# Levi's ads

Adspy · Ad library · https://www.adspy.sh/library/levi-s · Fashion & Apparel · Meta · Updated Nov 10, 2026

Adspy has recorded 4,382 ad creatives for Levi's on Meta since Sep 23, 2018: 69% images and 31% videos. A creative has a median recorded running time of 31 days. 1,201 were first recorded in the last 90 days, the newest on Nov 3, 2026.

- 4,382 creatives recorded
- 31 days median recorded running time
- 371 new in the last 30 days
- 1,201 new in the last 90 days

## Levi's ads, longest recorded first

24 ads first recorded 20 days ago or more, the longest recorded first: 12 videos and 12 images. Each links to its public record.

- Meta · Video · 271 days recorded · first recorded Feb 9, 2026 · opens with: Visual Surprise · Branded Production, Montage · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1554989619052617)
- Meta · Image · 258 days recorded · first recorded Sep 2, 2025 · Studio Shot, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1417363523905947)
- Meta · Video · 254 days recorded · first recorded Feb 9, 2026 · opens with: Visual Surprise / Pattern Interrupt · Branded Production, Montage · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1432495412274803)
- Meta · Image · 250 days recorded · first recorded Sep 1, 2025 · Studio Shot, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1148999180783931)
- Meta · Image · 239 days recorded · first recorded Aug 22, 2025 · Studio Shot, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1355050153357806)
- Meta · Image · 228 days recorded · first recorded Nov 30, 2025 · Studio Shot, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1317765106968595)
- Meta · Image · 225 days recorded · first recorded Aug 13, 2025 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1006424442511233)
- Meta · Image · 219 days recorded · first recorded Aug 1, 2025 · Studio Shot, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1106922332262928)
- Meta · Image · 217 days recorded · first recorded Aug 21, 2025 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1581524400042214)
- Meta · Video · 217 days recorded · first recorded Mar 13, 2026 · opens with: Visual Surprise and Pattern Interrupt · Branded Production, Montage · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1066911602715506)
- Meta · Image · 215 days recorded · first recorded Mar 15, 2026 · Branded Production, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1301302718248670)
- Meta · Image · 215 days recorded · first recorded Jan 15, 2026 · Studio Shot, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=859801750478528)
- Meta · Video · 214 days recorded · first recorded Mar 31, 2026 · opens with: Visual Surprise · Branded Production, Lifestyle Photography · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=4646785952273128)
- Meta · Image · 214 days recorded · first recorded Feb 9, 2026 · Studio Shot, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1029253952959532)
- Meta · Video · 209 days recorded · first recorded Feb 9, 2026 · opens with: Visual Surprise · Branded Production, Behind the Scenes · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=4503661726589348)
- Meta · Video · 208 days recorded · first recorded Feb 10, 2026 · opens with: Visual Surprise · Branded Production, Behind the Scenes · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1251134743666464)
- Meta · Video · 208 days recorded · first recorded Feb 9, 2026 · opens with: Visual Surprise · Branded Production, Text Overlay on Footage · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1549542709828485)
- Meta · Video · 208 days recorded · first recorded Feb 9, 2026 · opens with: Visual Surprise · Branded Production, Behind the Scenes · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1101073429079847)
- Meta · Video · 205 days recorded · first recorded Feb 28, 2026 · opens with: Visual Surprise · Branded Production, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1500815018211763)
- Meta · Image · 201 days recorded · first recorded Apr 13, 2026 · Studio Shot, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=3238703509644610)
- Meta · Image · 197 days recorded · first recorded Nov 3, 2025 · Studio Shot, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1149296318270764)
- Meta · Video · 196 days recorded · first recorded Apr 6, 2026 · opens with: Visual Surprise · Branded Production, Montage · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1043784868336968)
- Meta · Video · 192 days recorded · first recorded Apr 30, 2026 · opens with: Visual Intrigue & Statement · Branded Production, Split Screen · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=825257166983567)
- Meta · Video · 188 days recorded · first recorded Apr 23, 2026 · opens with: Visual Surprise · Branded Production, Montage · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1701225990964863)

