# Lume Deodorant ads

Adspy · Ad library · https://www.adspy.sh/library/lume-deodorant · Beauty & Personal Care · Meta · Updated Nov 10, 2026

Adspy has recorded 3,330 ad creatives for Lume Deodorant on Meta since Oct 8, 2024: 60% videos and 40% images. A creative has a median recorded running time of 26 days. 1,129 were first recorded in the last 90 days, the newest on Nov 9, 2026.

- 3,330 creatives recorded
- 26 days median recorded running time
- 522 new in the last 30 days
- 1,129 new in the last 90 days

## Lume Deodorant ads, longest recorded first

24 ads first recorded 20 days ago or more, the longest recorded first: 12 videos and 12 images. Each links to its public record.

- Meta · Image · 360 days recorded · first recorded Oct 8, 2024 · Branded Production, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=4040348369564635)
- Meta · Image · 298 days recorded · first recorded Oct 8, 2024 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1445188263282933)
- Meta · Image · 297 days recorded · first recorded Oct 8, 2024 · Branded Production, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1244415763831982)
- Meta · Image · 297 days recorded · first recorded Oct 8, 2024 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2483148362064774)
- Meta · Image · 289 days recorded · first recorded May 15, 2025 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2614417962289199)
- Meta · Video · 258 days recorded · first recorded Dec 27, 2024 · opens with: Bold Statement / Personal Anecdote · UGC, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=728940970204110)
- Meta · Video · 230 days recorded · first recorded Dec 27, 2024 · opens with: Bold Statement · Lo-Fi, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1383521676051707)
- Meta · Video · 226 days recorded · first recorded Feb 12, 2026 · opens with: Pattern Interrupt / Bold Statement · UGC, Unboxing · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1653075426414807)
- Meta · Video · 218 days recorded · first recorded Dec 27, 2024 · opens with: Question / Pain Point Agitation / Addressing Misconception · UGC, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=3423062531165289)
- Meta · Video · 214 days recorded · first recorded Dec 12, 2025 · opens with: Bold Statement/Question · UGC, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1412818417351620)
- Meta · Video · 214 days recorded · first recorded Dec 27, 2024 · opens with: Pattern Interrupt / Question · UGC, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1319683569573293)
- Meta · Image · 211 days recorded · first recorded Aug 18, 2025 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1262528158650396)
- Meta · Video · 204 days recorded · first recorded Feb 18, 2026 · opens with: Pain Point Agitation / Relatable Scenario · UGC, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1437700938506513)
- Meta · Video · 196 days recorded · first recorded Mar 18, 2025 · opens with: Bold Statement · Lo-Fi, Unboxing · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1861019407787200)
- Meta · Image · 196 days recorded · first recorded Sep 18, 2025 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1154569954399637)
- Meta · Image · 179 days recorded · first recorded Mar 6, 2026 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1592508939030465)
- Meta · Image · 174 days recorded · first recorded Mar 18, 2026 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1053311967537055)
- Meta · Video · 172 days recorded · first recorded May 22, 2026 · opens with: Bold Statement / Pattern Interrupt · UGC, POV · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1627478262203848)
- Meta · Video · 170 days recorded · first recorded Feb 12, 2026 · opens with: Pattern Interrupt / Bold Statement · UGC, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1888787695149845)
- Meta · Video · 167 days recorded · first recorded Jun 14, 2025 · opens with: Pattern Interrupt · UGC, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2143456529742056)
- Meta · Video · 166 days recorded · first recorded Apr 30, 2026 · opens with: Pattern Interrupt · UGC, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=3029973834001302)
- Meta · Image · 159 days recorded · first recorded Mar 19, 2026 · Branded Production, Text Overlay on Footage · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2122869931774508)
- Meta · Image · 158 days recorded · first recorded Jun 5, 2026 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1274426124809398)
- Meta · Image · 141 days recorded · first recorded Aug 18, 2025 · UGC, Quote Card · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1997201927568936)

