# Caraway ads

Adspy · Ad library · https://www.adspy.sh/library/caraway · Home & Living · Meta · Updated Nov 10, 2026

Adspy has recorded 3,762 ad creatives for Caraway on Meta since Feb 28, 2025: 52% images and 48% videos. A creative has a median recorded running time of 16 days. 912 were first recorded in the last 90 days, the newest on Nov 9, 2026.

- 3,762 creatives recorded
- 16 days median recorded running time
- 345 new in the last 30 days
- 912 new in the last 90 days

## Caraway ads, longest recorded first

24 ads first recorded 20 days ago or more, the longest recorded first: 12 videos and 12 images. Each links to its public record.

- Meta · Image · 234 days recorded · first recorded Feb 28, 2025 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1472286478123695)
- Meta · Image · 226 days recorded · first recorded Jun 10, 2025 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2300430267463346)
- Meta · Image · 224 days recorded · first recorded Oct 30, 2025 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1676358330713265)
- Meta · Image · 223 days recorded · first recorded Jun 25, 2025 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1477122327940703)
- Meta · Image · 216 days recorded · first recorded Oct 30, 2025 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=39510933541885114)
- Meta · Image · 209 days recorded · first recorded Jun 20, 2025 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=29282973317981814)
- Meta · Image · 201 days recorded · first recorded Apr 3, 2026 · Product Photography, Single Image, Studio Shot · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1028239126707692)
- Meta · Video · 195 days recorded · first recorded Oct 3, 2025 · opens with: Visual Surprise · Branded Production, Text Overlay on Footage · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1420551526091833)
- Meta · Video · 182 days recorded · first recorded Nov 4, 2025 · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1521679079038902)
- Meta · Image · 171 days recorded · first recorded May 24, 2026 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=4205900436376715)
- Meta · Video · 160 days recorded · first recorded Dec 6, 2025 · opens with: Bold Statement · Branded Production, Voiceover B-Roll · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=614656531709849)
- Meta · Image · 153 days recorded · first recorded May 29, 2026 · Branded Production, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2131874874375374)
- Meta · Image · 151 days recorded · first recorded Apr 9, 2026 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1059381813349527)
- Meta · Image · 148 days recorded · first recorded May 13, 2026 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1653321946343902)
- Meta · Video · 147 days recorded · first recorded Jun 17, 2026 · opens with: Pattern Interrupt · Lifestyle Photography, Text Overlay on Footage · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=965262426143496)
- Meta · Video · 146 days recorded · first recorded Jun 18, 2026 · opens with: Visual Reveal · Branded Production, Product Photography · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1613574953818671)
- Meta · Video · 146 days recorded · first recorded Jun 18, 2026 · opens with: Bold Statement / Pattern Interrupt · UGC, Text Overlay on Footage · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=992639913245714)
- Meta · Image · 146 days recorded · first recorded Jun 18, 2026 · UGC, Quote Card · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2334206794061068)
- Meta · Video · 146 days recorded · first recorded Jun 18, 2026 · opens with: Bold Statement · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1321082594417170)
- Meta · Video · 145 days recorded · first recorded Jun 19, 2026 · opens with: Visual Surprise · Branded Production, Product Photography · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2886085795078807)
- Meta · Video · 145 days recorded · first recorded Jun 19, 2026 · opens with: Visual Surprise · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2199310720982260)
- Meta · Video · 139 days recorded · first recorded Jun 24, 2026 · opens with: Visual Surprise / Product Showcase · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=5813904155559546)
- Meta · Video · 137 days recorded · first recorded Jun 27, 2026 · opens with: Bold Statement · Branded Production, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=3194346030759147)
- Meta · Video · 133 days recorded · first recorded Jun 18, 2026 · opens with: Question + Pain Point Agitation · UGC, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=975189328976227)