## Key facts about Levi's's ads

- As of Nov 3, 2026, Adspy's library holds 4,382 ad creatives for Levi's, recorded on Meta since Sep 23, 2018.
- Levi's's creatives are 69% images and 31% videos. The median recorded running time is 32 days for its images and 30 days for its videos.
- Levi's's most common video openings are "Visual Surprise" (48%), "Pattern Interrupt" (17%) and "Bold Statement" (11%), as a share of its analysed videos.
- 975 Levi's creatives (22%) were recorded running for 90 days or more, and 222 for under 7 days.
- Levi's added 371 new creatives in the last 30 days and 1,201 in the last 90, against an average of 266 a month over the last 12 months.
- The longest-recorded Levi's ad shown here is a video on Meta, first recorded Feb 9, 2026 and recorded running for 271 days; it opens with "Visual Surprise".
- Across the 468 Fashion & Apparel brands in Adspy's library, the median brand has a recorded running time of 25 days, 27% videos and 59 new creatives in 30 days. Levi's has 31 days, 31% videos and 371.
- In Streetwear, the brands whose ads are closest to Levi's's are Fresh Cuts Clothing, Citadium and Nude Project, among 11 brands of that sector in Adspy's library.

## How Levi's advertises, in figures

Computed on 4,382 recorded creatives, 4,332 of them analysed by Adspy.

### Formats

| Format | Creatives | Share | Median recorded days |
| --- | --- | --- | --- |
| Image | 3,034 | 69% | 32 |
| Video | 1,348 | 31% | 30 |

### Recorded running time

| Running time | Creatives |
| --- | --- |
| Under 7 days | 222 |
| 7 to 29 days | 1,873 |
| 30 to 89 days | 1,312 |
| 90 days or more | 975 |

Median: 31 days. Days a creative was recorded running in the public ad libraries, not a result.

### How its videos open

| Hook type | Creatives | Share | Median recorded days |
| --- | --- | --- | --- |
| Visual Surprise | 629 | 48% | 31 |
| Pattern Interrupt | 221 | 17% | 29 |
| Bold Statement | 145 | 11% | 26 |
| UGC-style Opening | 41 | 3% | 25 |
| Visual Intrigue | 28 | 2% | 41 |
| Visual Surprise / Pattern Interrupt | 16 | 1% | 15 |
| Bold Statement / Visual Intrigue | 8 | under 1% | 81 |
| Visual Intrigue / Pattern Interrupt | 7 | under 1% | 38 |

## When Levi's launches new creatives

New creatives per month, from Dec 2024 to Nov 2026. The busiest month was Oct 2026, with 462 new creatives. 1,201 were first recorded in the last 90 days.

| Month | New creatives |
| --- | --- |
| Dec 2024 | 65 |
| Jan 2025 | 44 |
| Feb 2025 | 21 |
| Mar 2025 | 26 |
| Apr 2025 | 16 |
| May 2025 | 43 |
| Jun 2025 | 49 |
| Jul 2025 | 131 |
| Aug 2025 | 138 |
| Sep 2025 | 153 |
| Oct 2025 | 174 |
| Nov 2025 | 170 |
| Dec 2025 | 131 |
| Jan 2026 | 161 |
| Feb 2026 | 129 |
| Mar 2026 | 167 |
| Apr 2026 | 319 |
| May 2026 | 367 |
| Jun 2026 | 249 |
| Jul 2026 | 293 |
| Aug 2026 | 453 |
| Sep 2026 | 301 |
| Oct 2026 | 462 |
| Nov 2026 | 155 |

## Levi's next to its closest brands in Streetwear

The 3 brands closest to Levi's among the 11 Streetwear brands in Adspy's library: same sector, and analysed ads that address the same audiences and pain points with the same angles and offers.

| Brand | Creatives | Videos | Median recorded days | New in 30 days | New in 90 days | Top video opening |
| --- | --- | --- | --- | --- | --- | --- |
| Levi's | 4,382 | 31% | 31 | 371 | 1,201 | Visual Surprise |
| Fresh Cuts Clothing | 476 | 49% | 11 | 14 | 23 | Visual Surprise |
| Citadium | 1,011 | 18% | 10 | 59 | 160 | Visual Surprise |
| Nude Project | 2,239 | 11% | 40 | 164 | 756 | Visual Surprise |

- Compared with Fresh Cuts Clothing, Levi's has 4,382 creatives recorded against 476, 31% videos against 49%, 371 new in the last 30 days against 14, and a median recorded running time of 31 days against 11 days.
- Compared with Citadium, Levi's has 4,382 creatives recorded against 1,011, 31% videos against 18%, 371 new in the last 30 days against 59, and a median recorded running time of 31 days against 10 days.
- Compared with Nude Project, Levi's has 4,382 creatives recorded against 2,239, 31% videos against 11%, 371 new in the last 30 days against 164, and a median recorded running time of 31 days against 40 days.

