# Carpe ads

Adspy · Ad library · https://www.adspy.sh/library/carpe · Beauty & Personal Care · Meta · Updated Nov 10, 2026

Adspy has recorded 10,029 ad creatives for Carpe on Meta since Aug 7, 2026: 81% videos and 19% images. A creative has a median recorded running time of 52 days. 4,611 were first recorded in the last 90 days, the newest on Nov 8, 2026.

Figures on this page are computed on the 5,000 newest of the 10,029 recorded creatives.

- 10,029 creatives recorded
- 52 days median recorded running time
- 786 new in the last 30 days
- 4,611 new in the last 90 days

## Carpe ads, longest recorded first

24 ads first recorded 20 days ago or more, the longest recorded first: 12 videos and 12 images. Each links to its public record.

- Meta · Video · 436 days recorded · first recorded Jun 25, 2025 · opens with: Pattern Interrupt · UGC, POV · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1154308727156826)
- Meta · Video · 316 days recorded · first recorded Aug 20, 2025 · opens with: Pattern Interrupt · UGC Mashup, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1145507724538948)
- Meta · Video · 305 days recorded · first recorded Aug 12, 2024 · opens with: Pattern Interrupt + Bold Statement · Lo-Fi, POV · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1416019230221643)
- Meta · Video · 289 days recorded · first recorded Jul 30, 2024 · opens with: Pattern Interrupt · UGC, Street Interview · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=693016509761374)
- Meta · Video · 276 days recorded · first recorded Aug 12, 2024 · opens with: Pattern Interrupt, Bold Statement, Question · UGC Mashup, Skit · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=668669396015674)
- Meta · Video · 275 days recorded · first recorded Aug 12, 2024 · opens with: Pattern Interrupt · UGC, POV · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=517005131345677)
- Meta · Video · 266 days recorded · first recorded Nov 3, 2025 · opens with: Pattern Interrupt · UGC, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1653926403056979)
- Meta · Video · 265 days recorded · first recorded Jun 27, 2025 · opens with: Pattern Interrupt · UGC, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=891449766856919)
- Meta · Video · 256 days recorded · first recorded Dec 9, 2025 · opens with: Pattern Interrupt · UGC Mashup, Split Screen · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2245581579336106)
- Meta · Video · 255 days recorded · first recorded Jul 8, 2025 · opens with: Bold Statement / Pattern Interrupt · UGC Mashup, Street Interview · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1224169106510007)
- Meta · Image · 255 days recorded · first recorded Jan 16, 2026 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1127380996709771)
- Meta · Video · 250 days recorded · first recorded Aug 22, 2025 · opens with: Bold Statement · UGC, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1055542793746360)
- Meta · Video · 247 days recorded · first recorded Dec 9, 2025 · opens with: Pattern Interrupt / Bold Statement · UGC Mashup, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1300253288842577)
- Meta · Image · 231 days recorded · first recorded Feb 17, 2026 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1139488131826214)
- Meta · Image · 221 days recorded · first recorded Feb 17, 2026 · Branded Production, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1510066563742352)
- Meta · Image · 206 days recorded · first recorded Feb 26, 2026 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=999080089286052)
- Meta · Image · 187 days recorded · first recorded May 6, 2026 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1818149452505370)
- Meta · Image · 183 days recorded · first recorded Apr 15, 2026 · Branded Production, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1683569950127216)
- Meta · Image · 182 days recorded · first recorded Apr 15, 2026 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1091772039947870)
- Meta · Image · 181 days recorded · first recorded Apr 15, 2026 · Illustration, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1038448099040569)
- Meta · Image · 180 days recorded · first recorded Mar 11, 2026 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1660460125212700)
- Meta · Image · 178 days recorded · first recorded May 15, 2026 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1526690805917158)
- Meta · Image · 177 days recorded · first recorded May 16, 2026 · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1710920103680026)
- Meta · Image · 176 days recorded · first recorded May 17, 2026 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1076801081536457)

