# How to find which brands run the same creative with Adspy Adspy · Playbooks · https://www.adspy.sh/playbooks/same-creative · Updated Nov 13, 2026 This Adspy playbook is for brand teams checking resellers, partners and copies. It returns every other brand in the library running the exact same image or video as a brand's newest ads, since when and in how many ads. Everything it reads is included on every plan, within fair use. - Cost: Included (Everything it reads is included on every plan, within fair use) - Where: Claude, Claude Code, Codex or any remote MCP client (Through Adspy's MCP server) - Sources: Meta and Google ads (Public ad libraries, YouTube ads included; Starter reads its own source's ads, and the TikTok source has none) - Output: Every holder of the same file (With first-seen dates, ad counts and look-alikes) [Connect your AI](https://www.adspy.sh/sign-up?next=/app) ## The prompt > Take AG1's five newest video ads. For each one, tell me which other brands in Adspy run the exact same file, since when and in how many ads, then show me look-alike ads from other brands. Change brand (AG1) for your own; the steps stay the same. Send it as it is, or ask in your own words. ## What does Adspy do, step by step? Your AI runs 3 steps with Adspy's tools. Each call is listed with its arguments and the most it can cost on the published tariff; free and included calls use no credits. ### 1. Pick the ads Your AI opens the brand's newest video ads. - `search_creatives { brandKey, format: "video", limit: 5 }`: Included ### 2. Find the same file elsewhere For each ad, it lists every brand in the library holding the exact same image or video, with its first-seen date and its number of ads. - `find_same_media { hash }`: Free ### 3. Show the look-alikes It shows ads from other brands that look and read alike, closest first. - `find_similar_creatives { hash, limit: 12 }`: Included This example: Included. Everything it reads is included on every plan, within fair use. ## What comes back? Adspy's answer arrives in the chat, with the ads, posts and figures it rests on, so you can open each one. - Each ad's other holders: brand, first seen and number of ads - The other brands running the brand's own file, for you to tell resellers, partners and copies apart - Look-alike ads from other brands, closest first No sample is shown here: the library snapshot behind the other playbooks' samples cannot show this answer, and a made-up one would mislead. ## Good to know before you run it - Same means the same file: an edited or re-encoded version is a different file and shows among the look-alikes instead. - When no other brand holds a file, the answer says so, and the look-alikes carry the comparison. - Adspy shows who runs a file, not why, and alike never means equally effective. ## Questions about this playbook ### Can I check a single ad? Yes. Give your AI an ad from any gallery and ask who else runs it: the check runs on that one ad. ### Is it included in my plan? Yes. The check is free, and opening the ads it finds is included on every plan, within fair use. ## Related playbooks - [Take one ad apart](https://www.adspy.sh/playbooks/decode-an-ad): One ad's hook, script, offer and call to action, then ads from other brands built the same way. Included. - [Keep watch on a competitor's new ads](https://www.adspy.sh/playbooks/competitor-watch): The ads a brand started running lately, grouped by angle, with the ones worth discussing saved for your team. Included. - [Build a swipe file](https://www.adspy.sh/playbooks/swipe-file): A named collection of ads with a note on each, shared with your workspace and exported to a spreadsheet. Included. ## Have a brand in mind? Add Adspy to your assistant with this URL, sign in, and ask about its ads. You need no ad account. [Connect your AI](https://www.adspy.sh/sign-up?next=/app) · Server URL: https://www.adspy.sh/mcp --- Ad research in your AI assistant: find ads, understand the creative, and keep your team's research together. Built in Rennes. For the research behind your next campaign. 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