# Chewy ads

Adspy · Ad library · https://www.adspy.sh/library/chewy · Pets & Animals · Meta · Updated Nov 10, 2026

Adspy has recorded 7,225 ad creatives for Chewy on Meta since Nov 11, 2025: 62% images and 38% videos. A creative has a median recorded running time of 85 days. 1,589 were first recorded in the last 90 days, the newest on Nov 10, 2026.

Figures on this page are computed on the 5,000 newest of the 7,225 recorded creatives.

- 7,225 creatives recorded
- 85 days median recorded running time
- 588 new in the last 30 days
- 1,589 new in the last 90 days

## Chewy ads, longest recorded first

24 ads first recorded 20 days ago or more, the longest recorded first: 12 videos and 12 images. Each links to its public record.

- Meta · Image · 658 days recorded · first recorded Oct 8, 2024 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1556308632924340)
- Meta · Image · 656 days recorded · first recorded Oct 8, 2024 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1154460690371573)
- Meta · Image · 626 days recorded · first recorded Oct 8, 2024 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1392230959377527)
- Meta · Image · 465 days recorded · first recorded Jun 18, 2025 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1677396167063864)
- Meta · Image · 447 days recorded · first recorded Aug 18, 2025 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1754877695723336)
- Meta · Video · 446 days recorded · first recorded Jun 5, 2025 · opens with: Pain Point Agitation · UGC, Voiceover B-Roll · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1618375953418711)
- Meta · Image · 443 days recorded · first recorded Aug 25, 2025 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2459060974605146)
- Meta · Image · 443 days recorded · first recorded Aug 25, 2025 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1095918906763943)
- Meta · Image · 442 days recorded · first recorded Jun 18, 2025 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1121344913846351)
- Meta · Image · 430 days recorded · first recorded Aug 18, 2025 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1018468211266543)
- Meta · Image · 426 days recorded · first recorded Aug 1, 2025 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1570715080854830)
- Meta · Image · 425 days recorded · first recorded Aug 16, 2025 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1626127945807767)
- Meta · Image · 422 days recorded · first recorded Aug 27, 2025 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1453920466511922)
- Meta · Video · 406 days recorded · first recorded Jul 3, 2025 · opens with: Visual Surprise · Branded Production, Voiceover B-Roll · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1196199842582236)
- Meta · Video · 387 days recorded · first recorded Sep 23, 2025 · opens with: Pain Point Agitation · Lo-Fi, POV · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2645189652579003)
- Meta · Video · 372 days recorded · first recorded Nov 4, 2025 · opens with: Pattern Interrupt · UGC, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1432538108451941)
- Meta · Video · 370 days recorded · first recorded May 30, 2025 · opens with: Visual Surprise · UGC, Text Overlay on Footage · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1731864298268253)
- Meta · Video · 370 days recorded · first recorded Sep 9, 2025 · opens with: Pattern Interrupt, Relatable Statement · UGC, Text Overlay on Footage · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1888593608992395)
- Meta · Video · 369 days recorded · first recorded Sep 22, 2025 · opens with: Pattern Interrupt + Question · Branded Production, Text Overlay on Footage · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1415657156607990)
- Meta · Video · 364 days recorded · first recorded May 30, 2025 · opens with: Visual Surprise & Pattern Interrupt · Branded Production, Voiceover B-Roll · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1423997509574694)
- Meta · Video · 359 days recorded · first recorded Aug 1, 2025 · opens with: Visual Surprise · Branded Production, Text Overlay on Footage · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2202322353929885)
- Meta · Video · 352 days recorded · first recorded Jun 30, 2025 · opens with: Visual Surprise · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1008114478409664)
- Meta · Video · 339 days recorded · first recorded Aug 19, 2025 · opens with: Pattern Interrupt · Branded Production, Text Overlay on Footage · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1535056035340057)
- Meta · Video · 338 days recorded · first recorded Nov 24, 2025 · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1786986585681954)