## Key facts about Lume Deodorant's ads

- As of Nov 9, 2026, Adspy's library holds 3,330 ad creatives for Lume Deodorant, recorded on Meta since Oct 8, 2024.
- Lume Deodorant's creatives are 60% videos and 40% images. The median recorded running time is 27 days for its videos and 25 days for its images.
- Lume Deodorant's most common video openings are "Pain Point Agitation" (22%), "Bold Statement" (17%) and "Pattern Interrupt" (14%), as a share of its analysed videos.
- 172 Lume Deodorant creatives (5%) were recorded running for 90 days or more, and 22 for under 7 days.
- Lume Deodorant added 522 new creatives in the last 30 days and 1,129 in the last 90, against an average of 210 a month over the last 12 months.
- The longest-recorded Lume Deodorant ad shown here is an image on Meta, first recorded Oct 8, 2024 and recorded running for 360 days.
- Across the 345 Beauty & Personal Care brands in Adspy's library, the median brand has a recorded running time of 25 days, 49% videos and 52 new creatives in 30 days. Lume Deodorant has 26 days, 60% videos and 522.
- In Natural & Organic Beauty, the brands whose ads are closest to Lume Deodorant's are Pourri, Respire and SPRiNG, among 17 brands of that sector in Adspy's library.

## How Lume Deodorant advertises, in figures

Computed on 3,330 recorded creatives, 3,244 of them analysed by Adspy.

### Formats

| Format | Creatives | Share | Median recorded days |
| --- | --- | --- | --- |
| Video | 1,984 | 60% | 27 |
| Image | 1,346 | 40% | 25 |

### Recorded running time

| Running time | Creatives |
| --- | --- |
| Under 7 days | 22 |
| 7 to 29 days | 1,956 |
| 30 to 89 days | 1,173 |
| 90 days or more | 172 |

Median: 26 days. Days a creative was recorded running in the public ad libraries, not a result.

### How its videos open

| Hook type | Creatives | Share | Median recorded days |
| --- | --- | --- | --- |
| Pain Point Agitation | 421 | 22% | 27 |
| Bold Statement | 316 | 17% | 26 |
| Pattern Interrupt | 260 | 14% | 29 |
| Bold Statement / Pattern Interrupt | 113 | 6% | 27 |
| UGC-style Opening | 71 | 4% | 28 |
| Pattern Interrupt / Bold Statement | 63 | 3% | 29 |
| Bold Statement / Pain Point Agitation | 57 | 3% | 26 |
| Bold Statement / Question | 50 | 3% | 26 |

## When Lume Deodorant launches new creatives

New creatives per month, from Dec 2024 to Nov 2026. The busiest month was Oct 2026, with 625 new creatives. 1,129 were first recorded in the last 90 days.

| Month | New creatives |
| --- | --- |
| Dec 2024 | 5 |
| Jan 2025 | 0 |
| Feb 2025 | 0 |
| Mar 2025 | 1 |
| Apr 2025 | 5 |
| May 2025 | 26 |
| Jun 2025 | 121 |
| Jul 2025 | 122 |
| Aug 2025 | 190 |
| Sep 2025 | 157 |
| Oct 2025 | 93 |
| Nov 2025 | 81 |
| Dec 2025 | 159 |
| Jan 2026 | 144 |
| Feb 2026 | 143 |
| Mar 2026 | 199 |
| Apr 2026 | 102 |
| May 2026 | 208 |
| Jun 2026 | 204 |
| Jul 2026 | 210 |
| Aug 2026 | 103 |
| Sep 2026 | 382 |
| Oct 2026 | 625 |
| Nov 2026 | 38 |

## Lume Deodorant next to its closest brands in Natural & Organic Beauty

The 3 brands closest to Lume Deodorant among the 17 Natural & Organic Beauty brands in Adspy's library: same sector, and analysed ads that address the same audiences and pain points with the same angles and offers.

| Brand | Creatives | Videos | Median recorded days | New in 30 days | New in 90 days | Top video opening |
| --- | --- | --- | --- | --- | --- | --- |
| Lume Deodorant | 3,330 | 60% | 26 | 522 | 1,129 | Pain Point Agitation |
| Pourri | 698 | 37% | 83 | 14 | 142 | Bold Statement |
| [Respire](https://www.adspy.sh/library/respire) | 4,092 | 60% | 8 | 242 | 864 | Pain Point Agitation |
| SPRiNG | 2,249 | 60% | 11 | 110 | 293 | Pattern Interrupt |

- Compared with Pourri, Lume Deodorant has 3,330 creatives recorded against 698, 60% videos against 37%, 522 new in the last 30 days against 14, and a median recorded running time of 26 days against 83 days.
- Compared with Respire, Lume Deodorant has 3,330 creatives recorded against 4,092, 60% videos against 60%, 522 new in the last 30 days against 242, and a median recorded running time of 26 days against 8 days.
- Compared with SPRiNG, Lume Deodorant has 3,330 creatives recorded against 2,249, 60% videos against 60%, 522 new in the last 30 days against 110, and a median recorded running time of 26 days against 11 days.

