# The Oodie ads

Adspy · Ad library · https://www.adspy.sh/library/the-oodie · Fashion & Apparel · Meta · Updated Nov 10, 2026

Adspy has recorded 3,874 ad creatives for The Oodie on Meta since Feb 29, 2024: 60% images and 40% videos. A creative has a median recorded running time of 20 days. 719 were first recorded in the last 90 days, the newest on Nov 7, 2026.

- 3,874 creatives recorded
- 20 days median recorded running time
- 298 new in the last 30 days
- 719 new in the last 90 days

## The Oodie ads, longest recorded first

24 ads first recorded 20 days ago or more, the longest recorded first: 12 videos and 12 images. Each links to its public record.

- Meta · Video · 303 days recorded · first recorded Jul 23, 2025 · opens with: Pattern Interrupt · UGC, POV · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1629415155235812)
- Meta · Image · 297 days recorded · first recorded Oct 7, 2025 · Lifestyle Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1554335473141979)
- Meta · Video · 293 days recorded · first recorded Oct 6, 2025 · opens with: Pattern Interrupt · UGC Mashup, Split Screen · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1776131713659305)
- Meta · Video · 292 days recorded · first recorded Jun 23, 2025 · opens with: Pattern Interrupt · Lo-Fi, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1466544845692323)
- Meta · Image · 282 days recorded · first recorded Sep 19, 2025 · Branded Production, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1121035950423997)
- Meta · Video · 274 days recorded · first recorded Oct 9, 2025 · opens with: Visual Surprise · Lo-Fi, POV · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1236565496206117)
- Meta · Video · 270 days recorded · first recorded Oct 7, 2025 · opens with: Pattern Interrupt · Lo-Fi, Vlog · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1755130792459449)
- Meta · Image · 259 days recorded · first recorded Jul 19, 2025 · Illustration, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1953874531973629)
- Meta · Image · 254 days recorded · first recorded Dec 2, 2025 · Studio Shot, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2471731786651284)
- Meta · Video · 253 days recorded · first recorded Dec 7, 2025 · opens with: Pattern Interrupt · Lo-Fi, POV · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2299898974202445)
- Meta · Image · 252 days recorded · first recorded Jul 19, 2025 · Illustration, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2205843520286994)
- Meta · Video · 249 days recorded · first recorded Jul 14, 2025 · opens with: Pattern Interrupt · Lo-Fi, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1371436011610760)
- Meta · Video · 249 days recorded · first recorded Nov 4, 2025 · opens with: Pattern Interrupt · UGC Mashup, Split Screen · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1575559960931592)
- Meta · Video · 245 days recorded · first recorded Feb 2, 2026 · opens with: Pain Point Agitation · Lo-Fi, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2313984799433862)
- Meta · Image · 234 days recorded · first recorded Mar 10, 2025 · Illustration, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=798111533237454)
- Meta · Video · 226 days recorded · first recorded Feb 29, 2024 · opens with: Bold Statement / Relatable Pain Point · Branded Production, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=319316097362672)
- Meta · Image · 226 days recorded · first recorded Feb 29, 2024 · Lifestyle Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=417238624095944)
- Meta · Video · 226 days recorded · first recorded Feb 29, 2024 · opens with: Pain Point Agitation · Lo-Fi, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=944177307048230)
- Meta · Video · 226 days recorded · first recorded Feb 29, 2024 · opens with: Pattern Interrupt / Relatable Pain Point · UGC, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=421796910244055)
- Meta · Image · 223 days recorded · first recorded Dec 10, 2024 · Studio Shot, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1050101617564225)
- Meta · Image · 220 days recorded · first recorded Mar 23, 2026 · Studio Shot, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1001273472427771)
- Meta · Image · 216 days recorded · first recorded Sep 19, 2025 · Lifestyle Photography, Text Overlay on Footage · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1449086737259625)
- Meta · Image · 213 days recorded · first recorded Jul 19, 2025 · Branded Production, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1538927351113111)
- Meta · Image · 206 days recorded · first recorded Jan 26, 2026 · Branded Production, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1116047967984142)

## Key facts about The Oodie's ads

- As of Nov 7, 2026, Adspy's library holds 3,874 ad creatives for The Oodie, recorded on Meta since Feb 29, 2024.
- The Oodie's creatives are 60% images and 40% videos. The median recorded running time is 19 days for its images and 22 days for its videos.
- The Oodie's most common video openings are "Pattern Interrupt" (42%), "Visual Surprise" (20%) and "Bold Statement" (8%), as a share of its analysed videos.
- 839 The Oodie creatives (22%) were recorded running for 90 days or more, and 377 for under 7 days.
- The Oodie added 298 new creatives in the last 30 days and 719 in the last 90, against an average of 182 a month over the last 12 months.
- The longest-recorded The Oodie ad shown here is a video on Meta, first recorded Jul 23, 2025 and recorded running for 303 days; it opens with "Pattern Interrupt".
- Across the 468 Fashion & Apparel brands in Adspy's library, the median brand has a recorded running time of 25 days, 27% videos and 59 new creatives in 30 days. The Oodie has 20 days, 40% videos and 298.
- In Fashion & Apparel, the brands whose ads are closest to The Oodie's are MeUndies and JOTT (Just Over The Top), among 13 brands of that sector in Adspy's library.