## Key facts about Chewy's ads

- As of Nov 10, 2026, Adspy's library holds 7,225 ad creatives for Chewy, recorded on Meta since Nov 11, 2025.
- Chewy's creatives are 62% images and 38% videos. The median recorded running time is 86 days for its images and 83 days for its videos.
- Chewy's most common video openings are "Visual Surprise" (31%), "Pattern Interrupt" (18%) and "UGC-style Opening" (13%), as a share of its analysed videos.
- 2,383 Chewy creatives (48%) were recorded running for 90 days or more, and 112 for under 7 days.
- Chewy added 588 new creatives in the last 30 days and 1,589 in the last 90, against an average of 401 a month over the last 12 months.
- The longest-recorded Chewy ad shown here is an image on Meta, first recorded Oct 8, 2024 and recorded running for 658 days.
- Across the 23 Pets & Animals brands in Adspy's library, the median brand has a recorded running time of 30 days, 49% videos and 96 new creatives in 30 days. Chewy has 85 days, 38% videos and 588.
- In Pet Supplies, the brands whose ads are closest to Chewy's are PetSmart, Maxbone and Wild One, among 7 brands of that sector in Adspy's library.

## How Chewy advertises, in figures

Computed on 5,000 recorded creatives, 4,939 of them analysed by Adspy.

### Formats

| Format | Creatives | Share | Median recorded days |
| --- | --- | --- | --- |
| Image | 3,122 | 62% | 86 |
| Video | 1,878 | 38% | 83 |

### Recorded running time

| Running time | Creatives |
| --- | --- |
| Under 7 days | 112 |
| 7 to 29 days | 450 |
| 30 to 89 days | 2,055 |
| 90 days or more | 2,383 |

Median: 85 days. Days a creative was recorded running in the public ad libraries, not a result.

### How its videos open

| Hook type | Creatives | Share | Median recorded days |
| --- | --- | --- | --- |
| Visual Surprise | 579 | 31% | 79 |
| Pattern Interrupt | 325 | 18% | 84 |
| UGC-style Opening | 239 | 13% | 79 |
| Pain Point Agitation | 175 | 10% | 82 |
| Visual Surprise / Pattern Interrupt | 83 | 5% | 70 |
| Bold Statement | 74 | 4% | 99 |
| Question | 38 | 2% | 87 |
| Pattern Interrupt / Bold Statement | 13 | under 1% | 138 |

## When Chewy launches new creatives

New creatives per month, from Nov 2025 to Nov 2026. The busiest month was Jul 2026, with 718 new creatives. 1,589 were first recorded in the last 90 days.

| Month | New creatives |
| --- | --- |
| Nov 2025 | 188 |
| Dec 2025 | 320 |
| Jan 2026 | 229 |
| Feb 2026 | 205 |
| Mar 2026 | 232 |
| Apr 2026 | 373 |
| May 2026 | 539 |
| Jun 2026 | 293 |
| Jul 2026 | 718 |
| Aug 2026 | 606 |
| Sep 2026 | 479 |
| Oct 2026 | 552 |
| Nov 2026 | 266 |

## Chewy next to its closest brands in Pet Supplies

The 3 brands closest to Chewy among the 7 Pet Supplies brands in Adspy's library: same sector, and analysed ads that address the same audiences and pain points with the same angles and offers.

| Brand | Creatives | Videos | Median recorded days | New in 30 days | New in 90 days | Top video opening |
| --- | --- | --- | --- | --- | --- | --- |
| Chewy | 7,225 | 38% | 85 | 588 | 1,589 | Visual Surprise |
| PetSmart | 1,212 | 51% | 34 | 304 | 419 | Visual Surprise |
| Maxbone | 168 | 21% | 33 | 2 | 37 | Visual Surprise |
| Wild One | 202 | 27% | 21 | 0 | 8 | Pattern Interrupt |

- Compared with PetSmart, Chewy has 7,225 creatives recorded against 1,212, 38% videos against 51%, 588 new in the last 30 days against 304, and a median recorded running time of 85 days against 34 days.
- Compared with Maxbone, Chewy has 7,225 creatives recorded against 168, 38% videos against 21%, 588 new in the last 30 days against 2, and a median recorded running time of 85 days against 33 days.
- Compared with Wild One, Chewy has 7,225 creatives recorded against 202, 38% videos against 27%, 588 new in the last 30 days against 0, and a median recorded running time of 85 days against 21 days.

