Fabletics ads
Fashion & ApparelMetaUpdated
Adspy has recorded 3,329 ad creatives for Fabletics on Meta since Mar 26, 2025: 70% images and 30% videos. A creative has a median recorded running time of 22 days. 298 were live at the last record, on Nov 8, 2026.
- 3,329
- creatives recorded
- 298
- live at the last record
- 22 days
- median recorded running time
- 337
- new in the last 30 days
Fabletics ads, longest recorded first
24 ads first recorded 20 days ago or more, the longest recorded first: 12 videos and 12 images. Each links to its public record.
Meta · Image · 260 days recorded
LiveFirst recorded
- Studio Shot
- Single Image
Meta · Image · 241 days recorded
LiveFirst recorded
- Branded Production
- Single Image
Meta · Image · 200 days recorded
LiveFirst recorded
- Studio Shot
- Single Image
Meta · Image · 200 days recorded
LiveFirst recorded
- Studio Shot
- Single Image
Meta · Video · 197 days recorded
LiveFirst recorded
- Opens with: Bold Statement
- UGC
- Text Overlay on Footage
Meta · Image · 195 days recorded
EndedFirst recorded
- Studio Shot
- Single Image
Meta · Image · 190 days recorded
LiveFirst recorded
- Studio Shot
- Single Image
Meta · Image · 190 days recorded
LiveFirst recorded
- Studio Shot
- Single Image
Meta · Image · 190 days recorded
EndedFirst recorded
- Studio Shot
- Single Image
Meta · Image · 188 days recorded
LiveFirst recorded
Meta Ad Library recordMeta · Image · 188 days recorded
EndedFirst recorded
- Studio Shot
- Single Image
Meta · Image · 186 days recorded
LiveFirst recorded
- Studio Shot
- Single Image
Meta · Image · 176 days recorded
EndedFirst recorded
- Studio Shot
- Single Image
Meta · Video · 168 days recorded
LiveFirst recorded
- Opens with: Bold Statement
- UGC
- Text Overlay on Footage
Meta · Video · 159 days recorded
EndedFirst recorded
- Opens with: Bold Statement
- Lo-Fi
- Talking Head
Meta · Video · 128 days recorded
EndedFirst recorded
- Opens with: Bold Statement
- UGC
- Talking Head
Meta · Video · 123 days recorded
EndedFirst recorded
- Opens with: Pain Point Agitation
- UGC
- Talking Head
Meta · Video · 123 days recorded
EndedFirst recorded
- Opens with: Pattern Interrupt
- UGC
- Talking Head
Meta · Video · 119 days recorded
EndedFirst recorded
- Opens with: Pattern Interrupt
- UGC
- Talking Head
Meta · Video · 114 days recorded
EndedFirst recorded
- Opens with: Pattern Interrupt & Bold Statement
- UGC
- Talking Head
Meta · Video · 112 days recorded
EndedFirst recorded
- Opens with: Bold Statement / Relatability
- Lo-Fi
- Talking Head
Meta · Video · 111 days recorded
EndedFirst recorded
- Opens with: Visual Surprise
- Branded Production
- Text Overlay on Footage
Meta · Video · 106 days recorded
EndedFirst recorded
- Opens with: Pattern Interrupt
- UGC
- Text Overlay on Footage
Meta · Video · 101 days recorded
EndedFirst recorded
- Opens with: Visual Surprise
- Lo-Fi
- Before After
Key facts about Fabletics's ads
- As of Nov 8, 2026, Adspy's library holds 3,329 ad creatives for Fabletics, recorded on Meta since Mar 26, 2025.
- 298 of the 3,329 Fabletics creatives read here (9%) were live at the last record; 3,009 had ended.
- Fabletics's creatives are 70% images and 30% videos. The median recorded running time is 23 days for its images and 22 days for its videos.
- Fabletics's most common video openings are "Pattern Interrupt" (30%), "Bold Statement" (23%) and "Visual Surprise" (16%), as a share of its analysed videos.