## Ads similar to Lume Deodorant's

5 ads from Pourri, GuruNanda and Respire that share their production and their message with one of the Lume Deodorant ads shown on this page. Same rule: first recorded 20 days ago or more.

- Pourri · Meta · Video · 377 days recorded · shares: Talking Head, Real Customer · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1366399872094189)
- GuruNanda · Meta · Image · 68 days recorded · shares: Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=935875162832910)
- Pourri · Meta · Image · 353 days recorded · shares: Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1006532238564336)
- [Respire](https://www.adspy.sh/library/respire) · Meta · Image · 217 days recorded · shares: Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1719695231954383)
- GuruNanda · Meta · Image · 79 days recorded · shares: Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1626582758971106)

## The full reading of Lume Deodorant's ads

A Brand Full Analysis also reads what Lume Deodorant says and where it sends people. That part is for Adspy's users: [see plans](https://www.adspy.sh/pricing) or [connect your AI](https://www.adspy.sh/connect).

- Messaging angles: 29 angles read across 3,244 analysed creatives
- Offers: 17 offer types with their share and running time
- Landing pages: Where the ads send people, grouped by destination
- Observations and verdicts: 275 tagged patterns compared, each with its count and interval

Ask your assistant, with Adspy connected:

- "Run a Brand Full Analysis of Lume Deodorant with Adspy"
- "Show me Lume Deodorant's longest-running video ads and what they open with"
- "Compare Lume Deodorant's ads with its closest competitor"

## Questions about Lume Deodorant's ads

### How many ads has Lume Deodorant run?

Adspy has recorded 3,330 ad creatives for Lume Deodorant on Meta since Oct 8, 2024. A creative is one image or video, and several ads can use the same one.

### How recent are Lume Deodorant's ads?

The newest Lume Deodorant creative in Adspy's library was first recorded on Nov 9, 2026. 522 creatives were first recorded in the last 30 days and 1,129 in the last 90. This page is refreshed weekly; each ad links to its public record, which shows its state today.

### What ad formats does Lume Deodorant use?

Of the creatives recorded for Lume Deodorant, 60% videos and 40% images.

### How do Lume Deodorant's video ads open?

Lume Deodorant's most common video openings are "Pain Point Agitation" (22%), "Bold Statement" (17%) and "Pattern Interrupt" (14%), as a share of its analysed videos. Hook types are assigned by Adspy's analysis of each video.

### How long do Lume Deodorant's ads run?

The median recorded running time of a Lume Deodorant creative is 26 days. Recorded running time is the number of days a creative was recorded running in the public ad libraries. It says how long an ad stayed up, not how it performed.

### What is Lume Deodorant's longest-running ad?

The longest-recorded Lume Deodorant ad shown here is an image on Meta, first recorded Oct 8, 2024 and recorded running for 360 days.

### How often does Lume Deodorant launch new ads?

Lume Deodorant added 522 new creatives in the last 30 days and 1,129 in the last 90, against an average of 210 a month over the last 12 months.

### Which brands advertise like Lume Deodorant?

In Natural & Organic Beauty, the brands whose ads are closest to Lume Deodorant's are Pourri, Respire and SPRiNG, among 17 brands of that sector in Adspy's library. Compared with Pourri, Lume Deodorant has 3,330 creatives recorded against 698, 60% videos against 37%, 522 new in the last 30 days against 14, and a median recorded running time of 26 days against 83 days.

### Where does this data come from?

From the public records of the Meta Ad Library and the Google Ads Transparency Center, collected by Adspy. They show the ads and their dates, never spend, reach or targeting. Adspy is not affiliated with Lume Deodorant.

Counts, dates and shares are worked out from the library's records and refreshed weekly. Format and hook labels are assigned by Adspy's analysis of each creative. Adspy is not affiliated with Lume Deodorant. Corrections or removal: info@adspy.sh, subject "Content notice: /library/lume-deodorant". Requests are handled within 72 hours; a removed page is not rebuilt.

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