## Ads similar to Chewy's

5 ads from PetSmart, Maxbone and PrettyLitter that share their production and their message with one of the Chewy ads shown on this page. Same rule: first recorded 20 days ago or more.

- PetSmart · Meta · Image · 282 days recorded · shares: Product Photography, Single Image, Pet · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2087960348530070)
- Maxbone · Meta · Video · 90 days recorded · shares: Real Customer · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1405288468169260)
- Maxbone · Meta · Image · 348 days recorded · shares: Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1357136766265224)
- PetSmart · Meta · Image · 288 days recorded · shares: Product Photography, Single Image, Pet · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1387226459897211)
- PrettyLitter · Meta · Image · 209 days recorded · shares: Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2332690420812269)

## The full reading of Chewy's ads

A Brand Full Analysis also reads what Chewy says and where it sends people. That part is for Adspy's users: [see plans](https://www.adspy.sh/pricing) or [connect your AI](https://www.adspy.sh/connect).

- Messaging angles: 30 angles read across 4,939 analysed creatives
- Offers: 15 offer types with their share and running time
- Landing pages: Where the ads send people, grouped by destination
- Observations and verdicts: 275 tagged patterns compared, each with its count and interval

Ask your assistant, with Adspy connected:

- "Run a Brand Full Analysis of Chewy with Adspy"
- "Show me Chewy's longest-running video ads and what they open with"
- "Compare Chewy's ads with its closest competitor"

## Questions about Chewy's ads

### How many ads has Chewy run?

Adspy has recorded 7,225 ad creatives for Chewy on Meta since Nov 11, 2025. A creative is one image or video, and several ads can use the same one.

### How recent are Chewy's ads?

The newest Chewy creative in Adspy's library was first recorded on Nov 10, 2026. 588 creatives were first recorded in the last 30 days and 1,589 in the last 90. This page is refreshed weekly; each ad links to its public record, which shows its state today.

### What ad formats does Chewy use?

Of the creatives recorded for Chewy, 62% images and 38% videos.

### How do Chewy's video ads open?

Chewy's most common video openings are "Visual Surprise" (31%), "Pattern Interrupt" (18%) and "UGC-style Opening" (13%), as a share of its analysed videos. Hook types are assigned by Adspy's analysis of each video.

### How long do Chewy's ads run?

The median recorded running time of a Chewy creative is 85 days. Recorded running time is the number of days a creative was recorded running in the public ad libraries. It says how long an ad stayed up, not how it performed.

### What is Chewy's longest-running ad?

The longest-recorded Chewy ad shown here is an image on Meta, first recorded Oct 8, 2024 and recorded running for 658 days.

### How often does Chewy launch new ads?

Chewy added 588 new creatives in the last 30 days and 1,589 in the last 90, against an average of 401 a month over the last 12 months.

### Which brands advertise like Chewy?

In Pet Supplies, the brands whose ads are closest to Chewy's are PetSmart, Maxbone and Wild One, among 7 brands of that sector in Adspy's library. Compared with PetSmart, Chewy has 7,225 creatives recorded against 1,212, 38% videos against 51%, 588 new in the last 30 days against 304, and a median recorded running time of 85 days against 34 days.

### Where does this data come from?

From the public records of the Meta Ad Library and the Google Ads Transparency Center, collected by Adspy. They show the ads and their dates, never spend, reach or targeting. Adspy is not affiliated with Chewy.

Counts, dates and shares are worked out from the library's records and refreshed weekly. Format and hook labels are assigned by Adspy's analysis of each creative. Adspy is not affiliated with Chewy. Corrections or removal: info@adspy.sh, subject "Content notice: /library/chewy". Requests are handled within 72 hours; a removed page is not rebuilt.

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