Chewy ads
Pets & AnimalsMetaUpdated
Adspy has recorded 7,225 ad creatives for Chewy on Meta since Nov 11, 2025: 62% images and 38% videos. A creative has a median recorded running time of 85 days. 3,985 were live at the last record, on Nov 10, 2026.
Figures on this page are computed on the 5,000 newest of the 7,225 recorded creatives.
- 7,225
- creatives recorded
- 3,985
- live at the last record
- 85 days
- median recorded running time
- 588
- new in the last 30 days
Chewy ads, longest recorded first
24 ads first recorded 20 days ago or more, the longest recorded first: 12 videos and 12 images. Each links to its public record.
Meta · Image · 658 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Image · 656 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Image · 626 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Image · 465 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Image · 447 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Video · 446 days recorded
LiveFirst recorded
- Opens with: Pain Point Agitation
- UGC
- Voiceover B-Roll
Meta · Image · 443 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Image · 443 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Image · 442 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Image · 430 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Image · 426 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Image · 425 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Image · 422 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Video · 406 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- Branded Production
- Voiceover B-Roll
Meta · Video · 387 days recorded
LiveFirst recorded
- Opens with: Pain Point Agitation
- Lo-Fi
- POV
Meta · Video · 372 days recorded
LiveFirst recorded
- Opens with: Pattern Interrupt
- UGC
- Talking Head
Meta · Video · 370 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- UGC
- Text Overlay on Footage
Meta · Video · 370 days recorded
LiveFirst recorded
- Opens with: Pattern Interrupt, Relatable Statement
- UGC
- Text Overlay on Footage
Meta · Video · 369 days recorded
LiveFirst recorded
- Opens with: Pattern Interrupt + Question
- Branded Production
- Text Overlay on Footage
Meta · Video · 364 days recorded
LiveFirst recorded
- Opens with: Visual Surprise & Pattern Interrupt
- Branded Production
- Voiceover B-Roll
Meta · Video · 359 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- Branded Production
- Text Overlay on Footage
Meta · Video · 352 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- Product Photography
- Single Image
Meta · Video · 339 days recorded
LiveFirst recorded
- Opens with: Pattern Interrupt
- Branded Production
- Text Overlay on Footage
Meta · Video · 338 days recorded
LiveFirst recorded
Meta Ad Library record
Key facts about Chewy's ads
- As of Nov 10, 2026, Adspy's library holds 7,225 ad creatives for Chewy, recorded on Meta since Nov 11, 2025.
- 3,985 of the 5,000 Chewy creatives read here (80%) were live at the last record; 1,015 had ended.
- Chewy's creatives are 62% images and 38% videos. The median recorded running time is 86 days for its images and 83 days for its videos.
- Chewy's most common video openings are "Visual Surprise" (31%), "Pattern Interrupt" (18%) and "UGC-style Opening" (13%), as a share of its analysed videos.
- 2,383 Chewy creatives (48%) were seen live for 90 days or more, and 112 for under 7 days.
- Chewy added 588 new creatives in the last 30 days and 1,589 in the last 90, against an average of 401 a month over the last 12 months.
- The longest-recorded Chewy ad shown here is an image on Meta, first recorded Oct 8, 2024 and seen live for 658 days.
- Across the 23 Pets & Animals brands in Adspy's library, the median brand has a recorded running time of 30 days, 49% videos and 96 new creatives in 30 days. Chewy has 85 days, 38% videos and 588.
- In Pet Supplies, the brands whose ads are closest to Chewy's are PetSmart, Maxbone and Wild One, among 7 brands of that sector in Adspy's library.
How Chewy advertises, in figures
Computed on 5,000 recorded creatives, 4,939 of them analysed by Adspy.
Formats
| Format | Creatives | Share | Median recorded days |
|---|---|---|---|
| Image | 3,122 | 62% | 86 |
| Video | 1,878 | 38% | 83 |
Recorded running time
| Running time | Creatives |
|---|---|
| Under 7 days | 112 |
| 7 to 29 days | 450 |
| 30 to 89 days | 2,055 |
| 90 days or more | 2,383 |
Median: 85 days. Days a creative was seen live in the public ad libraries, not a result.
How its videos open
| Hook type | Creatives | Share | Median recorded days |
|---|---|---|---|
| Visual Surprise | 579 | 31% | 79 |
| Pattern Interrupt | 325 | 18% | 84 |
| UGC-style Opening | 239 | 13% | 79 |
| Pain Point Agitation | 175 | 10% | 82 |
| Visual Surprise / Pattern Interrupt | 83 | 5% | 70 |
| Bold Statement | 74 | 4% | 99 |
| Question | 38 | 2% | 87 |
| Pattern Interrupt / Bold Statement | 13 | under 1% | 138 |
Share of the brand's analysed videos. A video has one hook type, assigned by Adspy's analysis.
When Chewy launches new creatives
New creatives per month, from Nov 2025 to Nov 2026. The busiest month was Jul 2026, with 718 new creatives. 1,589 were first recorded in the last 90 days.
