dates, never spend, reach or targeting. Adspy is not affiliated with Levi's.

Counts, dates and shares are worked out from the library's records and refreshed weekly. Format and hook labels are assigned by Adspy's analysis of each creative.Adspy is not affiliated with Levi's.Request a correction or removal. Requests are handled within 72 hours; a removed page is not rebuilt.

Have a brand in mind?

Add Adspy to your assistant with this URL, sign in, and ask about its ads. You need no ad account.

Connect your AI
https://www.adspy.sh/mcp