AliExpress ads
E-commerce & RetailMetaUpdated
Adspy has recorded 3,805 ad creatives for AliExpress on Meta since Apr 29, 2026: 51% videos and 50% images. A creative has a median recorded running time of 80 days. 2,881 were live at the last record, on Nov 7, 2026.
- 3,805
- creatives recorded
- 2,881
- live at the last record
- 80 days
- median recorded running time
- 370
- new in the last 30 days
AliExpress ads, longest recorded first
24 ads first recorded 20 days ago or more, the longest recorded first: 12 videos and 12 images. Each links to its public record.
Meta · Image · 193 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Image · 187 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Image · 187 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Image · 186 days recorded
LiveFirst recorded
- Product Photography
- Flat Lay
Meta · Image · 185 days recorded
LiveFirst recorded
- Product Photography
- Product Closeup
Meta · Image · 183 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Image · 182 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Image · 182 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Image · 182 days recorded
LiveFirst recorded
- Product Photography
- Product Closeup
Meta · Image · 182 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Image · 181 days recorded
LiveFirst recorded
- Lo-Fi
- Single Image
Meta · Image · 180 days recorded
LiveFirst recorded
- Product Photography
- Single Image
Meta · Video · 177 days recorded
LiveFirst recorded
- Opens with: Pattern Interrupt
- UGC
- POV
Meta · Video · 177 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- User Screenshot
- POV
Meta · Video · 176 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- Lo-Fi
- Text Overlay on Footage
Meta · Video · 176 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- UGC
- Unboxing
Meta · Video · 176 days recorded
LiveFirst recorded
- Opens with: Visual Surprise / Pattern Interrupt
- Product Photography
- Unboxing
Meta · Video · 175 days recorded
LiveFirst recorded
- Opens with: Pattern Interrupt
- Screen Recording
- POV
Meta · Video · 175 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- Screen Recording
- Talking Head
Meta · Video · 175 days recorded
LiveFirst recorded
- Opens with: UGC-style Opening
- UGC
- Talking Head
Meta · Video · 175 days recorded
LiveFirst recorded
Meta Ad Library recordMeta · Video · 175 days recorded
LiveFirst recorded
- Opens with: Pain Point Agitation + Question
- UGC
- POV
Meta · Video · 175 days recorded
LiveFirst recorded
- Opens with: Pattern Interrupt
- Screen Recording
- Talking Head
Meta · Video · 175 days recorded
LiveFirst recorded
- Opens with: Visual Surprise
- UGC
- Demo
Key facts about AliExpress's ads
- As of Nov 7, 2026, Adspy's library holds 3,805 ad creatives for AliExpress, recorded on Meta since Apr 29, 2026.
- 2,881 of the 3,805 AliExpress creatives read here (76%) were live at the last record; 924 had ended.
- AliExpress's creatives are 51% videos and 50% images. The median recorded running time is 103 days for its videos and 67 days for its images.
- AliExpress's most common video openings are "Visual Surprise" (26%), "Pattern Interrupt" (25%) and "Pain Point Agitation" (18%), as a share of its analysed videos.
- 1,710 AliExpress creatives (45%) were seen live for 90 days or more, and 814 for under 7 days.
- AliExpress added 370 new creatives in the last 30 days and 1,230 in the last 90, against an average of 476 a month over the last 8 months.
- The longest-recorded AliExpress ad shown here is an image on Meta, first recorded Apr 30, 2026 and seen live for 193 days.
- Across the 403 E-commerce & Retail brands in Adspy's library, the median brand has a recorded running time of 27 days, 34% videos and 43 new creatives in 30 days. AliExpress has 80 days, 51% videos and 370.
How AliExpress advertises, in figures
Computed on 3,805 recorded creatives, 3,684 of them analysed by Adspy.
