# Hilton ads Adspy · Ad library · https://www.adspy.sh/library/hilton · Travel & Hospitality · Meta · Updated Nov 10, 2026 Adspy has recorded 5,996 ad creatives for Hilton on Meta since Jul 1, 2025: 72% images and 28% videos. A creative has a median recorded running time of 59 days. 913 were first recorded in the last 90 days, the newest on Nov 6, 2026. Figures on this page are computed on the 5,000 newest of the 5,996 recorded creatives. - 5,996 creatives recorded - 59 days median recorded running time - 315 new in the last 30 days - 913 new in the last 90 days ## Hilton ads, longest recorded first 24 ads first recorded 20 days ago or more, the longest recorded first: 12 videos and 12 images. Each links to its public record. - Meta · Image · 727 days recorded · first recorded May 21, 2024 · Branded Production, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1285425260346705) - Meta · Image · 717 days recorded · first recorded Oct 23, 2024 · Branded Production, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2212026486010449) - Meta · Image · 632 days recorded · first recorded Oct 12, 2023 · Branded Production, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1838022333894132) - Meta · Image · 544 days recorded · first recorded Jan 1, 2025 · Branded Production, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2475868622922012) - Meta · Image · 530 days recorded · first recorded Aug 15, 2024 · Studio Shot, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=27680549901580555) - Meta · Image · 471 days recorded · first recorded Oct 12, 2023 · Studio Shot, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=240726192322354) - Meta · Image · 456 days recorded · first recorded Mar 1, 2024 · Branded Production, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1056180337417358) - Meta · Image · 443 days recorded · first recorded Dec 14, 2023 · Stock Footage, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=884083900946015) - Meta · Image · 426 days recorded · first recorded Oct 12, 2023 · Stock Footage, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=719697859979370) - Meta · Image · 419 days recorded · first recorded Jul 1, 2025 · Branded Production, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2815964365437319) - Meta · Image · 418 days recorded · first recorded Oct 12, 2023 · Branded Production, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=867806664481583) - Meta · Image · 403 days recorded · first recorded Jun 2, 2025 · Stock Footage, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=893690480443239) - Meta · Video · 383 days recorded · first recorded Jun 17, 2025 · opens with: Pattern Interrupt · Branded Production, Montage · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1212355000276778) - Meta · Video · 332 days recorded · first recorded May 27, 2025 · opens with: Visual Surprise & Brand Introduction · Branded Production, Montage · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1957144565208298) - Meta · Video · 285 days recorded · first recorded Jan 12, 2026 · opens with: Visual Surprise · Lo-Fi, Vlog · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1282533993860522) - Meta · Video · 253 days recorded · first recorded Oct 20, 2025 · opens with: Visual Surprise · Branded Production, Lifestyle Photography · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2018542405438115) - Meta · Video · 249 days recorded · first recorded Jan 12, 2026 · opens with: Visual Surprise · Branded Production, Voiceover B-Roll · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=969910062512695) - Meta · Video · 246 days recorded · first recorded Aug 4, 2025 · opens with: Visual Surprise · Branded Production, Voiceover B-Roll · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1393910726239568) - Meta · Video · 245 days recorded · first recorded Dec 11, 2025 · opens with: Visual Surprise · Branded Production, Montage · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=904863455612272) - Meta · Video · 241 days recorded · first recorded Aug 4, 2025 · opens with: Visual Surprise · Branded Production, Voiceover B-Roll · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1562994958666823) - Meta · Video · 231 days recorded · first recorded May 6, 2025 · opens with: Visual Surprise · Branded Production, Montage · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1081500858372061) - Meta · Video · 229 days recorded · first recorded Sep 3, 2025 · opens with: Visual Surprise · Branded Production, Voiceover B-Roll · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1454834036410031) - Meta · Video · 227 days recorded · first recorded Sep 3, 2025 · opens with: Visual Surprise / Scenic Reveal · Branded Production, Montage · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1990934141551554) - Meta · Video · 224 days recorded · first recorded Mar 11, 2026 · opens with: Visual Surprise · Branded Production, POV · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2948481998835403) ## Key facts about Hilton's ads - As of Nov 6, 2026, Adspy's library holds 5,996 ad creatives for Hilton, recorded on Meta since Jul 1, 2025. - Hilton's creatives are 72% images and 28% videos. The median recorded running time is 72 days for its images and 46 days for its videos. - Hilton's most common video openings are "Visual Surprise" (56%), "Pattern Interrupt" (14%) and "Visual Intrigue" (4%), as a share of its analysed videos. - 1,871 Hilton creatives (37%) were recorded running for 90 days or more, and 109 for under 7 days. - Hilton added 315 new creatives in the last 30 days and 913 in the last 90, against an average of 287 a month over the last 12 months. - The longest-recorded Hilton ad shown here is an image on Meta, first recorded May 21, 2024 and recorded running for 727 days. - Across the 76 Travel & Hospitality brands in Adspy's library, the median brand has a recorded running time of 31 days, 29% videos and 47 new creatives in 30 days. Hilton has 59 days, 28% videos and 315. - In Hotels & Resorts, the brands whose ads are closest to Hilton's are ALL - Accor Live Limitless, Hyatt and Club Med, among 13 brands of that sector in Adspy's library. ## How Hilton advertises, in figures Computed on 5,000 recorded creatives, 4,872 of them analysed by Adspy. ### Formats | Format | Creatives | Share | Median recorded days | | --- | --- | --- | --- | | Image | 3,611 | 72% | 72 | | Video | 1,389 | 28% | 46 | ### Recorded running time | Running time | Creatives | | --- | --- | | Under 7 days | 109 | | 7 to 29 days | 1,296 | | 30 to 89 days | 1,724 | | 90 days or more | 1,871 | Median: 59 days. Days a creative was recorded running in the public ad libraries, not a result. ### How its videos open | Hook type | Creatives | Share | Median recorded days | | --- | --- | --- | --- | | Visual Surprise | 745 | 56% | 49 | | Pattern Interrupt | 188 | 14% | 41 | | Visual Intrigue | 53 | 4% | 61 | | UGC-style Opening | 45 | 3% | 39 | | Bold Statement | 39 | 3% | 57 | | Visual Surprise / Pattern Interrupt | 19 | 1% | 39 | | Question | 18 | 1% | 39 | | Pattern Interrupt / Visual Surprise | 7 | under 1% | 132 | ## When Hilton launches new creatives New creatives per month, from Jul 2025 to Nov 2026. The busiest month was Oct 2026, with 427 new creatives. 913 were first recorded in the last 90 days. | Month | New creatives | | --- | --- | | Jul 2025 | 242 | | Aug 2025 | 393 | | Sep 2025 | 343 | | Oct 2025 | 204 | | Nov 2025 | 378 | | Dec 2025 | 363 | | Jan 2026 | 188 | | Feb 2026 | 106 | | Mar 2026 | 268 | | Apr 2026 | 334 | | May 2026 | 398 | | Jun 2026 | 227 | | Jul 2026 | 401 | | Aug 2026 | 419 | | Sep 2026 | 229 | | Oct 2026 | 427 | | Nov 2026 | 80 | ## Hilton next to its closest brands in Hotels & Resorts The 3 brands closest to Hilton among the 13 Hotels & Resorts brands in Adspy's library: same sector, and analysed ads that address the same audiences and pain points with the same angles and offers. | Brand | Creatives | Videos | Median recorded days | New in 30 days | New in 90 days | Top video opening | | --- | --- | --- | --- | --- | --- | --- | | Hilton | 5,996 | 28% | 59 | 315 | 913 | Visual Surprise | | [ALL - Accor Live Limitless](https://www.adspy.sh/library/all-accor-live-limitless) | 3,621 | 29% | 27 | 208 | 528 | Visual Surprise | | [Hyatt](https://www.adspy.sh/library/hyatt) | 3,033 | 24% | 37 | 279 | 655 | Visual Surprise | | Club Med | 944 | 48% | 23 | 82 | 196 | Visual Surprise | - Compared with ALL - Accor Live Limitless, Hilton has 5,996 creatives recorded against 3,621, 28% videos against 29%, 315 new in the last 30 days against 208, and a median recorded running time of 59 days against 27 days. - Compared with Hyatt, Hilton has 5,996 creatives recorded against 3,033, 28% videos against 24%, 315 new in the last 30 days against 279, and a median recorded running time of 59 days against 37 days. - Compared with Club Med, Hilton has 5,996 creatives recorded against 944, 28% videos against 48%, 315 new in the last 30 days against 82, and a median recorded running time of 59 days against 23 days. ## Ads similar to Hilton's 5 ads from Club Med, Fairmont Hotels & Resorts, Hyatt and Jumeirah that