Hilton ads
Travel & HospitalityMetaUpdated
Adspy has recorded 5,996 ad creatives for Hilton on Meta since Jul 1, 2025: 72% images and 28% videos. A creative has a median recorded running time of 59 days. 2,834 were live at the last record, on Nov 6, 2026.
Figures on this page are computed on the 5,000 newest of the 5,996 recorded creatives.
- 5,996
- creatives recorded
- 2,834
- live at the last record
- 59 days
- median recorded running time
- 315
- new in the last 30 days
Hilton ads, longest recorded first
24 ads first recorded 20 days ago or more, the longest recorded first: 12 videos and 12 images. Each links to its public record.
Meta · Image · 727 days recorded
EndedFirst recorded
- Branded Production
- Single Image
Meta · Image · 717 days recorded
LiveFirst recorded
- Branded Production
- Single Image
Meta · Image · 632 days recorded
LiveFirst recorded
- Branded Production
- Single Image
Meta · Image · 544 days recorded
LiveFirst recorded
- Branded Production
- Single Image
Meta · Image · 530 days recorded
LiveFirst recorded
- Studio Shot
- Single Image
Meta · Image · 471 days recorded
EndedFirst recorded
- Studio Shot
- Single Image
Meta · Image · 456 days recorded
LiveFirst recorded
- Branded Production
- Single Image
Meta · Image · 443 days recorded
EndedFirst recorded
- Stock Footage
- Single Image
Meta · Image · 426 days recorded
EndedFirst recorded
- Stock Footage
- Single Image
Meta · Image · 419 days recorded
LiveFirst recorded
- Branded Production
- Single Image
Meta · Image · 418 days recorded
EndedFirst recorded
- Branded Production
- Single Image
Meta · Image · 403 days recorded
LiveFirst recorded
- Stock Footage
- Single Image
Meta · Video · 383 days recorded
LiveFirst recorded
- Opens with: Pattern Interrupt
- Branded Production
- Montage
Meta · Video · 332 days recorded
LiveFirst recorded
- Opens with: Visual Surprise & Brand Introduction
- Branded Production
- Montage
Meta · Video · 285 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- Lo-Fi
- Vlog
Meta · Video · 253 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- Branded Production
- Lifestyle Photography
Meta · Video · 249 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- Branded Production
- Voiceover B-Roll
Meta · Video · 246 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- Branded Production
- Voiceover B-Roll
Meta · Video · 245 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- Branded Production
- Montage
Meta · Video · 241 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- Branded Production
- Voiceover B-Roll
Meta · Video · 231 days recorded
EndedFirst recorded
- Opens with: Visual Surprise
- Branded Production
- Montage
Meta · Video · 229 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- Branded Production
- Voiceover B-Roll
Meta · Video · 227 days recorded
LiveFirst recorded
- Opens with: Visual Surprise / Scenic Reveal
- Branded Production
- Montage
Meta · Video · 224 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- Branded Production
- POV
Key facts about Hilton's ads
- As of Nov 6, 2026, Adspy's library holds 5,996 ad creatives for Hilton, recorded on Meta since Jul 1, 2025.
- 2,834 of the 5,000 Hilton creatives read here (57%) were live at the last record; 2,166 had ended.
- Hilton's creatives are 72% images and 28% videos. The median recorded running time is 72 days for its images and 46 days for its videos.
- Hilton's most common video openings are "Visual Surprise" (56%), "Pattern Interrupt" (14%) and "Visual Intrigue" (4%), as a share of its analysed videos.
- 1,871 Hilton creatives (37%) were seen live for 90 days or more, and 109 for under 7 days.
- Hilton added 315 new creatives in the last 30 days and 913 in the last 90, against an average of 287 a month over the last 12 months.
- The longest-recorded Hilton ad shown here is an image on Meta, first recorded May 21, 2024 and seen live for 727 days.
- Across the 76 Travel & Hospitality brands in Adspy's library, the median brand has a recorded running time of 31 days, 29% videos and 47 new creatives in 30 days. Hilton has 59 days, 28% videos and 315.
- In Hotels & Resorts, the brands whose ads are closest to Hilton's are ALL - Accor Live Limitless, Hyatt and Club Med, among 13 brands of that sector in Adspy's library.
How Hilton advertises, in figures
Computed on 5,000 recorded creatives, 4,872 of them analysed by Adspy.
Formats
| Format | Creatives | Share | Median recorded days |
|---|---|---|---|
| Image | 3,611 | 72% | 72 |
| Video | 1,389 | 28% | 46 |
Recorded running time
| Running time | Creatives |
|---|---|
| Under 7 days | 109 |
| 7 to 29 days | 1,296 |
| 30 to 89 days | 1,724 |
| 90 days or more | 1,871 |
Median: 59 days. Days a creative was seen live in the public ad libraries, not a result.
How its videos open
| Hook type | Creatives | Share | Median recorded days |
|---|---|---|---|
| Visual Surprise | 745 | 56% | 49 |
| Pattern Interrupt | 188 | 14% | 41 |
| Visual Intrigue | 53 | 4% | 61 |
| UGC-style Opening | 45 | 3% | 39 |
| Bold Statement | 39 | 3% | 57 |
| Visual Surprise / Pattern Interrupt | 19 | 1% | 39 |
| Question | 18 | 1% | 39 |
| Pattern Interrupt / Visual Surprise | 7 | under 1% | 132 |
Share of the brand's analysed videos. A video has one hook type, assigned by Adspy's analysis.
When Hilton launches new creatives
New creatives per month, from Jul 2025 to Nov 2026. The busiest month was Oct 2026, with 427 new creatives. 913 were first recorded in the last 90 days.
