# ALT. Fragrances ads Adspy · Ad library · https://www.adspy.sh/library/alt-fragrances · Beauty & Personal Care · Meta · Updated Nov 10, 2026 Adspy has recorded 8,537 ad creatives for ALT. Fragrances on Meta since Jul 27, 2026: 98% videos and 2% images. A creative has a median recorded running time of 27 days. 4,612 were first recorded in the last 90 days, the newest on Nov 7, 2026. Figures on this page are computed on the 5,000 newest of the 8,537 recorded creatives. - 8,537 creatives recorded - 27 days median recorded running time - 2,562 new in the last 30 days - 4,612 new in the last 90 days ## ALT. Fragrances ads, longest recorded first 24 ads first recorded 20 days ago or more, the longest recorded first: 12 videos and 12 images. Each links to its public record. - Meta · Image · 843 days recorded · first recorded Jun 30, 2023 · Branded Production, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1373583021552021) - Meta · Image · 843 days recorded · first recorded Jun 30, 2023 · Product Photography, Split Screen · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1373583021552021) - Meta · Image · 843 days recorded · first recorded Jun 30, 2023 · Product Photography, Split Screen · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1373583021552021) - Meta · Image · 843 days recorded · first recorded Jun 30, 2023 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1373583021552021) - Meta · Image · 843 days recorded · first recorded Jun 30, 2023 · Product Photography, Split Screen · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1373583021552021) - Meta · Video · 347 days recorded · first recorded Jun 15, 2025 · opens with: Pattern Interrupt · UGC, POV · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=29021113850827511) - Meta · Video · 325 days recorded · first recorded Sep 14, 2024 · opens with: Visual Surprise · Studio Shot, Product Closeup · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1711344940038282) - Meta · Video · 323 days recorded · first recorded Jun 17, 2025 · opens with: Bold Statement · UGC, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=902201022319875) - Meta · Video · 302 days recorded · first recorded Jul 23, 2025 · opens with: Bold Statement · UGC, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1341819227406003) - Meta · Video · 297 days recorded · first recorded Aug 14, 2025 · opens with: Bold Statement/Question · UGC, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1515523533226231) - Meta · Image · 287 days recorded · first recorded Jul 21, 2025 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2018758168740012) - Meta · Video · 285 days recorded · first recorded Jun 1, 2025 · opens with: Bold Statement · Lo-Fi, Unboxing · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1447419597097232) - Meta · Image · 279 days recorded · first recorded Jun 24, 2025 · AI-Generated, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1012932471562983) - Meta · Video · 279 days recorded · first recorded Jul 21, 2025 · opens with: Bold Statement/UGC-style Opening · UGC, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1359826109626968) - Meta · Video · 272 days recorded · first recorded Sep 21, 2025 · opens with: Pattern Interrupt · UGC, Skit · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1075827418185454) - Meta · Video · 271 days recorded · first recorded Oct 21, 2025 · opens with: Pattern Interrupt · UGC, Skit · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1386717473574244) - Meta · Video · 270 days recorded · first recorded Aug 13, 2025 · opens with: Bold Statement/Question · UGC, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=944594245364742) - Meta · Video · 269 days recorded · first recorded Jun 1, 2025 · opens with: Pattern Interrupt · UGC, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1047456417609838) - Meta · Image · 269 days recorded · first recorded Jul 21, 2025 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1385670397052593) - Meta · Video · 267 days recorded · first recorded Sep 5, 2025 · opens with: Pattern Interrupt, Bold Statement, Visual Surprise · Lo-Fi, Talking Head · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1336385058111838) - Meta · Image · 261 days recorded · first recorded Jul 21, 2025 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2137684150127115) - Meta · Image · 261 days recorded · first recorded Jul 21, 2025 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2493777001071176) - Meta · Image · 247 days recorded · first recorded Jun 20, 2025 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1015446804175569) - Meta · Image · 245 days recorded · first recorded Jul 21, 2025 · Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2360575257798534) ## Key facts about ALT. Fragrances's ads - As of Nov 7, 2026, Adspy's library holds 8,537 ad creatives for ALT. Fragrances, recorded on Meta since Jul 27, 2026. - ALT. Fragrances's