- 100 Fabletics creatives (3%) were seen live for 90 days or more, and 103 for under 7 days.
- Fabletics added 337 new creatives in the last 30 days and 956 in the last 90, against an average of 205 a month over the last 12 months.
- The longest-recorded Fabletics ad shown here is an image on Meta, first recorded Jan 31, 2026 and seen live for 260 days.
- Across the 468 Fashion & Apparel brands in Adspy's library, the median brand has a recorded running time of 25 days, 27% videos and 59 new creatives in 30 days. Fabletics has 22 days, 30% videos and 337.
- In Sportswear, the brands whose ads are closest to Fabletics's are Halara Leggings, Sweaty Betty and LSKD, among 41 brands of that sector in Adspy's library.
How Fabletics advertises, in figures
Computed on 3,329 recorded creatives, 3,256 of them analysed by Adspy.
Formats
| Format | Creatives | Share | Median recorded days |
|---|---|---|---|
| Image | 2,329 | 70% | 23 |
| Video | 1,000 | 30% | 22 |
Recorded running time
| Running time | Creatives |
|---|---|
| Under 7 days | 103 |
| 7 to 29 days | 2,230 |
| 30 to 89 days | 874 |
| 90 days or more | 100 |
Median: 22 days. Days a creative was seen live in the public ad libraries, not a result.
How its videos open
| Hook type | Creatives | Share | Median recorded days |
|---|---|---|---|
| Pattern Interrupt | 281 | 30% | 22 |
| Bold Statement | 220 | 23% | 22 |
| Visual Surprise | 156 | 16% | 21 |
| UGC-style Opening | 52 | 6% | 22 |
| Pattern Interrupt / Bold Statement | 26 | 3% | 23 |
| Bold Statement / Pattern Interrupt | 18 | 2% | 22 |
| Visual Surprise / Pattern Interrupt | 16 | 2% | 19 |
| Pattern Interrupt + Bold Statement | 14 | 2% | 21 |
Share of the brand's analysed videos. A video has one hook type, assigned by Adspy's analysis.
When Fabletics launches new creatives
New creatives per month, from Mar 2025 to Nov 2026. The busiest month was Oct 2026, with 353 new creatives. 956 were first recorded in the last 90 days.
- Mar 2025: 1 new creatives
- Apr 2025: 18 new creatives
- May 2025: 48 new creatives
- Jun 2025: 59 new creatives
- Jul 2025: 94 new creatives
- Aug 2025: 140 new creatives
- Sep 2025: 134 new creatives
- Oct 2025: 149 new creatives
- Nov 2025: 200 new creatives
- Dec 2025: 155 new creatives
- Jan 2026: 150 new creatives
- Feb 2026: 154 new creatives
- Mar 2026: 169 new creatives
- Apr 2026: 108 new creatives
- May 2026: 231 new creatives
- Jun 2026: 176 new creatives
- Jul 2026: 258 new creatives
- Aug 2026: 313 new creatives
- Sep 2026: 250 new creatives
- Oct 2026: 353 new creatives
- Nov 2026: 147 new creatives
Fabletics next to its closest brands in Sportswear
The 3 brands closest to Fabletics among the 41 Sportswear brands in Adspy's library: same sector, and analysed ads that address the same audiences and pain points with the same angles and offers.
| Brand | Creatives | Live | Videos | Median recorded days | New in 30 days | Top video opening |
|---|---|---|---|---|---|---|
| 3,329 | 298 | 30% | 22 | 337 | Pattern Interrupt | |
| 5,665 | 3,282 | 49% | 40 | 709 | Pattern Interrupt | |
| 2,596 | 419 | 21% | 20 | 77 | Visual Surprise | |
| 4,303 | 1,751 | 12% | 16 | 218 | Pattern Interrupt |
- Compared with Halara Leggings, Fabletics has 3,329 creatives recorded against 5,665, 30% videos against 49%, 337 new in the last 30 days against 709, and a median recorded running time of 22 days against 40 days.