Formats
| Format | Creatives | Share | Median recorded days |
|---|---|---|---|
| Video | 1,921 | 51% | 103 |
| Image | 1,884 | 50% | 67 |
Recorded running time
| Running time | Creatives |
|---|---|
| Under 7 days | 814 |
| 7 to 29 days | 423 |
| 30 to 89 days | 858 |
| 90 days or more | 1,710 |
Median: 80 days. Days a creative was seen live in the public ad libraries, not a result.
How its videos open
| Hook type | Creatives | Share | Median recorded days |
|---|---|---|---|
| Visual Surprise | 470 | 26% | 123 |
| Pattern Interrupt | 466 | 25% | 98 |
| Pain Point Agitation | 327 | 18% | 67 |
| UGC-style Opening | 98 | 5% | 122 |
| Bold Statement | 80 | 4% | 109 |
| Visual Surprise / Pattern Interrupt | 46 | 3% | 117 |
| Question | 24 | 1% | 123 |
| Pattern Interrupt / Bold Statement | 21 | 1% | 65 |
Share of the brand's analysed videos. A video has one hook type, assigned by Adspy's analysis.
When AliExpress launches new creatives
New creatives per month, from Apr 2026 to Nov 2026. The busiest month was May 2026, with 955 new creatives. 1,230 were first recorded in the last 90 days.
- Apr 2026: 149 new creatives
- May 2026: 955 new creatives
- Jun 2026: 618 new creatives
- Jul 2026: 751 new creatives
- Aug 2026: 404 new creatives
- Sep 2026: 456 new creatives
- Oct 2026: 353 new creatives
- Nov 2026: 119 new creatives
The full reading of AliExpress's ads
A Brand Full Analysis also reads what AliExpress says and where it sends people. That part is for Adspy's users: ask your assistant for it once Adspy is connected.
Ask your assistant, with Adspy connected:
Run a Brand Full Analysis of AliExpress with AdspyShow me AliExpress's longest-running video ads and what they open withCompare AliExpress's ads with its closest competitorMessaging angles
27 angles read across 3,684 analysed creatives
Shown in the full analysis.
Offers
15 offer types with their share and running time
Shown in the full analysis.
Landing pages
Where the ads send people, grouped by destination
Shown in the full analysis.
Observations and verdicts
279 tagged patterns compared, each with its count and interval
Shown in the full analysis.
Questions about AliExpress's ads
How many ads has AliExpress run?
Adspy has recorded 3,805 ad creatives for AliExpress on Meta since Apr 29, 2026. A creative is one image or video, and several ads can use the same one.
Is AliExpress running ads right now?
At the last record, on Nov 7, 2026, 2,881 creatives of AliExpress were live on Meta. This page is refreshed weekly; each ad links to its public record, which shows its state today.
What ad formats does AliExpress use?
Of the creatives recorded for AliExpress, 51% videos and 50% images.
How do AliExpress's video ads open?
AliExpress's most common video openings are "Visual Surprise" (26%), "Pattern Interrupt" (25%) and "Pain Point Agitation" (18%), as a share of its analysed videos. Hook types are assigned by Adspy's analysis of each video.
How long do AliExpress's ads run?
The median recorded running time of a AliExpress creative is 80 days. Recorded running time is the number of days a creative was seen live in the public ad libraries. It says how long an ad stayed up, not how it performed.
What is AliExpress's longest-running ad?
The longest-recorded AliExpress ad shown here is an image on Meta, first recorded Apr 30, 2026 and seen live for 193 days.
How often does AliExpress launch new ads?
AliExpress added 370 new creatives in the last 30 days and 1,230 in the last 90, against an average of 476 a month over the last 8 months.
Where does this data come from?
From the public records of the Meta Ad Library and the Google Ads Transparency Center, collected by Adspy. They show the ads and their dates, never spend, reach or targeting. Adspy is not affiliated with AliExpress.
Counts, dates and shares are worked out from the library's records and refreshed weekly. Format and hook labels are assigned by Adspy's analysis of each creative.Adspy is not affiliated with AliExpress.Request a correction or removal. Requests are handled within 72 hours; a removed page is not rebuilt.
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