- Nov 2025: 188 new creatives
- Dec 2025: 320 new creatives
- Jan 2026: 229 new creatives
- Feb 2026: 205 new creatives
- Mar 2026: 232 new creatives
- Apr 2026: 373 new creatives
- May 2026: 539 new creatives
- Jun 2026: 293 new creatives
- Jul 2026: 718 new creatives
- Aug 2026: 606 new creatives
- Sep 2026: 479 new creatives
- Oct 2026: 552 new creatives
- Nov 2026: 266 new creatives
Chewy next to its closest brands in Pet Supplies
The 3 brands closest to Chewy among the 7 Pet Supplies brands in Adspy's library: same sector, and analysed ads that address the same audiences and pain points with the same angles and offers.
| Brand | Creatives | Live | Videos | Median recorded days | New in 30 days | Top video opening |
|---|---|---|---|---|---|---|
| 7,225 | 3,985 | 38% | 85 | 588 | Visual Surprise | |
| 1,212 | 790 | 51% | 34 | 304 | Visual Surprise | |
| 168 | 33 | 21% | 33 | 2 | Visual Surprise | |
| 202 | 45 | 27% | 21 | 0 | Pattern Interrupt |
- Compared with PetSmart, Chewy has 7,225 creatives recorded against 1,212, 38% videos against 51%, 588 new in the last 30 days against 304, and a median recorded running time of 85 days against 34 days.
- Compared with Maxbone, Chewy has 7,225 creatives recorded against 168, 38% videos against 21%, 588 new in the last 30 days against 2, and a median recorded running time of 85 days against 33 days.
- Compared with Wild One, Chewy has 7,225 creatives recorded against 202, 38% videos against 27%, 588 new in the last 30 days against 0, and a median recorded running time of 85 days against 21 days.
Ads similar to Chewy's
5 ads from PetSmart, Maxbone and PrettyLitter that share their production and their message with one of the Chewy ads shown on this page. Same rule: first recorded 20 days ago or more.
PetSmart
Meta · Image · 282 days recorded
- Shares: Product Photography
- Shares: Single Image
- Shares: Pet
Maxbone
Meta · Video · 90 days recorded
- Shares: Real Customer
Maxbone
Meta · Image · 348 days recorded
- Shares: Product Photography
- Shares: Single Image
PetSmart
Meta · Image · 288 days recorded
- Shares: Product Photography
- Shares: Single Image
- Shares: Pet
PrettyLitter
Meta · Image · 209 days recorded
- Shares: Product Photography
- Shares: Single Image
The full reading of Chewy's ads
A Brand Full Analysis also reads what Chewy says and where it sends people. That part is for Adspy's users: ask your assistant for it once Adspy is connected.
Ask your assistant, with Adspy connected:
Run a Brand Full Analysis of Chewy with AdspyShow me Chewy's longest-running video ads and what they open withCompare Chewy's ads with its closest competitorMessaging angles
30 angles read across 4,939 analysed creatives
Shown in the full analysis.
Offers
15 offer types with their share and running time
Shown in the full analysis.
Landing pages
Where the ads send people, grouped by destination
Shown in the full analysis.
Observations and verdicts
275 tagged patterns compared, each with its count and interval
Shown in the full analysis.
Questions about Chewy's ads
How many ads has Chewy run?
Adspy has recorded 7,225 ad creatives for Chewy on Meta since Nov 11, 2025. A creative is one image or video, and several ads can use the same one.
Is Chewy running ads right now?
At the last record, on Nov 10, 2026, 3,985 creatives of Chewy were live on Meta. This page is refreshed weekly; each ad links to its public record, which shows its state today.
What ad formats does Chewy use?
Of the creatives recorded for Chewy, 62% images and 38% videos.
How do Chewy's video ads open?
Chewy's most common video openings are "Visual Surprise" (31%), "Pattern Interrupt" (18%) and "UGC-style Opening" (13%), as a share of its analysed videos. Hook types are assigned by Adspy's analysis of each video.
How long do Chewy's ads run?
The median recorded running time of a Chewy creative is 85 days. Recorded running time is the number of days a creative was seen live in the public ad libraries. It says how long an ad stayed up, not how it performed.
What is Chewy's longest-running ad?
The longest-recorded Chewy ad shown here is an image on Meta, first recorded Oct 8, 2024 and seen live for 658 days.
How often does Chewy launch new ads?
Chewy added 588 new creatives in the last 30 days and 1,589 in the last 90, against an average of 401 a month over the last 12 months.
Which brands advertise like Chewy?
In Pet Supplies, the brands whose ads are closest to Chewy's are PetSmart, Maxbone and Wild One, among 7 brands of that sector in Adspy's library. Compared with PetSmart, Chewy has 7,225 creatives recorded against 1,212, 38% videos against 51%, 588 new in the last 30 days against 304, and a median recorded running time of 85 days against 34 days.
Where does this data come from?
From the public records of the Meta Ad Library and the Google Ads Transparency Center, collected by Adspy. They show the ads and their dates, never spend, reach or targeting. Adspy is not affiliated with Chewy.
Counts, dates and shares are worked out from the library's records and refreshed weekly. Format and hook labels are assigned by Adspy's analysis of each creative.Adspy is not affiliated with Chewy.Request a correction or removal. Requests are handled within 72 hours; a removed page is not rebuilt.
Have a brand in mind?
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https://www.adspy.sh/mcp