- Compared with Sweaty Betty, Fabletics has 3,329 creatives recorded against 2,596, 30% videos against 21%, 337 new in the last 30 days against 77, and a median recorded running time of 22 days against 20 days.
- Compared with LSKD, Fabletics has 3,329 creatives recorded against 4,303, 30% videos against 12%, 337 new in the last 30 days against 218, and a median recorded running time of 22 days against 16 days.
Ads similar to Fabletics's
5 ads from Athleta, Halara Leggings and LSKD that share their production and their message with one of the Fabletics ads shown on this page. Same rule: first recorded 20 days ago or more.
Athleta
Meta · Image · 315 days recorded
- Shares: Studio Shot
- Shares: Single Image
- Shares: Model
Meta · Image · 590 days recorded
- Shares: Studio Shot
- Shares: Single Image
- Shares: Model
Meta · Image · 196 days recorded
- Shares: Single Image
- Shares: Model
Meta · Image · 193 days recorded
- Shares: Studio Shot
- Shares: Single Image
Athleta
Meta · Image · 202 days recorded
- Shares: Studio Shot
- Shares: Single Image
- Shares: Model
The full reading of Fabletics's ads
A Brand Full Analysis also reads what Fabletics says and where it sends people. That part is for Adspy's users: ask your assistant for it once Adspy is connected.
Ask your assistant, with Adspy connected:
Run a Brand Full Analysis of Fabletics with AdspyShow me Fabletics's longest-running video ads and what they open withCompare Fabletics's ads with its closest competitorMessaging angles
20 angles read across 3,256 analysed creatives
Shown in the full analysis.
Offers
13 offer types with their share and running time
Shown in the full analysis.
Landing pages
Where the ads send people, grouped by destination
Shown in the full analysis.
Observations and verdicts
223 tagged patterns compared, each with its count and interval
Shown in the full analysis.
Questions about Fabletics's ads
How many ads has Fabletics run?
Adspy has recorded 3,329 ad creatives for Fabletics on Meta since Mar 26, 2025. A creative is one image or video, and several ads can use the same one.
Is Fabletics running ads right now?
At the last record, on Nov 8, 2026, 298 creatives of Fabletics were live on Meta. This page is refreshed weekly; each ad links to its public record, which shows its state today.
What ad formats does Fabletics use?
Of the creatives recorded for Fabletics, 70% images and 30% videos.
How do Fabletics's video ads open?
Fabletics's most common video openings are "Pattern Interrupt" (30%), "Bold Statement" (23%) and "Visual Surprise" (16%), as a share of its analysed videos. Hook types are assigned by Adspy's analysis of each video.
How long do Fabletics's ads run?
The median recorded running time of a Fabletics creative is 22 days. Recorded running time is the number of days a creative was seen live in the public ad libraries. It says how long an ad stayed up, not how it performed.
What is Fabletics's longest-running ad?
The longest-recorded Fabletics ad shown here is an image on Meta, first recorded Jan 31, 2026 and seen live for 260 days.
How often does Fabletics launch new ads?
Fabletics added 337 new creatives in the last 30 days and 956 in the last 90, against an average of 205 a month over the last 12 months.
Which brands advertise like Fabletics?
In Sportswear, the brands whose ads are closest to Fabletics's are Halara Leggings, Sweaty Betty and LSKD, among 41 brands of that sector in Adspy's library. Compared with Halara Leggings, Fabletics has 3,329 creatives recorded against 5,665, 30% videos against 49%, 337 new in the last 30 days against 709, and a median recorded running time of 22 days against 40 days.
Where does this data come from?
From the public records of the Meta Ad Library and the Google Ads Transparency Center, collected by Adspy. They show the ads and their dates, never spend, reach or targeting. Adspy is not affiliated with Fabletics.
Counts, dates and shares are worked out from the library's records and refreshed weekly. Format and hook labels are assigned by Adspy's analysis of each creative.Adspy is not affiliated with Fabletics.Request a correction or removal. Requests are handled within 72 hours; a removed page is not rebuilt.
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