## How The Oodie advertises, in figures

Computed on 3,874 recorded creatives, 3,824 of them analysed by Adspy.

### Formats

| Format | Creatives | Share | Median recorded days |
| --- | --- | --- | --- |
| Image | 2,324 | 60% | 19 |
| Video | 1,550 | 40% | 22 |

### Recorded running time

| Running time | Creatives |
| --- | --- |
| Under 7 days | 377 |
| 7 to 29 days | 1,931 |
| 30 to 89 days | 727 |
| 90 days or more | 839 |

Median: 20 days. Days a creative was recorded running in the public ad libraries, not a result.

### How its videos open

| Hook type | Creatives | Share | Median recorded days |
| --- | --- | --- | --- |
| Pattern Interrupt | 634 | 42% | 21 |
| Visual Surprise | 307 | 20% | 21 |
| Bold Statement | 122 | 8% | 20 |
| UGC-style Opening | 92 | 6% | 47 |
| Pain Point Agitation | 82 | 5% | 41 |
| Question | 30 | 2% | 23 |
| Visual Surprise / Pattern Interrupt | 30 | 2% | 25 |
| Bold Statement / Pattern Interrupt | 11 | under 1% | 103 |

## When The Oodie launches new creatives

New creatives per month, from Dec 2024 to Nov 2026. The busiest month was Sep 2026, with 262 new creatives. 719 were first recorded in the last 90 days.

| Month | New creatives |
| --- | --- |
| Dec 2024 | 88 |
| Jan 2025 | 165 |
| Feb 2025 | 77 |
| Mar 2025 | 32 |
| Apr 2025 | 45 |
| May 2025 | 68 |
| Jun 2025 | 105 |
| Jul 2025 | 108 |
| Aug 2025 | 94 |
| Sep 2025 | 206 |
| Oct 2025 | 124 |
| Nov 2025 | 204 |
| Dec 2025 | 143 |
| Jan 2026 | 103 |
| Feb 2026 | 79 |
| Mar 2026 | 118 |
| Apr 2026 | 146 |
| May 2026 | 257 |
| Jun 2026 | 251 |
| Jul 2026 | 249 |
| Aug 2026 | 215 |
| Sep 2026 | 262 |
| Oct 2026 | 229 |
| Nov 2026 | 132 |

## The Oodie next to its closest brands in Fashion & Apparel

The 2 brands closest to The Oodie among the 13 Fashion & Apparel brands in Adspy's library: same sector, and analysed ads that address the same audiences and pain points with the same angles and offers.

| Brand | Creatives | Videos | Median recorded days | New in 30 days | New in 90 days | Top video opening |
| --- | --- | --- | --- | --- | --- | --- |
| The Oodie | 3,874 | 40% | 20 | 298 | 719 | Pattern Interrupt |
| [MeUndies](https://www.adspy.sh/library/meundies) | 2,995 | 41% | 9 | 211 | 672 | Pattern Interrupt |
| JOTT (Just Over The Top) | 1,641 | 26% | 15 | 145 | 296 | Visual Surprise |

- Compared with MeUndies, The Oodie has 3,874 creatives recorded against 2,995, 40% videos against 41%, 298 new in the last 30 days against 211, and a median recorded running time of 20 days against 9 days.
- Compared with JOTT (Just Over The Top), The Oodie has 3,874 creatives recorded against 1,641, 40% videos against 26%, 298 new in the last 30 days against 145, and a median recorded running time of 20 days against 15 days.

## Ads similar to The Oodie's

4 ads from JOTT (Just Over The Top) and MeUndies that share their production and their message with one of the The Oodie ads shown on this page. Same rule: first recorded 20 days ago or more.

- JOTT (Just Over The Top) · Meta · Image · 92 days recorded · shares: Lifestyle Photography, Single Image, Model · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2055833365271947)
- JOTT (Just Over The Top) · Meta · Image · 99 days recorded · shares: Lifestyle Photography, Single Image, Model · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=4246696022130910)
- [MeUndies](https://www.adspy.sh/library/meundies) · Meta · Image · 145 days recorded · shares: Studio Shot, Single Image, Model · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1596690711871993)
- [MeUndies](https://www.adspy.sh/library/meundies) · Meta · Image · 154 days recorded · shares: Single Image, Model · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1065051662587588)

## The full reading of The Oodie's ads

A Brand Full Analysis also reads what The Oodie says and where it sends people. That part is for Adspy's users: [see plans](https://www.adspy.sh/pricing) or [connect your AI](https://www.adspy.sh/connect).