## Key facts about Caraway's ads

- As of Nov 9, 2026, Adspy's library holds 3,762 ad creatives for Caraway, recorded on Meta since Feb 28, 2025.
- Caraway's creatives are 52% images and 48% videos. The median recorded running time is 16 days for its images and 15 days for its videos.
- Caraway's most common video openings are "Bold Statement" (21%), "Visual Surprise" (19%) and "Pattern Interrupt" (15%), as a share of its analysed videos.
- 78 Caraway creatives (2%) were recorded running for 90 days or more, and 537 for under 7 days.
- Caraway added 345 new creatives in the last 30 days and 912 in the last 90, against an average of 225 a month over the last 12 months.
- The longest-recorded Caraway ad shown here is an image on Meta, first recorded Feb 28, 2025 and recorded running for 234 days.
- Across the 157 Home & Living brands in Adspy's library, the median brand has a recorded running time of 27 days, 33% videos and 41 new creatives in 30 days. Caraway has 16 days, 48% videos and 345.
- In Kitchen & Dining, the brands whose ads are closest to Caraway's are Anyday, Our Place and HexClad, among 7 brands of that sector in Adspy's library.

## How Caraway advertises, in figures

Computed on 3,762 recorded creatives, 3,664 of them analysed by Adspy.

### Formats

| Format | Creatives | Share | Median recorded days |
| --- | --- | --- | --- |
| Image | 1,964 | 52% | 16 |
| Video | 1,798 | 48% | 15 |

### Recorded running time

| Running time | Creatives |
| --- | --- |
| Under 7 days | 537 |
| 7 to 29 days | 2,202 |
| 30 to 89 days | 945 |
| 90 days or more | 78 |

Median: 16 days. Days a creative was recorded running in the public ad libraries, not a result.

### How its videos open

| Hook type | Creatives | Share | Median recorded days |
| --- | --- | --- | --- |
| Bold Statement | 371 | 21% | 16 |
| Visual Surprise | 323 | 19% | 17 |
| Pattern Interrupt | 264 | 15% | 19 |
| Pain Point Agitation | 117 | 7% | 13 |
| UGC-style Opening | 46 | 3% | 12 |
| Pattern Interrupt / Bold Statement | 44 | 3% | 13 |
| Question | 34 | 2% | 12 |
| Bold Statement / Pain Point Agitation | 32 | 2% | 13 |

## When Caraway launches new creatives

New creatives per month, from Feb 2025 to Nov 2026. The busiest month was May 2026, with 355 new creatives. 912 were first recorded in the last 90 days.

| Month | New creatives |
| --- | --- |
| Feb 2025 | 2 |
| Mar 2025 | 0 |
| Apr 2025 | 0 |
| May 2025 | 0 |
| Jun 2025 | 316 |
| Jul 2025 | 104 |
| Aug 2025 | 107 |
| Sep 2025 | 144 |
| Oct 2025 | 142 |
| Nov 2025 | 247 |
| Dec 2025 | 207 |
| Jan 2026 | 149 |
| Feb 2026 | 106 |
| Mar 2026 | 208 |
| Apr 2026 | 134 |
| May 2026 | 355 |
| Jun 2026 | 257 |
| Jul 2026 | 269 |
| Aug 2026 | 308 |
| Sep 2026 | 295 |
| Oct 2026 | 295 |
| Nov 2026 | 117 |

## Caraway next to its closest brands in Kitchen & Dining

The 3 brands closest to Caraway among the 7 Kitchen & Dining brands in Adspy's library: same sector, and analysed ads that address the same audiences and pain points with the same angles and offers.

| Brand | Creatives | Videos | Median recorded days | New in 30 days | New in 90 days | Top video opening |
| --- | --- | --- | --- | --- | --- | --- |
| Caraway | 3,762 | 48% | 16 | 345 | 912 | Bold Statement |
| Anyday | 416 | 48% | 20 | 24 | 74 | Pattern Interrupt |
| [Our Place](https://www.adspy.sh/library/our-place) | 2,653 | 43% | 45 | 168 | 575 | Visual Surprise |
| [HexClad](https://www.adspy.sh/library/hexclad) | 5,280 | 48% | 28 | 380 | 1,283 | Bold Statement |

- Compared with Anyday, Caraway has 3,762 creatives recorded against 416, 48% videos against 48%, 345 new in the last 30 days against 24, and a median recorded running time of 16 days against 20 days.
- Compared with Our Place, Caraway has 3,762 creatives recorded against 2,653, 48% videos against 43%, 345 new in the last 30 days against 168, and a median recorded running time of 16 days against 45 days.
- Compared with HexClad, Caraway has 3,762 creatives recorded against 5,280, 48% videos against 48%, 345 new in the last 30 days against 380, and a median recorded running time of 16 days against 28 days.