- Jul 2025: 242 new creatives
- Aug 2025: 393 new creatives
- Sep 2025: 343 new creatives
- Oct 2025: 204 new creatives
- Nov 2025: 378 new creatives
- Dec 2025: 363 new creatives
- Jan 2026: 188 new creatives
- Feb 2026: 106 new creatives
- Mar 2026: 268 new creatives
- Apr 2026: 334 new creatives
- May 2026: 398 new creatives
- Jun 2026: 227 new creatives
- Jul 2026: 401 new creatives
- Aug 2026: 419 new creatives
- Sep 2026: 229 new creatives
- Oct 2026: 427 new creatives
- Nov 2026: 80 new creatives
Hilton next to its closest brands in Hotels & Resorts
The 3 brands closest to Hilton among the 13 Hotels & Resorts brands in Adspy's library: same sector, and analysed ads that address the same audiences and pain points with the same angles and offers.
| Brand | Creatives | Live | Videos | Median recorded days | New in 30 days | Top video opening |
|---|---|---|---|---|---|---|
| Hilton | 5,996 | 2,834 | 28% | 59 | 315 | Visual Surprise |
 ALL - Accor Live Limitless | 3,621 | 746 | 29% | 27 | 208 | Visual Surprise |
 Hyatt | 3,033 | 1,340 | 24% | 37 | 279 | Visual Surprise |
 Club Med | 944 | 158 | 48% | 23 | 82 | Visual Surprise |
- Compared with ALL - Accor Live Limitless, Hilton has 5,996 creatives recorded against 3,621, 28% videos against 29%, 315 new in the last 30 days against 208, and a median recorded running time of 59 days against 27 days.
- Compared with Hyatt, Hilton has 5,996 creatives recorded against 3,033, 28% videos against 24%, 315 new in the last 30 days against 279, and a median recorded running time of 59 days against 37 days.
- Compared with Club Med, Hilton has 5,996 creatives recorded against 944, 28% videos against 48%, 315 new in the last 30 days against 82, and a median recorded running time of 59 days against 23 days.
Ads similar to Hilton's
5 ads from Club Med, Fairmont Hotels & Resorts, Hyatt and Jumeirah that share their production and their message with one of the Hilton ads shown on this page. Same rule: first recorded 20 days ago or more.
Club Med
Meta · Video · 163 days recorded
- Shares: Montage
- Shares: Family
Fairmont Hotels & Resorts
Meta · Video · 173 days recorded
- Shares: Montage
- Shares: Model
Fairmont Hotels & Resorts
Meta · Video · 140 days recorded
- Shares: Montage
- Shares: Model
Meta · Video · 214 days recorded
- Shares: Montage
- Shares: Model
Jumeirah
Meta · Video · 223 days recorded
- Shares: Montage
- Shares: Model
The full reading of Hilton's ads
A Brand Full Analysis also reads what Hilton says and where it sends people. That part is for Adspy's users: ask your assistant for it once Adspy is connected.
Ask your assistant, with Adspy connected:
Run a Brand Full Analysis of Hilton with AdspyShow me Hilton's longest-running video ads and what they open withCompare Hilton's ads with its closest competitorMessaging angles
22 angles read across 4,872 analysed creatives
Shown in the full analysis.
Offers
9 offer types with their share and running time
Shown in the full analysis.
Landing pages
Where the ads send people, grouped by destination
Shown in the full analysis.
Observations and verdicts
217 tagged patterns compared, each with its count and interval
Shown in the full analysis.
Questions about Hilton's ads
How many ads has Hilton run?
Adspy has recorded 5,996 ad creatives for Hilton on Meta since Jul 1, 2025. A creative is one image or video, and several ads can use the same one.
Is Hilton running ads right now?
At the last record, on Nov 6, 2026, 2,834 creatives of Hilton were live on Meta. This page is refreshed weekly; each ad links to its public record, which shows its state today.
What ad formats does Hilton use?
Of the creatives recorded for Hilton, 72% images and 28% videos.
How do Hilton's video ads open?
Hilton's most common video openings are "Visual Surprise" (56%), "Pattern Interrupt" (14%) and "Visual Intrigue" (4%), as a share of its analysed videos. Hook types are assigned by Adspy's analysis of each video.
How long do Hilton's ads run?
The median recorded running time of a Hilton creative is 59 days. Recorded running time is the number of days a creative was seen live in the public ad libraries. It says how long an ad stayed up, not how it performed.
What is Hilton's longest-running ad?
The longest-recorded Hilton ad shown here is an image on Meta, first recorded May 21, 2024 and seen live for 727 days.
How often does Hilton launch new ads?
Hilton added 315 new creatives in the last 30 days and 913 in the last 90, against an average of 287 a month over the last 12 months.
Which brands advertise like Hilton?
In Hotels & Resorts, the brands whose ads are closest to Hilton's are ALL - Accor Live Limitless, Hyatt and Club Med, among 13 brands of that sector in Adspy's library. Compared with ALL - Accor Live Limitless, Hilton has 5,996 creatives recorded against 3,621, 28% videos against 29%, 315 new in the last 30 days against 208, and a median recorded running time of 59 days against 27 days.
Where does this data come from?
From the public records of the Meta Ad Library and the Google Ads Transparency Center, collected by Adspy. They show the ads and their dates, never spend, reach or targeting. Adspy is not affiliated with Hilton.
Counts, dates and shares are worked out from the library's records and refreshed weekly. Format and hook labels are assigned by Adspy's analysis of each creative.Adspy is not affiliated with Hilton.Request a correction or removal. Requests are handled within 72 hours; a removed page is not rebuilt.
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