- Messaging angles: 24 angles read across 3,824 analysed creatives
- Offers: 12 offer types with their share and running time
- Landing pages: Where the ads send people, grouped by destination
- Observations and verdicts: 254 tagged patterns compared, each with its count and interval

Ask your assistant, with Adspy connected:

- "Run a Brand Full Analysis of The Oodie with Adspy"
- "Show me The Oodie's longest-running video ads and what they open with"
- "Compare The Oodie's ads with its closest competitor"

## Questions about The Oodie's ads

### How many ads has The Oodie run?

Adspy has recorded 3,874 ad creatives for The Oodie on Meta since Feb 29, 2024. A creative is one image or video, and several ads can use the same one.

### How recent are The Oodie's ads?

The newest The Oodie creative in Adspy's library was first recorded on Nov 7, 2026. 298 creatives were first recorded in the last 30 days and 719 in the last 90. This page is refreshed weekly; each ad links to its public record, which shows its state today.

### What ad formats does The Oodie use?

Of the creatives recorded for The Oodie, 60% images and 40% videos.

### How do The Oodie's video ads open?

The Oodie's most common video openings are "Pattern Interrupt" (42%), "Visual Surprise" (20%) and "Bold Statement" (8%), as a share of its analysed videos. Hook types are assigned by Adspy's analysis of each video.

### How long do The Oodie's ads run?

The median recorded running time of a The Oodie creative is 20 days. Recorded running time is the number of days a creative was recorded running in the public ad libraries. It says how long an ad stayed up, not how it performed.

### What is The Oodie's longest-running ad?

The longest-recorded The Oodie ad shown here is a video on Meta, first recorded Jul 23, 2025 and recorded running for 303 days; it opens with "Pattern Interrupt".

### How often does The Oodie launch new ads?

The Oodie added 298 new creatives in the last 30 days and 719 in the last 90, against an average of 182 a month over the last 12 months.

### Which brands advertise like The Oodie?

In Fashion & Apparel, the brands whose ads are closest to The Oodie's are MeUndies and JOTT (Just Over The Top), among 13 brands of that sector in Adspy's library. Compared with MeUndies, The Oodie has 3,874 creatives recorded against 2,995, 40% videos against 41%, 298 new in the last 30 days against 211, and a median recorded running time of 20 days against 9 days.

### Where does this data come from?

From the public records of the Meta Ad Library and the Google Ads Transparency Center, collected by Adspy. They show the ads and their dates, never spend, reach or targeting. Adspy is not affiliated with The Oodie.

Counts, dates and shares are worked out from the library's records and refreshed weekly. Format and hook labels are assigned by Adspy's analysis of each creative. Adspy is not affiliated with The Oodie. Corrections or removal: info@adspy.sh, subject "Content notice: /library/the-oodie". Requests are handled within 72 hours; a removed page is not rebuilt.

## Have a brand in mind?

Add Adspy to your assistant with this URL, sign in, and ask about its ads. You need no ad account.

[Connect your AI](https://www.adspy.sh/sign-up?next=/app) · Server URL: https://www.adspy.sh/mcp

---

Ad research in your AI assistant: find ads, understand the creative, and keep your team's research together. Built in Rennes. For the research behind your next campaign.

[Creative search](https://www.adspy.sh/features/creative-search) · [Creative analysis](https://www.adspy.sh/features/creative-analysis) · [Brand Full Analysis](https://www.adspy.sh/features/brand-full-analysis) · [Social posts](https://www.adspy.sh/features/social-posts) · [Competitor tracking](https://www.adspy.sh/features/competitor-tracking) · [All features](https://www.adspy.sh/features) · [Competitor strategy](https://www.adspy.sh/playbooks/competitor-ad-strategy) · [Lasting hooks](https://www.adspy.sh/playbooks/hooks-that-last) · [Brand comparison](https://www.adspy.sh/playbooks/compare-brands) · [Posts run as ads](https://www.adspy.sh/playbooks/posts-run-as-ads) · [All playbooks](https://www.adspy.sh/playbooks) · [Connect your AI](https://www.adspy.sh/connect) · [API docs](https://www.adspy.sh/docs/api) · [Pricing](https://www.adspy.sh/pricing) · [Good to know](https://www.adspy.sh/good-to-know) · [Comparisons](https://www.adspy.sh/compare) · [Spectrum](https://www.adspy.sh/ad-teardowns) · [About](https://www.adspy.sh/about) · [Contact](https://www.adspy.sh/contact) · [Legal notice](https://www.adspy.sh/legal) · [Terms of Sale and Service](https://www.adspy.sh/terms) · [Privacy](https://www.adspy.sh/privacy)