## Ads similar to Levi's's

5 ads from Percival, Drôle de Monsieur and Represent Clo that share their production and their message with one of the Levi's ads shown on this page. Same rule: first recorded 20 days ago or more.

- Percival · Meta · Image · 273 days recorded · shares: Single Image, Model · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1072193748485657)
- Percival · Meta · Image · 273 days recorded · shares: Studio Shot, Single Image, Model · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2256268935171314)
- Drôle de Monsieur · Meta · Image · 170 days recorded · shares: Studio Shot, Single Image, Model · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1376172591226048)
- Drôle de Monsieur · Meta · Image · 169 days recorded · shares: Studio Shot, Single Image, Model · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2183660875820413)
- Represent Clo · Meta · Image · 203 days recorded · shares: Studio Shot, Single Image, Model · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1770607607700064)

## The full reading of Levi's's ads

A Brand Full Analysis also reads what Levi's says and where it sends people. That part is for Adspy's users: [see plans](https://www.adspy.sh/pricing) or [connect your AI](https://www.adspy.sh/connect).

- Messaging angles: 27 angles read across 4,332 analysed creatives
- Offers: 14 offer types with their share and running time
- Landing pages: Where the ads send people, grouped by destination
- Observations and verdicts: 249 tagged patterns compared, each with its count and interval

Ask your assistant, with Adspy connected:

- "Run a Brand Full Analysis of Levi's with Adspy"
- "Show me Levi's's longest-running video ads and what they open with"
- "Compare Levi's's ads with its closest competitor"

## Questions about Levi's's ads

### How many ads has Levi's run?

Adspy has recorded 4,382 ad creatives for Levi's on Meta since Sep 23, 2018. A creative is one image or video, and several ads can use the same one.

### How recent are Levi's's ads?

The newest Levi's creative in Adspy's library was first recorded on Nov 3, 2026. 371 creatives were first recorded in the last 30 days and 1,201 in the last 90. This page is refreshed weekly; each ad links to its public record, which shows its state today.

### What ad formats does Levi's use?

Of the creatives recorded for Levi's, 69% images and 31% videos.

### How do Levi's's video ads open?

Levi's's most common video openings are "Visual Surprise" (48%), "Pattern Interrupt" (17%) and "Bold Statement" (11%), as a share of its analysed videos. Hook types are assigned by Adspy's analysis of each video.

### How long do Levi's's ads run?

The median recorded running time of a Levi's creative is 31 days. Recorded running time is the number of days a creative was recorded running in the public ad libraries. It says how long an ad stayed up, not how it performed.

### What is Levi's's longest-running ad?

The longest-recorded Levi's ad shown here is a video on Meta, first recorded Feb 9, 2026 and recorded running for 271 days; it opens with "Visual Surprise".

### How often does Levi's launch new ads?

Levi's added 371 new creatives in the last 30 days and 1,201 in the last 90, against an average of 266 a month over the last 12 months.

### Which brands advertise like Levi's?

In Streetwear, the brands whose ads are closest to Levi's's are Fresh Cuts Clothing, Citadium and Nude Project, among 11 brands of that sector in Adspy's library. Compared with Fresh Cuts Clothing, Levi's has 4,382 creatives recorded against 476, 31% videos against 49%, 371 new in the last 30 days against 14, and a median recorded running time of 31 days against 11 days.

### Where does this data come from?

From the public records of the Meta Ad Library and the Google Ads Transparency Center, collected by Adspy. They show the ads and their dates, never spend, reach or targeting. Adspy is not affiliated with Levi's.

Counts, dates and shares are worked out from the library's records and refreshed weekly. Format and hook labels are assigned by Adspy's analysis of each creative. Adspy is not affiliated with Levi's. Corrections or removal: info@adspy.sh, subject "Content notice: /library/levi-s". Requests are handled within 72 hours; a removed page is not rebuilt.

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