share their production and their message with one of the Hilton ads shown on this page. Same rule: first recorded 20 days ago or more. - Club Med · Meta · Video · 163 days recorded · shares: Montage, Family · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1230172712436842) - Fairmont Hotels & Resorts · Meta · Video · 173 days recorded · shares: Montage, Model · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=27419144011104416) - Fairmont Hotels & Resorts · Meta · Video · 140 days recorded · shares: Montage, Model · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1323859836487456) - [Hyatt](https://www.adspy.sh/library/hyatt) · Meta · Video · 214 days recorded · shares: Montage, Model · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=825292100273893) - Jumeirah · Meta · Video · 223 days recorded · shares: Montage, Model · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1359916956247650) ## The full reading of Hilton's ads A Brand Full Analysis also reads what Hilton says and where it sends people. That part is for Adspy's users: [see plans](https://www.adspy.sh/pricing) or [connect your AI](https://www.adspy.sh/connect). - Messaging angles: 22 angles read across 4,872 analysed creatives - Offers: 9 offer types with their share and running time - Landing pages: Where the ads send people, grouped by destination - Observations and verdicts: 217 tagged patterns compared, each with its count and interval Ask your assistant, with Adspy connected: - "Run a Brand Full Analysis of Hilton with Adspy" - "Show me Hilton's longest-running video ads and what they open with" - "Compare Hilton's ads with its closest competitor" ## Questions about Hilton's ads ### How many ads has Hilton run? Adspy has recorded 5,996 ad creatives for Hilton on Meta since Jul 1, 2025. A creative is one image or video, and several ads can use the same one. ### How recent are Hilton's ads? The newest Hilton creative in Adspy's library was first recorded on Nov 6, 2026. 315 creatives were first recorded in the last 30 days and 913 in the last 90. This page is refreshed weekly; each ad links to its public record, which shows its state today. ### What ad formats does Hilton use? Of the creatives recorded for Hilton, 72% images and 28% videos. ### How do Hilton's video ads open? Hilton's most common video openings are "Visual Surprise" (56%), "Pattern Interrupt" (14%) and "Visual Intrigue" (4%), as a share of its analysed videos. Hook types are assigned by Adspy's analysis of each video. ### How long do Hilton's ads run? The median recorded running time of a Hilton creative is 59 days. Recorded running time is the number of days a creative was recorded running in the public ad libraries. It says how long an ad stayed up, not how it performed. ### What is Hilton's longest-running ad? The longest-recorded Hilton ad shown here is an image on Meta, first recorded May 21, 2024 and recorded running for 727 days. ### How often does Hilton launch new ads? Hilton added 315 new creatives in the last 30 days and 913 in the last 90, against an average of 287 a month over the last 12 months. ### Which brands advertise like Hilton? In Hotels & Resorts, the brands whose ads are closest to Hilton's are ALL - Accor Live Limitless, Hyatt and Club Med, among 13 brands of that sector in Adspy's library. Compared with ALL - Accor Live Limitless, Hilton has 5,996 creatives recorded against 3,621, 28% videos against 29%, 315 new in the last 30 days against 208, and a median recorded running time of 59 days against 27 days. ### Where does this data come from? From the public records of the Meta Ad Library and the Google Ads Transparency Center, collected by Adspy. They show the ads and their dates, never spend, reach or targeting. Adspy is not affiliated with Hilton. Counts, dates and shares are worked out from the library's records and refreshed weekly. Format and hook labels are assigned by Adspy's analysis of each creative. Adspy is not affiliated with Hilton. Corrections or removal: info@adspy.sh, subject "Content notice: /library/hilton". Requests are handled within 72 hours; a removed page is not rebuilt. ## Have a brand in mind? Add Adspy to your assistant with this URL, sign in, and ask about its ads. You need no ad account. [Connect your AI](https://www.adspy.sh/sign-up?next=/app) · Server URL: https://www.adspy.sh/mcp --- Ad research in your AI assistant: find ads, understand the creative, and keep your team's research together. Built in Rennes. For the research behind your next campaign. 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