## Key facts about Carpe's ads

- As of Nov 8, 2026, Adspy's library holds 10,029 ad creatives for Carpe, recorded on Meta since Aug 7, 2026.
- Carpe's creatives are 81% videos and 19% images. The median recorded running time is 70 days for its videos and 45 days for its images.
- Carpe's most common video openings are "Pain Point Agitation" (29%), "Pattern Interrupt" (15%) and "Bold Statement" (10%), as a share of its analysed videos.
- 303 Carpe creatives (6%) were recorded running for 90 days or more, and 127 for under 7 days.
- Carpe added 786 new creatives in the last 30 days and 4,611 in the last 90, against an average of 1,250 a month over the last 4 months.
- The longest-recorded Carpe ad shown here is a video on Meta, first recorded Jun 25, 2025 and recorded running for 436 days; it opens with "Pattern Interrupt".
- Across the 345 Beauty & Personal Care brands in Adspy's library, the median brand has a recorded running time of 25 days, 49% videos and 52 new creatives in 30 days. Carpe has 52 days, 81% videos and 786.
- In Skincare, the brands whose ads are closest to Carpe's are Mad Rabbit Tattoo, Unbottled and Hismile, among 109 brands of that sector in Adspy's library.

## How Carpe advertises, in figures

Computed on 5,000 recorded creatives, 4,794 of them analysed by Adspy.

### Formats

| Format | Creatives | Share | Median recorded days |
| --- | --- | --- | --- |
| Video | 4,072 | 81% | 70 |
| Image | 928 | 19% | 45 |

### Recorded running time

| Running time | Creatives |
| --- | --- |
| Under 7 days | 127 |
| 7 to 29 days | 662 |
| 30 to 89 days | 3,908 |
| 90 days or more | 303 |

Median: 52 days. Days a creative was recorded running in the public ad libraries, not a result.

### How its videos open

| Hook type | Creatives | Share | Median recorded days |
| --- | --- | --- | --- |
| Pain Point Agitation | 1,154 | 29% | 70 |
| Pattern Interrupt | 594 | 15% | 59 |
| Bold Statement | 388 | 10% | 72 |
| Pattern Interrupt / Bold Statement | 249 | 6% | 49 |
| UGC-style Opening | 184 | 5% | 72 |
| Bold Statement / Pattern Interrupt | 183 | 5% | 49 |
| Bold Statement / Pain Point Agitation | 124 | 3% | 49 |
| Visual Surprise | 75 | 2% | 75 |

## When Carpe launches new creatives

New creatives per month, from Aug 2026 to Nov 2026. The busiest month was Aug 2026, with 2,212 new creatives. 4,611 were first recorded in the last 90 days.

| Month | New creatives |
| --- | --- |
| Aug 2026 | 2,212 |
| Sep 2026 | 1,193 |
| Oct 2026 | 1,467 |
| Nov 2026 | 128 |

## Carpe next to its closest brands in Skincare

The 3 brands closest to Carpe among the 109 Skincare brands in Adspy's library: same sector, and analysed ads that address the same audiences and pain points with the same angles and offers.

| Brand | Creatives | Videos | Median recorded days | New in 30 days | New in 90 days | Top video opening |
| --- | --- | --- | --- | --- | --- | --- |
| Carpe | 10,029 | 81% | 52 | 786 | 4,611 | Pain Point Agitation |
| [Mad Rabbit Tattoo](https://www.adspy.sh/library/mad-rabbit-tattoo) | 4,249 | 70% | 59 | 497 | 1,682 | Pattern Interrupt |
| Unbottled | 2,460 | 67% | 18 | 160 | 588 | Pain Point Agitation |
| [Hismile](https://www.adspy.sh/library/hismile) | 9,009 | 75% | 7 | 660 | 1,919 | Pain Point Agitation |

- Compared with Mad Rabbit Tattoo, Carpe has 10,029 creatives recorded against 4,249, 81% videos against 70%, 786 new in the last 30 days against 497, and a median recorded running time of 52 days against 59 days.
- Compared with Unbottled, Carpe has 10,029 creatives recorded against 2,460, 81% videos against 67%, 786 new in the last 30 days against 160, and a median recorded running time of 52 days against 18 days.
- Compared with Hismile, Carpe has 10,029 creatives recorded against 9,009, 81% videos against 75%, 786 new in the last 30 days against 660, and a median recorded running time of 52 days against 7 days.