creatives are 98% videos and 2% images. The median recorded running time is 27 days for its videos and 36 days for its images. - ALT. Fragrances's most common video openings are "Bold Statement" (36%), "Pattern Interrupt" (12%) and "Bold Statement / Pattern Interrupt" (8%), as a share of its analysed videos. - 388 ALT. Fragrances creatives (8%) were recorded running for 90 days or more, and 781 for under 7 days. - ALT. Fragrances added 2,562 new creatives in the last 30 days and 4,612 in the last 90, against an average of 1,000 a month over the last 5 months. - The longest-recorded ALT. Fragrances ad shown here is an image on Meta, first recorded Jun 30, 2023 and recorded running for 843 days. - Across the 345 Beauty & Personal Care brands in Adspy's library, the median brand has a recorded running time of 25 days, 49% videos and 52 new creatives in 30 days. ALT. Fragrances has 27 days, 98% videos and 2,562. - In Fragrance, the brands whose ads are closest to ALT. Fragrances's are Noted Aromas, Oakcha and MicroPerfumes, among 21 brands of that sector in Adspy's library. ## How ALT. Fragrances advertises, in figures Computed on 5,000 recorded creatives, 4,832 of them analysed by Adspy. ### Formats | Format | Creatives | Share | Median recorded days | | --- | --- | --- | --- | | Video | 4,909 | 98% | 27 | | Image | 91 | 2% | 36 | ### Recorded running time | Running time | Creatives | | --- | --- | | Under 7 days | 781 | | 7 to 29 days | 1,781 | | 30 to 89 days | 2,050 | | 90 days or more | 388 | Median: 27 days. Days a creative was recorded running in the public ad libraries, not a result. ### How its videos open | Hook type | Creatives | Share | Median recorded days | | --- | --- | --- | --- | | Bold Statement | 1,712 | 36% | 27 | | Pattern Interrupt | 579 | 12% | 28 | | Bold Statement / Pattern Interrupt | 388 | 8% | 32 | | Visual Surprise | 248 | 5% | 25 | | Pattern Interrupt / Bold Statement | 229 | 5% | 32 | | UGC-style Opening | 192 | 4% | 33 | | Bold Statement / Question | 124 | 3% | 25 | | Visual Surprise / Pattern Interrupt | 87 | 2% | 25 | ## When ALT. Fragrances launches new creatives New creatives per month, from Jul 2026 to Nov 2026. The busiest month was Oct 2026, with 2,403 new creatives. 4,612 were first recorded in the last 90 days. | Month | New creatives | | --- | --- | | Jul 2026 | 151 | | Aug 2026 | 721 | | Sep 2026 | 858 | | Oct 2026 | 2,403 | | Nov 2026 | 867 | ## ALT. Fragrances next to its closest brands in Fragrance The 3 brands closest to ALT. Fragrances among the 21 Fragrance brands in Adspy's library: same sector, and analysed ads that address the same audiences and pain points with the same angles and offers. | Brand | Creatives | Videos | Median recorded days | New in 30 days | New in 90 days | Top video opening | | --- | --- | --- | --- | --- | --- | --- | | ALT. Fragrances | 8,537 | 98% | 27 | 2,562 | 4,612 | Bold Statement | | Noted Aromas | 2,531 | 58% | 14 | 109 | 462 | Bold Statement | | Oakcha | 1,702 | 51% | 21 | 660 | 815 | Bold Statement | | MicroPerfumes | 872 | 44% | 52 | 101 | 165 | Bold Statement | - Compared with Noted Aromas, ALT. Fragrances has 8,537 creatives recorded against 2,531, 98% videos against 58%, 2,562 new in the last 30 days against 109, and a median recorded running time of 27 days against 14 days. - Compared with Oakcha, ALT. Fragrances has 8,537 creatives recorded against 1,702, 98% videos against 51%, 2,562 new in the last 30 days against 660, and a median recorded running time of 27 days against 21 days. - Compared with MicroPerfumes, ALT. Fragrances has 8,537 creatives recorded against 872, 98% videos against 44%, 2,562 new in the last 30 days against 101, and a median recorded running time of 27 days against 52 days. ## Ads similar to ALT. Fragrances's 5 ads from Noted Aromas, Scentuk and The Essence Vault that share their production and their message with one of the ALT. Fragrances ads shown on this page. Same rule: first recorded 20 days ago or more. - Noted Aromas · Meta · Image · 173 days recorded · shares: Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=2227616204718292) - Scentuk · Meta · Image · 213 days recorded · shares: Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1012862958127294) - Noted Aromas · Meta · Image · 168 days recorded · shares: Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1590095469207693) - [The Essence Vault](https://www.adspy.sh/library/the-essence-vault) · Meta · Image · 207 days recorded · shares: Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1155287636212412) - [The Essence Vault](https://www.adspy.sh/library/the-essence-vault) · Meta · Image · 196 days recorded · shares: Product Photography, Single Image · [Meta Ad Library record](https://www.facebook.com/ads/library/?id=1074041038226229) ## The full reading of ALT. Fragrances's ads A Brand Full Analysis also reads what ALT. Fragrances says and where it sends people. That part