## Ads similar to Caraway's

5 ads from Made In Cookware, Anyday and Field Company that share their production and their message with one of the Caraway ads shown on this page. Same rule: first recorded 20 days ago or more.

- [Made In Cookware](https://www.adspy.sh/library/made-in-cookware) · Meta · Image · 341 days recorded · shares: Studio Shot, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1569867311262906)
- [Made In Cookware](https://www.adspy.sh/library/made-in-cookware) · Meta · Image · 237 days recorded · shares: Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1214733730984779)
- Anyday · Meta · Video · 140 days recorded · shares: Hands Only · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1440422774807029)
- Field Company · Meta · Image · 497 days recorded · shares: Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2112900750098466)
- Field Company · Meta · Image · 436 days recorded · shares: Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1415114520126599)

## The full reading of Caraway's ads

A Brand Full Analysis also reads what Caraway says and where it sends people. That part is for Adspy's users: [see plans](https://www.adspy.sh/pricing) or [connect your AI](https://www.adspy.sh/connect).

- Messaging angles: 39 angles read across 3,664 analysed creatives
- Offers: 13 offer types with their share and running time
- Landing pages: Where the ads send people, grouped by destination
- Observations and verdicts: 288 tagged patterns compared, each with its count and interval

Ask your assistant, with Adspy connected:

- "Run a Brand Full Analysis of Caraway with Adspy"
- "Show me Caraway's longest-running video ads and what they open with"
- "Compare Caraway's ads with its closest competitor"

## Questions about Caraway's ads

### How many ads has Caraway run?

Adspy has recorded 3,762 ad creatives for Caraway on Meta since Feb 28, 2025. A creative is one image or video, and several ads can use the same one.

### How recent are Caraway's ads?

The newest Caraway creative in Adspy's library was first recorded on Nov 9, 2026. 345 creatives were first recorded in the last 30 days and 912 in the last 90. This page is refreshed weekly; each ad links to its public record, which shows its state today.

### What ad formats does Caraway use?

Of the creatives recorded for Caraway, 52% images and 48% videos.

### How do Caraway's video ads open?

Caraway's most common video openings are "Bold Statement" (21%), "Visual Surprise" (19%) and "Pattern Interrupt" (15%), as a share of its analysed videos. Hook types are assigned by Adspy's analysis of each video.

### How long do Caraway's ads run?

The median recorded running time of a Caraway creative is 16 days. Recorded running time is the number of days a creative was recorded running in the public ad libraries. It says how long an ad stayed up, not how it performed.

### What is Caraway's longest-running ad?

The longest-recorded Caraway ad shown here is an image on Meta, first recorded Feb 28, 2025 and recorded running for 234 days.

### How often does Caraway launch new ads?

Caraway added 345 new creatives in the last 30 days and 912 in the last 90, against an average of 225 a month over the last 12 months.

### Which brands advertise like Caraway?

In Kitchen & Dining, the brands whose ads are closest to Caraway's are Anyday, Our Place and HexClad, among 7 brands of that sector in Adspy's library. Compared with Anyday, Caraway has 3,762 creatives recorded against 416, 48% videos against 48%, 345 new in the last 30 days against 24, and a median recorded running time of 16 days against 20 days.

### Where does this data come from?

From the public records of the Meta Ad Library and the Google Ads Transparency Center, collected by Adspy. They show the ads and their dates, never spend, reach or targeting. Adspy is not affiliated with Caraway.

Counts, dates and shares are worked out from the library's records and refreshed weekly. Format and hook labels are assigned by Adspy's analysis of each creative. Adspy is not affiliated with Caraway. Corrections or removal: info@adspy.sh, subject "Content notice: /library/caraway". Requests are handled within 72 hours; a removed page is not rebuilt.

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