## Ads similar to Carpe's

5 ads from Ducray France, Hismile, Mad Rabbit Tattoo and Pimpant that share their production and their message with one of the Carpe ads shown on this page. Same rule: first recorded 20 days ago or more.

- Ducray France · Meta · Image · 169 days recorded · shares: Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=994255089227108)
- Ducray France · Meta · Image · 85 days recorded · shares: Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2074469776765383)
- [Hismile](https://www.adspy.sh/library/hismile) · Meta · Image · 195 days recorded · shares: Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1074468691571206)
- [Mad Rabbit Tattoo](https://www.adspy.sh/library/mad-rabbit-tattoo) · Meta · Video · 326 days recorded · shares: UGC Mashup, Real Customer · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1737267137413708)
- [Pimpant](https://www.adspy.sh/library/pimpant) · Meta · Video · 195 days recorded · shares: UGC Mashup, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1162405882368559)

## The full reading of Carpe's ads

A Brand Full Analysis also reads what Carpe says and where it sends people. That part is for Adspy's users: [see plans](https://www.adspy.sh/pricing) or [connect your AI](https://www.adspy.sh/connect).

- Messaging angles: 31 angles read across 4,794 analysed creatives
- Offers: 14 offer types with their share and running time
- Landing pages: Where the ads send people, grouped by destination
- Observations and verdicts: 307 tagged patterns compared, each with its count and interval

Ask your assistant, with Adspy connected:

- "Run a Brand Full Analysis of Carpe with Adspy"
- "Show me Carpe's longest-running video ads and what they open with"
- "Compare Carpe's ads with its closest competitor"

## Questions about Carpe's ads

### How many ads has Carpe run?

Adspy has recorded 10,029 ad creatives for Carpe on Meta since Aug 7, 2026. A creative is one image or video, and several ads can use the same one.

### How recent are Carpe's ads?

The newest Carpe creative in Adspy's library was first recorded on Nov 8, 2026. 786 creatives were first recorded in the last 30 days and 4,611 in the last 90. This page is refreshed weekly; each ad links to its public record, which shows its state today.

### What ad formats does Carpe use?

Of the creatives recorded for Carpe, 81% videos and 19% images.

### How do Carpe's video ads open?

Carpe's most common video openings are "Pain Point Agitation" (29%), "Pattern Interrupt" (15%) and "Bold Statement" (10%), as a share of its analysed videos. Hook types are assigned by Adspy's analysis of each video.

### How long do Carpe's ads run?

The median recorded running time of a Carpe creative is 52 days. Recorded running time is the number of days a creative was recorded running in the public ad libraries. It says how long an ad stayed up, not how it performed.

### What is Carpe's longest-running ad?

The longest-recorded Carpe ad shown here is a video on Meta, first recorded Jun 25, 2025 and recorded running for 436 days; it opens with "Pattern Interrupt".

### How often does Carpe launch new ads?

Carpe added 786 new creatives in the last 30 days and 4,611 in the last 90, against an average of 1,250 a month over the last 4 months.

### Which brands advertise like Carpe?

In Skincare, the brands whose ads are closest to Carpe's are Mad Rabbit Tattoo, Unbottled and Hismile, among 109 brands of that sector in Adspy's library. Compared with Mad Rabbit Tattoo, Carpe has 10,029 creatives recorded against 4,249, 81% videos against 70%, 786 new in the last 30 days against 497, and a median recorded running time of 52 days against 59 days.

### Where does this data come from?

From the public records of the Meta Ad Library and the Google Ads Transparency Center, collected by Adspy. They show the ads and their dates, never spend, reach or targeting. Adspy is not affiliated with Carpe.

Counts, dates and shares are worked out from the library's records and refreshed weekly. Format and hook labels are assigned by Adspy's analysis of each creative. Adspy is not affiliated with Carpe. Corrections or removal: info@adspy.sh, subject "Content notice: /library/carpe". Requests are handled within 72 hours; a removed page is not rebuilt.

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