is for Adspy's users: [see plans](https://www.adspy.sh/pricing) or [connect your AI](https://www.adspy.sh/connect). - Messaging angles: 21 angles read across 4,832 analysed creatives - Offers: 9 offer types with their share and running time - Landing pages: Where the ads send people, grouped by destination - Observations and verdicts: 254 tagged patterns compared, each with its count and interval Ask your assistant, with Adspy connected: - "Run a Brand Full Analysis of ALT. Fragrances with Adspy" - "Show me ALT. Fragrances's longest-running video ads and what they open with" - "Compare ALT. Fragrances's ads with its closest competitor" ## Questions about ALT. Fragrances's ads ### How many ads has ALT. Fragrances run? Adspy has recorded 8,537 ad creatives for ALT. Fragrances on Meta since Jul 27, 2026. A creative is one image or video, and several ads can use the same one. ### How recent are ALT. Fragrances's ads? The newest ALT. Fragrances creative in Adspy's library was first recorded on Nov 7, 2026. 2,562 creatives were first recorded in the last 30 days and 4,612 in the last 90. This page is refreshed weekly; each ad links to its public record, which shows its state today. ### What ad formats does ALT. Fragrances use? Of the creatives recorded for ALT. Fragrances, 98% videos and 2% images. ### How do ALT. Fragrances's video ads open? ALT. Fragrances's most common video openings are "Bold Statement" (36%), "Pattern Interrupt" (12%) and "Bold Statement / Pattern Interrupt" (8%), as a share of its analysed videos. Hook types are assigned by Adspy's analysis of each video. ### How long do ALT. Fragrances's ads run? The median recorded running time of a ALT. Fragrances creative is 27 days. Recorded running time is the number of days a creative was recorded running in the public ad libraries. It says how long an ad stayed up, not how it performed. ### What is ALT. Fragrances's longest-running ad? The longest-recorded ALT. Fragrances ad shown here is an image on Meta, first recorded Jun 30, 2023 and recorded running for 843 days. ### How often does ALT. Fragrances launch new ads? ALT. Fragrances added 2,562 new creatives in the last 30 days and 4,612 in the last 90, against an average of 1,000 a month over the last 5 months. ### Which brands advertise like ALT. Fragrances? In Fragrance, the brands whose ads are closest to ALT. Fragrances's are Noted Aromas, Oakcha and MicroPerfumes, among 21 brands of that sector in Adspy's library. Compared with Noted Aromas, ALT. Fragrances has 8,537 creatives recorded against 2,531, 98% videos against 58%, 2,562 new in the last 30 days against 109, and a median recorded running time of 27 days against 14 days. ### Where does this data come from? From the public records of the Meta Ad Library and the Google Ads Transparency Center, collected by Adspy. They show the ads and their dates, never spend, reach or targeting. Adspy is not affiliated with ALT. Fragrances. Counts, dates and shares are worked out from the library's records and refreshed weekly. Format and hook labels are assigned by Adspy's analysis of each creative. Adspy is not affiliated with ALT. Fragrances. Corrections or removal: info@adspy.sh, subject "Content notice: /library/alt-fragrances". Requests are handled within 72 hours; a removed page is not rebuilt. ## Have a brand in mind? Add Adspy to your assistant with this URL, sign in, and ask about its ads. You need no ad account. [Connect your AI](https://www.adspy.sh/sign-up?next=/app) · Server URL: https://www.adspy.sh/mcp --- Ad research in your AI assistant: find ads, understand the creative, and keep your team's research together. Built in Rennes. For the research behind your next campaign. [Creative search](https://www.adspy.sh/features/creative-search) · [Creative analysis](https://www.adspy.sh/features/creative-analysis) · [Brand Full Analysis](https://www.adspy.sh/features/brand-full-analysis) · [Social posts](https://www.adspy.sh/features/social-posts) · [Competitor tracking](https://www.adspy.sh/features/competitor-tracking) · [All features](https://www.adspy.sh/features) · [Competitor strategy](https://www.adspy.sh/playbooks/competitor-ad-strategy) · [Lasting hooks](https://www.adspy.sh/playbooks/hooks-that-last) · [Brand comparison](https://www.adspy.sh/playbooks/compare-brands) · [Posts run as ads](https://www.adspy.sh/playbooks/posts-run-as-ads) · [All playbooks](https://www.adspy.sh/playbooks) · [Connect your AI](https://www.adspy.sh/connect) · [API docs](https://www.adspy.sh/docs/api) · [Pricing](https://www.adspy.sh/pricing) · [Good to know](https://www.adspy.sh/good-to-know) · [Comparisons](https://www.adspy.sh/compare) · [Spectrum](https://www.adspy.sh/ad-teardowns) · [About](https://www.adspy.sh/about) · [Contact](https://www.adspy.sh/contact) · [Legal notice](https://www.adspy.sh/legal) · [Terms of Sale and Service](https://www.adspy.sh/terms) · [Privacy](https://www.adspy.sh/privacy)